Name: 杜拜網紅們發布一模一樣的貼文，背後到底藏著什麼祕密？| BBC News (What’s REALLY behind identical posts from Dubai influencers? | BBC News)
Uploaded: 2026-03-06T16:50:17.000Z
Duration: 3 min 35 s

Many influencers in the UAE are posting identical messages across social media.

阿聯酋的許多網紅在社群媒體上發布了許多相同的訊息。

At first glance, it looks like people are hopping on a social trend.

乍看之下，好像大家只是在跟隨一個社交趨勢。

But we've been investigating and uncovered some signs that there is more to it.

但我們經過調查，發現了一些跡象，顯示事情沒那麼單純。

Watch the news and you'll have seen that parts of the United Arab Emirates were recently targeted by Iranian missiles, most of them successfully intercepted by the UAE and allied defense systems.

你們看新聞就知道，最近阿聯酋的部分區域遭到伊朗飛彈攻擊，大部分都被阿聯酋和盟友的防禦系統成功攔截了。

The entire region has been pulled into the growing confrontation following the US Israel strikes on Iran.

在美國以色列打擊伊朗之後，整個區域都被捲入了日益升溫的對峙之中。

One explosion happened near the Fairmont Hotel on the Pan Jumeirah, one of the most exclusive and protected parts of Dubai.

其中一次爆炸發生在棕櫚朱美拉的費爾蒙酒店附近，那是杜拜最獨特且受保護的區域之一。

But when we analyzed posts from influencers based in Dubai during the first days of the conflict, we found a number of interesting things.

但當我們分析衝突初期，在杜拜的網紅們發布的貼文時，我們發現了一些有趣的事情。

Between 28 February and 4 March, we collected 129 Instagram posts from 21 accounts.

在2月28日到3月4日之間，我們從21個帳號收集了129則Instagram貼文。

Our first finding the wording across many of them was strikingly similar messages about not being afraid, trusting the leadership, and

我們發現的第一個重點是，許多貼文的用詞都驚人地相似，內容都在講不要害怕、要信任領導層，以及

the country's strong air defence systems.

The most frequently repeated phrase was air defence appearing 18 times.

其中「空防」這個詞出現了18次，是重複最多次的片語。

That was followed by stay safe appearing 17 times and strong leadership appearing 15 times.

接著是「保持安全」出現17次，以及「強而有力的領導」出現15次。

Other phrases like defence systems, advanced defence and defense unshaken appeared almost as often.

其他像是「防禦系統」、「先進防禦」和「防禦不動搖」這些片語也差不多常出現。

Taken together, the post reinforced three main safety, stability and strong leadership.

總體來看，這些貼文都在強調安全、穩定和強而有力的領導這三件事。

Secondly, we found that in several cases, posts were uploaded within seconds or minutes of each other.

第二點是，我們發現有些貼文在幾秒鐘或幾分鐘內就陸續上傳了。

For example, on 1 March, one account posted a message emphasizing leadership and national strength.

舉例來說，在3月1日，有一個帳號發布了一則強調領導力和國家實力的訊息。

Just 31 seconds later, another posted about air defence systems and safety, and

僅僅31秒後，另一個帳號就發布了關於空防系統和安全的內容，

this happened more than once in the accounts we analyzed.

在我們分析的這些帳號裡，這種情況發生了好幾次。

Thirdly, our analysis found that similar posts spanning across many Arab countries performed unusually well.

第三點是，我們的分析發現，跨越多個阿拉伯國家的類似貼文表現異常地好。

Several of them attracted far more views, likes and shares and the influencers Typical posts There are a few possible explanations for that.

其中好幾則吸引了遠比平常更多的觀看數、按讚數和分享數，而網紅們的典型貼文。這有幾種可能的解釋。

Content about conflicts often perform well on social media, but

關於衝突的內容在社群媒體上通常表現不錯，但

unusually high engagement can also happen when posts are artificially boosted through advertising or bot networks designed to make messaging appear organic, a tactic sometimes called astroturfing.

異常高的互動數也可能發生在貼文透過廣告或機器人網路被刻意推高，讓人以為是自然發生的，這種手法有時被稱為「偽裝」。

So does repetitive wording, simultaneous posting and heightened engagement signal something else is behind these posts.

重複的用詞、同時發布和高度的互動是否暗示著這些貼文背後有別的因素。

These indications usually point to a coordinated effort, but

這些跡象通常指向有組織的行動，但

we do not know for sure that this is the case here.

我們無法確定這次是否就是如此。

Some comments sections picked up on the repetition, too.

一些留言區也注意到了這種重複性。

This creator responded to those allegations, joking that she's paid in safety and lifestyle, adding that she made the video to show people in the region that they're not alone.

這位創作者回應了這些指控，開玩笑說她是靠安全和生活方式賺錢，並補充說她製作這支影片是為了讓這個區域的人們知道他們並不孤單。

Another influencer posted the reason we're all saying it is because we believe in it.

另一位網紅發文表示，我們都這麼說，是因為我們相信它。

We know influencers are a major part of the country's economy and global branding strategy.

我們知道網紅是這個國家經濟和全球品牌策略的重要組成部分。

In fact, the government offers a special golden visa for content creators, which promises long term residency, zero income tax and support such as studio access and mentorship.

事實上，政府為內容創作者提供了特殊的黃金簽證，承諾長期居留、零所得稅，以及工作室使用權和指導等支援。

Residents can also get an influencing permit to advertise on social media, but

居民也可以獲得影響力許可證，在社群媒體上打廣告，但是

the UAE has strict laws about what you can post.

阿聯酋對於你可以發布的內容有嚴格的法律。

It's illegal to spread what authorities consider to be false information or rumors.

散播當局認為的錯誤資訊或謠言是違法的。

Breaking those laws can lead to large fines or prison sentences.

違反這些法律可能會導致巨額罰款或牢獄之災。

And since the conflict broke out, the UAE government has specifically warned residents against posting any content that contradicts official announcements.

而且自從衝突爆發以來，阿聯酋政府特別警告居民，不要發布任何與官方公告相悖的內容。

But in a country where almost 90% of residents come from abroad, some supporters feel it's within the government's right to have such policies.

但是，在這個近90%居民都來自國外的國家，有些支持者認為政府有權制定這樣的政策。