Name: 爆炸性新聞：傑夫-貝索斯在 2025 年意大利科技週上將人工智能熱潮比作互聯網保麗龍 | AI1G (BREAKING NEWS: Jeff Bezos Compares AI Boom to Internet Bubble at Italian Tech Week 2025 | AI1G)
Uploaded: 2025-10-07T07:37:29.000Z
Duration: 11 min 25 s

But inventing has a dose that is not efficient.

And it does require time to get ideas, to learn.

而且需要時間來構思、來學習。

On the other hand, you need to be efficient.

These are different things for different times.

這些是不同時期需要做的事情。

Sometimes when you know where you're going.

有時候，當你知道目標在哪裡。

So how, how to, how to put it in harmony and not balancing.

所以，要怎麼把它們放在和諧，而不是平衡的狀態呢？

And so how can you put in harmony the dream side and the build side, by the way, just to fill that out a little, I don't like.

所以，要怎麼把夢想面和建構面放在和諧的狀態呢？順帶一提，我不太喜歡。

I don't love the word balance because it implies a trade off.

我不喜歡「平衡」這個詞，因為它暗示著權衡取捨。

Like I've often had people ask me, how do you deal with work life balance?

就像我常被問到，你怎麼處理工作與生活平衡？

And I'll say, I like work life harmony because if you're happy at home, you'll be better at work.

我會說，我喜歡工作與生活和諧，因為你在家開心，工作就會做得更好。

If you're better at work, you'll be better at home.

你在工作做得更好，在家也會做得更好。

And it's true, I think for exploration, but also determined execution, you just need to do both.

沒錯，我認為對於探索，以及堅定執行，你兩者都需要做。

It's the things that come out of the execution, give you new data and new ideas about what the next steps should be in your exploration.

執行過程中產生的事物，會給你新的數據和新的想法，關於你探索的下一步應該是什麼。

So the two things don't work against each other, they work together.

所以這兩件事不是互相對抗，而是互相合作。

So how would you advise young founders, in practical terms, to be able to be in harmony with both?

那麼，你會怎麼實際地建議年輕的創辦人，如何能同時處於和諧的狀態呢？

The touchstone, the thing you always go back to is those customer needs.

關鍵點，你永遠要回歸的，就是那些顧客需求。

So that's the only way that I could advise any founder or entrepreneur is to deeply understand what are the big ideas that their customers want, want.

所以我能給任何創辦人或創業者建議的唯一方法，就是深入瞭解他們的顧客想要什麼、渴望什麼。

You should ask them, ask your customers, but it's not sufficient.

你應該問他們，問你的顧客，但這還不夠。

Because the biggest breakthroughs, the most important ideas, customers don't know to ask.

因為最大的突破、最重要的想法，顧客自己也不知道該怎麼問。

這就是為什麼你必須要有夢想。

And you have to use your intuition and your gut and your heart.

而且你必須運用你的直覺、你的內心。

All of the data that gets used in business is essential.

商業中使用的所有數據都是至關重要的。

If you're in business and you're not looking at your data, trust me, your competitors are going to beat you.

如果你在做生意卻不看數據，相信我，你的競爭對手會打敗你。

But if you're only looking at your data, you also will not win, or at least not win big.

但如果你只看數據，你也贏不了，或者至少贏不了大。

Because the most important decisions that every person makes when they're building something new is made with intuition.

因為每個人在創業時，最重要的決定都是憑直覺做的。

You cannot prove it, but you have an instinct and a hunch, and

你無法證明，但你會有預感和直覺，

then you'll pay attention if that turns out to be wrong.

然後如果結果錯了，你會留意。

25 years ago, I was studying here in Turin, not very far away, in the engineering school.

25年前，我在這裡的杜林唸書，離這裡不遠，在工程學院。

It was the miracle of Internet and mobile phones together.

這是網際網路和手機結合的奇蹟。

I was actually doing a startup called Cha Web, which was a portal.

我當時創辦了一家叫 Cha Web 的公司，那是一個入口網站。

Portals were also being financed by vendors who were selling new technologies and financing that technology.

入口網站也獲得了販售新技術和資助這些技術的供應商的資金。

And E commerce was going to be everywhere.

The speed at which that was going to happen was imminent.

And Amazon existed and it was already a public company then.

Amazon 那時候就已經存在，而且已經是上市公司了。

Today we have similarities with AI and we have this incredible sense of optimism and excitement and everything is going to be there.

今天我們在 AI 方面有相似之處，我們有這種令人難以置信的樂觀和興奮感，一切都會在那裡。

Now, how do you feel about this moment and what do your instinct taking us back 25 years ago can help us detect?

現在，你對此刻有什麼感覺？你25年前的直覺告訴我們能偵測到什麼？

Well, okay, so to take you back in time, in the year 2000, when the Internet bubble burst, Amazon stock in a very short period of time went from $113 a share to $6 a share.

好的，沒問題，帶你回到過去，在2000年網路泡沫破裂時，Amazon股價在很短的時間內從一股113美元跌到6美元。

And by the way, it's split many times since then.

順帶一提，從那之後它已經多次拆股了。

I don't know, 20 for one or maybe even more.

So these prices have nothing to do with today's stock prices.

所以這些價格跟今天的股價完全沒關係。

But to go from 113 to six in a short period of time was very concerning and shareholders were upset, employees were nervous.

但在短時間內從113跌到6是非常令人擔憂的，股東們很不高興，員工們也很緊張。

All of our employee base, their parents were all calling our employees and saying, are you okay?

我們所有的員工，他們的父母都打電話給員工說，你還好嗎？

You know, this was the environment of great nervousness.

你知道，當時的環境充滿了極大的不安。

But I looked at the numbers in the business and every month as the stock price went from 113 to 6, a number of customers went up.

但我看了公司的數字，每個月股價從113跌到6，但客戶數量卻不斷增加。

每個月，我們的總利潤都在上漲。

Every month, our operating expense, we were still in a loss position, but

每個月，我們的營運費用，雖然還是虧損，但是

our losses as a percentage of sales went down every month.

虧損佔銷售額的比例每個月都在下降。

Every single business metric, new customers, customer, repeat purchases, everything that we were monitoring through that entire period kept getting better.

每一個業務指標，新客戶、客戶、重複購買，我們在那段時間監控的一切都在持續改善。

And so this, that's one observation about bubbles in general, the fundamentals can be disconnected.

所以這就是關於泡沫化的一點觀察，基本面是可以脫節的。

And of course, as entrepreneurs, you're focused on the fundamentals of the business.

當然，身為創業者，你們專注於公司的基本面。

The stock price is an output, an ultimate output.

股價是一個結果，最終的結果。

Did you actually have very little control over Benjamin Graham, the great investor, is famous for saying, in the short term, the stock market is a voting machine.

你實際上幾乎沒有控制權，偉大的投資者班傑明·葛拉漢（Benjamin Graham）曾說，短期來看，股市是個投票機。

In the long term, it's a weighing machine.

And so as founders and entrepreneurs and business people, our job is to build a heavy company.

所以身為創辦人、創業者和企業家，我們的任務是建立一家「重」的公司。

We want to build a company that when it is weighed, it is a very heavy company.

我們要建立一家在被衡量時，是一家非常「重」的公司。

We do not want to focus on the stock price.

And so that is, you know, that will be misleading because it can be disconnected from the fundamentals.

所以那樣會誤導人，因為它可能脫節於基本面。

And when bubbles happen, that's one thing that happens.

當泡沫發生時，這就是其中一種情況。

The second thing that happens when people get very excited, as they are today about artificial intelligence, for example, is every experiment gets funded, every company gets funded, the good ideas and the bad ideas.

當大家變得非常興奮時，例如現在對人工智慧感到興奮，發生的第二件事是，每個實驗都會獲得資金，每家公司都會獲得資金，無論是好點子還是壞點子。

And investors have a hard time in the middle of this excitement distinguishing between the good ideas and the bad ideas.

在這股興奮浪潮中，投資者很難區分好點子和壞點子。

And so that's also probably happening today.

所以這大概也是現在正在發生的事。

But it doesn't mean that anything that's happening isn't real.

但這不代表正在發生的事情都不是真的。

Like, AI is real, and it is going to change every industry.

像是，AI 是真的，而且它將會改變所有產業。

In fact, it's a very unusual technology in that regard, and that it's a horizontal enabling layer.

事實上，這項技術在這方面非常特別，它是一個橫向賦能層。

Today we talk about AI first companies like OpenAI and Anthropic and Mistral and so on and so on and so on.

今天我們先來談談 AI 的公司，像是 OpenAI、Anthropic、Mistral 等等。

There are so many startup companies that are kind of AI companies of various kinds, and

有非常多新創公司，都是各種 AI 公司，

But that is not the biggest impact that AI is going to have.

但這並不是 AI 將帶來的最大影響。

The biggest impact that AI is going to have is it is going to affect every company in the world.

AI 將帶來的最大影響是，它將會影響全世界的每一間公司。

It is going to make their quality go up and their productivity go up.

它會提升他們的品質和生產力。

I mean, by every company, I literally mean every company, every manufacturing company, every hotel, every, you know, consumer products company, et cetera, et cetera, et cetera.

我的意思是，我說的每一間公司，真的是每一間公司，每一間製造業公司、每一間飯店、每一間，你知道的，消費產品公司，等等等等。

And so that is hard to fathom, but it's real.

所以這很難想像，但它是真的。