from now on,

this is like literally out of all of the things I do

in my life this is my biggest struggle.

(laughter)

I hate it.

- This is the dentist, I don't think anyone --

- Yeah, I hate the dentist.

- Fucking hate going to the dentist.

- I need to go, can you set me up?

Can we do the dentist doctor thing?

Can we like, really do it once and for all?

- Yes.

- 'Cause when I do with rotten teeth

it's gonna be your fault.

(electronic music)

Uh, getting prepped for the keynote,

gonna give a talk on the current state of opportunity

in the rest estate industry.

That's how I wanna name the keynote, Babin.

Um, and uh, I'm excited about it.

Good vibes, Vegas, gonna record my audiobook,

finish that off for all of you,

because I know all of you are getting antsy, so.

- Gary, this is my wife Kelly.

- Kelly, such a pleasure to meet you, how are you?

- Hi, nice to meet you.

Good, thank you.

- Awesome. Let's do it.

- You must be DRock.

- No, this is Babin, but he gets that every day.

- Babin, alright, I'm Adam, nice to meet you.

- But honestly that's my favorite moment,

you have to keep that in the episode Babin, sorry.

DRock was so well-branded that,

it's actually Babin's two-year anniversary with the team.

- You'll graduate to DRock status.

- That's right, one day, Babin, you can be like BRock.

- You might be BRock at some point, right?

- He's about to kill you, so let's move on.

It's only so much that you can listen

to somebody like me pound you

and you know you're wrong every time.

When I'm like, "Hey, stop blaming somebody else,"

like when I literally create a framework

that is 100 percent accountability,

not because of anything else other than I think it works,

like it leads to,

I think 100 percent accountability leads to happiness.

If you think somebody else is in control of you

you're losing.

If you think the President, your parents' upbringing,

your debt, if you think something

is in control of you you're unhappy.

I don't think that, I think I can move to Sweden.

I think I can get a divorce, I think I can change my career.

I mean that, I mean that.

Like, I dunno, so, anyway,

a lot of people are navigating their lives

through using excuses to cope.

And then I come along and I'm like, "Not true,"

and you're like "Eh."

- [Man With Back To Camera] I need it to be true.

- I need it to be true, "But you don't get it Gary,

my dad molested me."

Cool, comma, and?

A lot of people have been molested unfortunately.

And like, a lot of them have gone on to achieve.

Like, it's really kind of, it's difficult.

It's difficult when I'm putting out content like

your problem's your mother.

And like, you're not doing things

because your mother didn't raise you well,

and you're pandering to her.

That's not consumable content, then I curse, then I'm alpha,

so there's a lot of reasons not to hang around,

but the good part is I don't want everybody.

- Right, you can't bother for everybody.

- I want people who want to win.

And like, good things will happen, I get my heart

off the e-mails I get every day if something happened.

I mean, the guy on the escalator is like,

"You're the reason my wife gets out of bed,

started getting out of bed."

Do you know what kind of impact that is?

That's far more exciting to me than telling you exactly

how to plan a Facebook ad

on a white paper with a marker up there.

- [Man With Back To Camera] It fuels your fire.

- 100 percent, 'cause that's fucking real shit.

(audience cheering and applauding)

- Thank you so much.

Thank you. Thank you.

Oh, I like your pink hair.

(cheering)

Ha ha, I'm always listening.

Good morning REMAX, how are you?

(cheering)

So impressed with this turnout,

because I was in Toronto yesterday

and I flew in pretty late, and when I was walking

from check-in to my room

I saw a lot of you getting very ridiculous.

(laughter)

I'm putting out podcast every day and trying

to bring value, not sell you into my funnel,

not get you to sign up for my thing,

and so I'm bringing value thus I have his attention,

which is remarkably valuable.

Could be even the reason I'm back, could be. I dunno.

Could, it is, I made a shitload of money

because of my podcast right?

I mean, you have to understand, you have to understand,

right now there is nobody dominating the top 200

in the real estate sector in podcast.

Everybody here has the chance tomorrow

to start a podcast that's evergreen.

What happens in real estate which is what happens

in so many other industries is we default

into selling too much and not enough into branding.

I love selling,

let me tell you the best way to sell in the world.

Have the customer come to you without you "doing anything".

You didn't buy your Nikes, I would argue that everybody

in this audience right now bought 85 to 90 percent

of the clothes they're wearing right now because of brand,

not because of sales.

I need everybody to look at this.

Babin, where are you?

Get up here.

Actually you know what, stand, don't,

I know some of you are tired, last night I saw you,

please keep standing, I need to make a piece of content.

Give me one second, Babin, get over here.

Keep standing, please stand if you mainly watch Netflix.

Instagram, guess, what, all these people standing,

which is like 70 percent of the audience,

mainly only watch Netflix.

Are people really watching commercials?

(cheering)

Thank you, thank you so much, thank you.

- Oh my God.

- How are you?

- Pleasure to meet you.

- Thank you brotha.

I'm one of them cheering and screaming out there,

I'm one of the younger guys over here in the Portland area.

Just got started with REMAX five months ago.

- Good luck to you brother.

- Closed five homes so far.

Got the drive, I already know the man who's literally

putting out that podcast every day.

- I love it.

- I just want a picture with you.

- You got it, let's do it.

- I was just listening to the thing you just posted

about you anniversary for Wine Library and stuff,

and how you just went out had your team pick up a camera,

sat down, showed that little clip of you

just making that first video.

And I just started doing local videos, like in my,

and it just made me laugh so hard,

because my first video is me just sitting,

looking like a weirdo,

and it's the most worst video I've ever made and --

- One step at a time.

That's awesome.

♪ You gettin' stuck I see feet in the mud ♪

♪ You have been caught in the flood ♪

♪ While the water is imparted we run ♪

♪ Reap what you sow, the harvest is lust ♪

♪ You have been enjoying life ♪

♪ Sipping the syrup and lining the white ♪

♪ Takin' whatever you judge disorder ♪

♪ The wicked is covered in blood ♪

- Ain't nobody.

(pop song playing)

Hello man, do you know what page we're on?

- [Woman In White Shirt] Yesterday um, Lance told me

we start at 116.

- Did you just see what you did?

- Yeah.

- You literally just drilled that bro, that was so weird.

- Greg, can you talk to him while I'm in here?

- There's something you should know.

Right this minute I have around 500 DMs

from people who want something from me.

You know what I have to say to them?

Mazel tov, and go away, and that's if I'm in a good mood.

Or I'm trying to be nice.

Why would I encourage you

to try to get other influencers' attention

when I ignore or reject the majority of people

who try this tactic with me?

Because if they were doing it right, I wouldn't reject them.

If I felt they weren't just trying to use me,

if I thought they were just genuinely trying to be helpful,

if they could recognize a hole in my business

and the knowledge,

if they could recognize a hole in my business

and had the knowledge and skills to fill it,

I might consider talking to them.

When you can't offer exposure or money, what do you have?

Knowledge and skill.

Do you own a pizza shop?

Could you offer free pizza from your shop for six months?

Are you a graphic designer?

Could you offer to make 600 custom filters?

Do you own a liquor store?

As soon as your targets

post shots of themselves enjoying wine,

you could direct message them

with an offer for a free case of wine for the month

or for the rest of the year,

P.S. New Jersey laws don't allow this, but other states do.

Otherwise I'd be doing this with my family business.

People will tell you not to sell yourself cheap,

but you can stand on that principle only

when you have people willing to buy what you are selling.

For a perfect example of how to do his right,

read DRock's story in chapter three of my book,

"Ask Gary V," or you can hear his version

of the story in my Medium piece

"How I Got My Job For Gary Vaynerchuk".

♪ You gettin' stuck I see feet in the mud ♪

♪ You have been caught in the flood ♪

♪ While the water is imparted we run ♪

♪ Reap what you sow, the harvest is lust ♪

♪ You have been enjoying life ♪

♪ Sipping the syrup and lining the white ♪

♪ Takin' whatever you judge disorder ♪

♪ The wicked is covered in blood ♪

♪ Welcome to the city of the nonsense ♪

♪ Pleasure is the peace we confide in ♪

♪ Dive in, ride a shotgun ♪