字幕列表 影片播放
In mid-2013, the art industry in Spain suffered one of the hardest blows ever
The government decided to raise the the tax for theatrical shows from 8% to 21%
resulting in the greatest loss of audience in living memory
30 percent less public in just one year
People returned to consume 'Proven' entertainment en masse such as American blockbuster...
Faced this reality, the independent theater company Teatreneu decided to look at the situation with humor and invented something:
PAY PER LAUGH
The first comedy theater when you only pay for what you consume
The first comedy shows when you only pay for what you consume
we fitted each seat with a facial recognition system that detects the smile
and propose of the following deals spectators entrance will be totally free
if the show produces no laugh, you don't pay anything
something that living in these days and age is quite reasonable price
however, if you laugh you have to pay for the smile. each smile produces thirty euros cents
something that living these days and age is quite reasonable price
we changed you for this one!
but the end of the show
spectators check their laughter account before paying and even share it on social networks
and so that no one would cry for having laugh more than they could afford the maximum amount to pay
was 18 laughs for 24 euros the average price per ticket increased by 6 euros
the system was covered by the main national meida outlets
and this produced 35 percent more spectators
each pay per laugh show produced 28 thousand euros more ticket money than was normally taken
currently the system is being copied in other theaters in Spain
a mobile phone app was created a system of payment and the first season ticket
was launched for the number I've laughs not shows
we should also not tried of the pay cry
or pay what the fuck system
(what the fuck....)
or... maybe not
Pay Per Laugh The first comedy shows when you only pay for what you consume