字幕列表 影片播放 由 AI 自動生成 列印所有字幕 列印翻譯字幕 列印英文字幕 -Guy, thank you so much -蓋伊,非常感謝你 for coming back to the show and coming on. 對於回來的節目和來上。 -Thank you for having me. It's great to see you. -謝謝你邀請我。謝謝你邀請我,很高興見到你 Seeing you is like -- it's like going back in time 見到你就像... 就像回到了過去一樣 to a better time. 到一個更好的時代。 'Cause the last time I saw you was a better time. 因為我最後一次見到你是更好的時間。 -It actually was. -其實是的 But you still continue to crush it. 但你還是繼續粉碎它。 I want to get into your shows, but also congrats on the book. 我想進入你的節目,但也恭喜你出書。 Number one. Not too shabby, buddy. 第一。不太寒酸,夥計。 -Thank you. -I don't know how you -謝謝你-我不知道你是怎麼 had time to write a book, but you're putting out new episodes 有時間寫一本書,但你把新的劇集 of "How I Built This" and you started a live version "我是如何建造的",而你開始了一個現場版本 I want to talk about, the "Resilience" series. 我想說的是,"復原力 "系列。 How did this come about? Was it your idea? 這是怎麼來的?是你的主意嗎? Did you go like, "Hey this is a perfect time to talk to 你有沒有去像,"嘿,這是一個完美的時間來談 these entrepreneurs and CEOs 這些企業家和CEO about what they're doing during COVID? 關於他們在COVID期間做什麼? -Once the pandemic hit, it was clear that -一旦流行病來襲,很明顯的是 our community needed a gathering place, 我們的社區需要一個聚集地。 because a lot of people who listen to the show are 因為很多人誰聽的節目是 entrepreneurs, or they have small businesses. 創業者,或者他們有小企業。 And people were and still are freaking out. 而人們當時和現在都嚇壞了。 And so we wanted to create a place where 所以我們想創造一個地方 we could bring on well-known entrepreneurs, 我們可以引進知名企業家。 from like Airbnb and Lyft and, you know, and Slack, 從像Airbnb和Lyft和,你知道,和Slack。 and talk to our audience and basically describe 並與我們的觀眾交談,基本描述了 the challenges they're facing, too. 他們面臨的挑戰,也。 So in a way we wanted to sort of say, "Look, you know, 所以在某種程度上,我們想說,"你看,你知道, you're not the only one, and here's how other people 你不是唯一的一個,這裡的其他人是怎樣的 are building resilience, and here are some of 正在建設復原力,以下是其中的一些。 the creative ways they're actually keeping 他們實際保持的創新方式 their businesses alive, and it's been amazing. 他們的企業活著,這是驚人的。 We're doing a video podcast twice a week. 我們正在做一個視頻播客,每週兩次。 We've done it since early April. 我們從4月初就開始做了。 And it's been so fun. And we take live questions. 而且它是如此的有趣。我們接受現場提問。 It's been amazing. -Yeah. 它是驚人的。-是啊 Let's talk about your new book. It just announced that it's 讓我們來談談你的新書。它剛剛宣佈,它是 on the "New York Times" bestseller's list, 在 "紐約時報 "的暢銷書排行榜上。 and hit number one on "The Wall Street Journal's" 並在 "華爾街日報 "上排名第一。 best-selling business books. Congrats, buddy. 暢銷商業書籍。恭喜你,夥計。 -Thank you. -I love it. -謝謝你.-我喜歡 I don't want it to end. 我不希望它結束。 I'm thanking you for autographing it for me, 謝謝你幫我簽名。 by the way. 順便說一句, I appreciate that. Here. I have it right here. 我很感激給你我有它就在這裡。 -You're welcome. -不客氣 -"Jimmy, hope you like book. Guy." -"吉米,希望你喜歡這本書。蓋伊" I mean, your handwriting is different 我是說,你的字跡不一樣 than what I thought it would be, but interesting. 比我想象的要好,但很有趣。 "Hope you like book." Well, that's interesting. "希望你喜歡這本書"嗯,這很有趣。 Uh... [ Laughter ] 呃... [笑] When you're putting this together, did you go back 當你把這個放在一起,你有沒有回去。 and listen to all the interviews you've done? 聽聽你做過的所有采訪? I mean, it seems intense. 我的意思是,它似乎激烈。 -Yeah, I mean, I interview people for three or four -是的,我的意思是,我採訪的人三四個 or sometimes five hours. 或有時5小時。 We only put an hour on the show. 我們只放了一個小時的節目。 But really what was amazing, 但真正令人驚奇的是。 and the insight I really walked away from 和我真正走出來的見解 after really trying to put the book together, 在真正想把這本書整理出來的時候。 was that entrepreneurship is actually a mindset. 是,創業其實是一種心態。 It's a way of thinking. It's a way of operating. 這是一種思維方式。這是一種操作方式。 It's a series of skills that you can learn. 這是一系列的技能,你可以學習。 It's solving problems. It's overcoming obstacles. 這是解決問題。它是克服障礙。 It's dealing with the fear of rejection. 這是在處理被拒絕的恐懼。 And the only difference between the people that I profile 而我所介紹的人之間唯一的區別就是 in the book and, you know, the rest of us, 在書中,你知道,我們其餘的人。 is that they walked into the phone booth and put on the cape, 是他們走進電話亭,穿上披風。 and the idea behind the book, really, 以及這本書背後的理念,真的。 is to be the phone booth for people who are ready 是為準備好的人提供電話亭 to put on the cape. -Yeah. Anyone can do it. 穿上披風。-是啊,誰都可以做任何人都可以做到這一點。 It's just -- they didn't have any special skills 只是... ... 他們沒有任何特殊的技能。 that you don't have. 你沒有的。 You know, you talk about something in the book 你知道嗎,你在書中提到了一些東西 called the founder's dilemma, which I find very interesting. 稱為創始人的困境,我覺得很有意思。 This is when a company becomes a success, 這時,公司就會成為一個成功的公司。 and the founder has to choose between 而創始人必須在以下兩者之間做出選擇 having his company, having control of the company, 有他的公司,有公司的控制權。 or selling it for a lot of money. 或賣出很多錢。 -Right. -右邊 -But you say that there's a third option. -但你說還有第三種選擇。 -There is, right? -有的,對嗎? And it sounds very simple, but it's happiness. 而這聽起來很簡單,但這就是幸福。 Like, here's the thing, Jimmy. 事情是這樣的,吉米。 The vast majority, I would say virtually every person 絕大多數人,我想說幾乎每一個人 who's been on "How I Built This," 誰一直在 "我是如何建立這個," whether it's Howard Schultz of Starbucks 不管是星巴克的霍華德・舒爾茨,還是其他的公司,都是如此。 or Payal Kadakia who founded Classpass, 或創立Classpass的Payal Kadakia。 they don't go into starting a business to become rich. 他們不會去創業致富。 They go in to solve a problem. 他們去解決一個問題。 Because a business essentially, that's what it is. 因為一個企業本質上,就是這樣的。 It's, there's a problem, and I'm going to solve it 這是,有一個問題,我要解決它。 with a product or service. 與產品或服務。 Right? -Yeah. 對嗎? -是的-是的 -So Howard Schultz wanted to solve it 所以霍華德-舒爾茨想解決這個問題。 by brewing better coffee and Payal Kadakia 通過沖泡更好的咖啡和Payal Kadakia。 wanted to solve it by creating a more efficient way 想通過創造一種更有效的方式來解決這個問題。 to sign up for fitness classes. 來報名參加健身班。 The reality is many of the founders I've interviewed 現實情況是,我採訪過的很多創始人 who have sold their businesses too early 過早賣掉生意的人 have walked away with a lot of money, 已經走了很多錢。 but in many cases it hasn't left them happier 但在許多情況下,這並沒有讓他們更快樂。 because what really motivates them is the camaraderie 因為真正激勵他們的是友情。 of a team, is a sense of purpose, is a mission, right? 一個團隊的,是一種目標感,是一種使命感,對吧? And so that's what gets us out of bed in the morning. 所以這就是我們早上起床的原因。 It's not having piles of money. It's having a mission. 這不是有一堆錢。而是有一個使命。 It's having a sense of purpose. 就是有一種使命感。 It's having a reason to take on the world. 這是有一個理由去對抗這個世界。 And I found that again and again with founders, 而我發現,創始人一次又一次的。 and I think that's really what makes 我認為這才是真正的原因 entrepreneurship so special 創業精神 is that the vast majority of people who go into it 是,絕大多數人都會去做。 don't do it for the money. 不要為錢而做。 -Who is the founder of Dropbox? -Dropbox的創始人是誰? -Drew Houston is a great example. 德魯-休斯頓就是一個很好的例子。 He's going to be on the show in a couple weeks. 他幾周後就要上節目了。 I mean, he is worth billions of dollars. 我的意思是,他是價值數十億美元。 -Yeah. -He didn't go into it -是的 他沒有去做這件事 wanting to, knowing he was ever going to be a billionaire. 想,知道自己曾經要成為億萬富翁。 And to him it's just a number on paper. 而對他來說,這只是一個紙上的數字。 But I asked him in my interview recently, you know, 但我最近在採訪中問他,你知道嗎? "What do you think --" He is only 37 years old. "你覺得..."他只有37歲。 "What do you think about the future? "你對未來怎麼看? Do you think you'd want to sell and walk away 你覺得你會不會想賣掉然後離開? and, you know, kind of just live your life 而且,你知道,那種只是過你的生活。 sipping margaritas on the beach?" 在海灘上喝著瑪格麗特酒?" And he said, "You know, there's no way I would want to do that," 他說,"你知道,沒有辦法,我想這樣做," for the exact reasons I just described -- 就像我剛才說的那樣 because there's a mission, there's a team, 因為有一個任務,就有一個團隊。 there's a reason, there are problems to solve. 是有原因的,有問題要解決。 And that's what motivates him. That's what gets him excited. 這就是他的動力。這就是讓他興奮的原因。 -I just want to say please keep doing what you're doing -我只想說,請繼續做你正在做的事 because we need it right now more than ever. 因為我們現在比以往任何時候都更需要它。 Guy Raz, everybody. His book "How I Built This" 蓋-拉茲 各位他的書 "我是如何建造的" is available now, and when you come back 現已上市,等你回來 I really want an actual signed copy if you don't mind. 如果你不介意的話,我真的想要一本真正的簽名本。 -I promise. -Guy Raz, everybody. -我保證.蓋-拉茲,各位. We'll be right back with a performance 我們很快就會回來表演 from Lele Pons and Guaynaa. Stick around. 從Lele Pons和Guaynaa。呆在這裡。 ♪♪ ♪♪
A2 初級 中文 創始人 解決 公司 蓋伊 採訪 霍華德 蓋伊-拉茲分解為什麼任何人都可以成為一個企業家 (Guy Raz Breaks Down Why Anyone Can Be an Entrepreneur) 6 0 林宜悉 發佈於 2020 年 10 月 24 日 更多分享 分享 收藏 回報 影片單字