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  • This is Davos, Switzerland.

  • For 51 weeks of the year, it's a traditional resort town in the Alps.

  • But for one week, it turns into the meeting place

  • of some of the world's most powerful leaders.

  • Every January, some of the biggest names in business and government

  • come here for the annual meeting of the World Economic Forum.

  • Think presidents and prime ministers.

  • And business heavyweights.

  • It's popular among celebrities, too.

  • So why do all of these people come to

  • the snowy Alps for a conference about the economy?

  • Let me take you back nearly five decades to understand.

  • It was 1971, when 450 participants from 31 countries

  • gathered in Davos for the inaugural European Management Symposium.

  • The meeting was called by this guy, a German professor named Klaus Schwab.

  • Schwab wanted business leaders to brainstorm how Europe's major firms

  • could be more competitive with their American counterparts.

  • He said, Davos, which was already a top holiday destination for Europe's elite, had

  • "all of the elements for hosting a productive working retreat for top CEOs.”

  • By 1974, the world was facing an oil crisis, the collapse of a fixed exchange rate system,

  • and fallout from the Arab-Israeli War.

  • The line between economics and politics was getting blurrier.

  • So, political leaders were invited to Davos for the first time.

  • And by 1987, the institution had become so global that it changed its name

  • to the World Economic Forum.

  • Today, the World Economic Forum is an international

  • non-profit organization with about 600 employees.

  • It's funded by some of biggest companies in the world.

  • And the price for membership isn't cheap,

  • ranging from roughly $60,000 to $600,000.

  • On top of that, some company CEOs have to pay an additional fee to participate in Davos.

  • So it's not surprising the gathering has gotten a reputation

  • as a place where rich, middle-aged, mostly, men hang out.

  • Among Davos' 3,000 participants in 2017, only a fifth were women.

  • 99 countries were represented, but two-thirds of participants

  • came from Western Europe and North America.

  • Every year's meeting has a theme highlighting topics

  • like technological change, globalization, or economic prosperity.

  • Badges are different colors, and since security is super tight,

  • each color gives you access to a different part of the conference.

  • But what everyone really wants is the white badge,

  • which is your ticket to some of the most exclusive panels and events.

  • And for many at Davos, the action doesn't happen on stage.

  • It's about meetings behind closed doors and

  • invite-only parties away from the main event.

  • The World Economic Forum says it aims to address global challenges

  • by bringing together the influential people who have the ability to make change.

  • But lately, Davos has been a frequent target of populist anger on the left and right.

  • Critics say Davos is all about champagne and cocktails.

  • They say the Davos elites put on a show about fixing inequality,

  • when it's really all talk and no action.

  • So maybe it's no surprise the World Economic Forum

  • made its 2018 theme, "Creating a Shared Future in a Fractured World."

  • Hey everyone it's Elizabeth. Thanks so much for watching

  • our video from snowy Davos here. You can check out more of

  • our videos over here, and be sure to leave any of your ideas

  • for future CNBC Explains in our comments section.

  • See you later!

This is Davos, Switzerland.

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什麼是達沃斯?| 達沃斯是什麼? (What is Davos? | CNBC Explains)

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    kstmasa 發佈於 2021 年 01 月 14 日
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