my name is Evan Carmichael, my one word is Believe

我的名字是埃文-卡邁克爾，我的一個詞是 "相信"。

and I believe that entrepreneurs

而我相信，企業家

will solve all of the major problems in the world.

將解決世界上所有的重大問題。

So today's message is work on yourself.

所以今天'的資訊是在自己身上下功夫。

Over to you, Oprah Winfrey.

交給你了，奧普拉-溫弗瑞。

(rooster crowing)

（公雞叫）

♫ I wake up every morning

我每天早上醒來

♫ Entspresso keep me going

Entspresso讓我繼續前進

♫ I wake up every morning

我每天早上醒來

- I say to my girls all of the time, that your real work

- 我經常對我的姑娘們說，你們真正的工作是什麼？

is to figure out where your power base is

就是要弄清楚你的權力基礎在哪裡

and to work on the alignment of your personality,

並努力調整自己的個性。

your gifts, that you have to give

你的禮物，你必須給

with the real reason why you're here,

與你在這裡的真正原因'。

that's the number one thing, you have to do

這是最重要的事情，你必須做的

is to work on yourself and to fill yourself up

是鍛鍊自己，充實自己。

and keep your cup full, keep yourself full.

並把杯子裝滿，讓自己吃飽。

Now, I used to be afraid of that, I used to be afraid,

現在，我曾經害怕了，我曾經害怕了。

particularly from people who say,

尤其是那些說。

"Oh, she's so full of herself,

"哦，她'太自以為是了。

"mm, she's so full of herself,"

"mm，她'太自以為是了，&quot。

and now I embrace it,

現在，我擁抱它。

I consider it a compliment, that I am full of myself,

我認為這是一種讚美，我滿腦子都是自己。

because you only when you're full,

因為你只有當你'滿。

I'm full, I'm overflowing, my cup runneth over,

我滿了，我溢出來了，我的杯子滿了。

I've so much, I have so much to offer and so much to give

我有很多東西，我有很多東西可以提供，也有很多東西可以給你。

and I am not afraid of honoring myself, you know,

我也不害怕尊重自己，你知道的。

it's miraculous when you think about it.

仔細想想，這簡直是奇蹟。

- I really love how Oprah Winfrey

- 我真的很喜歡奧普拉-溫弗瑞

turned what was intended as a negative,

把原本打算作為負面的東西。

but being full of yourself

虛懷若谷

and she turns that into a positive,

她把這一點變成了一個積極的因素。

and I think it's such a necessary skill as entrepreneurs,

而我認為這是作為創業者必備的技能。

to take negative things and find the positivity in it,

要把消極的東西，發現其中的積極因素。

to find the optimism in it, to find the solutions in it,

要在其中找到樂觀的態度，找到解決的辦法。

'cause that's how we stand out and succeed.

'因為這就是我們脫穎而出並取得成功的方式。

I also really agree with the point on developing

我也非常同意關於發展

and working on yourself and this is working it really hard,

並在自己身上下功夫，這個工作真的很辛苦。

it's easy to say I'm going to work on myself,

它'很容易說我'要在自己身上下功夫。

it's easy to say I'm going to work on improving this new skill

很容易說我要努力提高這個新技能。

or learning that new language

或學習新語言

or building that new business,

或建立新的業務。

or whatever it is that you want to go out and do,

或任何你想出去做的事情。

it's easy to say, but it's hard to execute,

說起來容易，但執行起來很難。

it's hard to execute because chances are,

它'很難執行，因為機會是。

you're the only one in your environment,

你'是你環境中唯一的一個。

that actually cares about it,

其實關心它的。

like say you want to be a YouTuber,

就像說你想成為一個YouTuber。

you look at these YouTubes and say, "I want to be a YouTuber,

你看著這些YouTubes說，"我想成為一個YouTuber。

"I want to build a business on YouTube,

"我想在YouTube上建立一個業務。

"I want to have a impact,

"我想有一個影響。

"I have a message, that needs to come out,

"我有一個消息，需要說出來。

"I want to get my YouTube channel started."

"我想讓我的YouTube頻道開始.&quot。

Chances are, you're the only person,

機會是，你'是唯一的人。

that you know, who wants to do YouTube

你知道，誰願意做YouTube

and so it can be hard to stay motivated,

所以很難保持動力。

because the people around you, some of them may be negative,

因為你身邊的人，有的可能是負面的。

some of them may be saying, "Well, you can't do that,

他們中的一些人可能會說，"好吧，你不能這樣做。

"you've never gone to school for that,

"你'從來沒有上過學。

"what makes you think you can create a YouTube channel,

"是什麼讓你認為你可以創建一個YouTube頻道。

"are you kidding me, do you know who you are?"

"你在開玩笑吧，你知道你是誰嗎&quot。

That's great, some people may be negative,

那'很好，有些人可能會消極。

some people though may just not care

但有些人可能只是不在乎

and some people may be encouraging,

而有些人可能是鼓勵。

but no matter how encouraging they are,

但無論他們如何鼓勵。

you are the one who cares the most about this dream

你才是最關心這個夢想的人。

and when you don't have the people around you,

而當你身邊沒有人的時候。

who are also doing the same thing,

誰也在做同樣的事情。

especially at a higher level than you are,

尤其是在比你更高的水準上。

it can be really hard to continue and stay motivated,

它可以是真的很難繼續和保持動力。

and what happens then is you have a day,

然後發生的事情是你有一天。

when you're motivated, you're off, you're working hard,

當你'動機，你'關閉，你'努力工作。

you're creating your channel,

你'正在創建你的頻道。

you want to make a new video

你想製作一個新的視頻

and then you wake up the next day like,

然後你醒來的第二天，像，

that momentum has gone,

這種勢頭已經消失了。

you say, "Who am I to make a video, I'm not very good,

你說，"我憑什麼做視頻，我&39;不是很好。

"did you see what I did yesterday, that was terrible,"

`quot;你看到我昨天做的事了嗎，那太可怕了，`quot。

and then you get inspired by something else,

然後你就會受到其他東西的啟發。

maybe you watch a video and then you're on fire again,

也許你看了一個視頻，然後你'又火了。

like, "I'm going to make another video,"

像，"我'要做另一個視頻，&quot。

and you go off and you create it and then you fall off,

和你走了，你創造它，然後你掉下來。

and so this constant up and down, rollercoaster,

所以這種不斷的上上下下，雲霄飛車。

yo yo, you know, up and down,

喲喲，你知道，上上下下。

never really getting any consistency in it

一無所知

and so the key for me,

所以我的關鍵。

when there's something that you really want to work on,

當有'的東西，你真的想工作。

that nobody else in your environment cares about,

在你的環境中沒有人關心的。

is putting it into your calendar and scheduling it out.

就是把它放到你的日曆裡，然後安排出來。

If you goal is to have success on YouTube,

如果你的目標是在YouTube上獲得成功。

as an example, or insert whatever you goal is,

作為一個例子，或者插入任何你的目標是。

then schedule it out, make time for it every single day,

然後把它安排出來，每天都要抽出時間來。

that you're spending time building your skills,

那你'花時間培養你的技能。

learning the language of that industry to get better at it,

學習該行業的語言，才能更好的發展。

honing your craft, because on the days where you're on fire

磨練你的手藝，因為在日子裡，你'火災

and motivated, you won't need to schedule, you'll just be,

和動機，你不會'需要安排，你'就會。

you'll blast through it and just have tons of productivity,

你'將通過它爆炸，只是有噸的生產力。

but on the off days, on the days in between those spikes,

但在休息日，在這些尖峰之間的日子裡。

the schedule helps you stay committed

計劃表幫助你保持承諾

to the goal that you have,

到的目標，你有。

the schedule helps you stay on path,

日程表幫助你保持在路上。

even when you don't have

即使你沒有

a stronger motivation to do the work

更強的工作動力

and so I would look at, what are your big goals?

所以我會看看，你的大目標是什麼？

What is it that you want to accomplish?

你想完成的是什麼？

How do you want to work on yourself?

你想怎麼鍛鍊自己？

And then look at your calendar

然後看看你的日曆

and do the things in your calendar mapped to your ambition?

並將日曆上的事情映射到你的志向上？

Are you doing the work in your daily calendar,

你是否在每天的日曆中進行工作。

that will help you achieve your goals,

這將幫助你實現你的目標。

because for too many people, it's not,

因為對於太多人來說，它'不是。

too many have these big goals

太多的人有這樣的大目標

and then you look at how they're spending their time,

然後你看看他們是如何度過他們的時間。

they don't match up,

他們不'匹配。

the work they're doing consistently

的工作，他們始終如一地在做

is not going to help get them to where they want to go

是不會幫助他們到他們想去的地方。

and so those days of inspiration are amazing,

所以那些日子的靈感是驚人的。

but if you want to continue the process

但如果你想繼續這個過程

and actually make real progress towards

並真正取得實際進展

achieving your goals and really building yourself up,

實現自己的目標，真正打造自己。

then you have to schedule it in

那麼你就必須安排在

and make time for it to happen.

並安排時間進行。

So the question of the day today is I'm curious,

所以今天的問題是我'好奇。

what is a daily non-negotiable for you?

對你來說，什麼是每天不可商量的事情？

What do you schedule into your calendar every day,

你每天都會在日曆上安排什麼。

at least during the week, weekdays,

至少在一週內，工作日。

that has to happen every day, non-negotiable,

每天都要發生，不可商量。

I'm curious to find out,

我'很想知道。

leave it down in the Comments below.

在下面的評論中留下它。

I also want to give a quick shout out

我也想給一個快速的讚美。

to Margarita from Lovesomi.com, thank you so much

給愛美網的瑪格麗塔，非常感謝你。

for picking up a copy of my book, Your One Word,

感謝你挑選我的書《你的一句話》。

I really, really appreciate the support

我真的，真的很感謝你的支持

and I hope you enjoy the read.

並希望你能喜歡閱讀。

So thank you guys again for watching.

所以再次感謝你們的觀看。

I believe in you,

我相信你

I hope you can continue to believe in yourself

我希望你能繼續相信自己

and whatever your one word is,

不管你的一個詞是什麼。

I will see you again tomorrow morning

我明天早上再來看你

for another shot of Entspresso.

再來一杯Entspresso。

♫ I wake up every morning

我每天早上醒來

♫ Entspresso keep me going

Entspresso讓我繼續前進

(clicking typewriter keys)

（點擊打字機鍵）

- I spoke at an education summit for Microsoft,

- 我在微軟的一次教育峰會上發言。

I also spoke at an education summit for Apple.

我還在蘋果公司的教育峰會上發言。

At the education summit for Microsoft,

在微軟的教育峰會上。

I would say that 70% of the executives

我想說，70%的高管

spent about 70% of their presentations

在他們的演講中，大約有70%的時間都在使用

talking about how to beat Apple.

談到如何打敗蘋果。

At the Apple education summit, 100% of the executives

在蘋果教育峰會上，100％的高管

spent 100% of their presentations

100％的發言時間

talking about how to help teachers teach

談如何幫助教師教學

and how to help students learn.

以及如何幫助學生學習。

One is playing this way and one is playing that way.

一個是這樣玩，一個是那樣玩。

One is playing finite and the other one is playing infinite,

一個是玩有限的，一個是玩無限的。

guess which one gets frustrated?

猜猜看哪一個會感到沮喪？

(audience laughing)

（觀眾笑）

So at the end of my talk at Microsoft,

所以，在我在微軟的演講結束後。

they gave me a gift, they gave me the new Zune,

他們給了我一個禮物， 他們給了我新的Zune。

when it was a thing

當年

(audience laughing)

（觀眾笑）

and let me tell ya, this thing was spectacular,

讓我告訴你，這件事是壯觀。

it was the most elegant piece of technology I'd ever used,

這是我用過的最優雅的技術。

the user interface was incredible,

用戶界面是不可思議的。

the design was spectacular, I absolutely loved it,

設計是壯觀的，我絕對喜歡它。

it was easy to use and it was bright and gorgeous and,

它很容易使用，它是明亮和華麗和。

it didn't work on Itunes, which is a different problem,

它沒有在Itunes上工作，這是一個不同的問題。

so I couldn't use it, but it was amazing

所以我不能使用它，但它是驚人的

(audience laughing)

（觀眾笑）

and elegant, my God, it was elegant.

和優雅，我的上帝，它是優雅的。

So I'm sitting in the back of a taxi

所以我坐在計程車的後面

with a very senior, Apple executive,

與一位非常資深的，蘋果高管。

sort of employee number 12 kind of guy

十二號人物

and you know, I like to stir pots,

你知道，我喜歡攪拌鍋。

so I turned to him and I said, "You know,

所以我轉身對他說，"你知道。

"Microsoft gave me their new Zune

微軟給了我他們的新Zune。

"and it is so much better than your Ipod Touch,"

"而且它比你的Ipod Touch好多了，&quot。

and he turned to me and he said, "I have no doubt,"

他轉身對我說，"我毫不懷疑，&quot。

conversation over,

談話結束。

(audience laughing)

（觀眾笑）

because the infinite player understands,

因為無限玩家明白。

sometimes you're ahead and sometimes you're behind,

有時你'領先，有時你'落後。

sometimes your product is better and sometimes its worse.

有時你的產品更好，有時更差。

The goal isn't to be the best every day,

目標不是每天都是最好的。

the goal isn't to outdo your competition every day,

目標不是每天都要超越你的競爭對手。

that's a finite construction.

那'是一個有限的結構。

If I had said to Microsoft, "I've got the new Ipod Touch

如果我對微軟說，"我&39;已經拿到了新的Ipod Touch。

"and it's so much better than your Zune,"

＆quot;而且它'比你的Zune好得多，＆quot。

they would have said, "Can we see it, what does it do?"

他們會說，"我們能看到它嗎，它有什麼作用呢&quot。

react, react, react.

反應，反應，反應。

Finite players play to beat the people around them,

有限的玩家玩的是打敗身邊的人。

infinite players play to be better than themselves,

無限玩家玩的就是比自己強。

to wake up every single day and say,

每天醒來，說：

"How can we make our company a better version

"如何讓我們的公司成為一個更好的版本？

"of itself today, than it was yesterday?

"的自己今天，比昨天？

"How can we create a product this week,

"本週如何創造產品。

"that's better than the product we created last week?"

"那'比我們上週創造的產品更好嗎？&quot。

We also have to play the infinite game,

我們也要玩無限遊戲。

it's not about being ranked number one,

它'不是關於排名第一。

it's not about having more followers on Twitter,

它'不是關於在Twitter上有更多的追隨者。

than your friends, it's not about outdoing anyone,

比你的朋友，它'不是關於超越任何人。

it's about how to outdo yourself.

它'是關於如何超越自己。

It's not about selling more books

這不是為了賣更多的書。

or getting more TED views than somebody else,

或比別人獲得更多的TED瀏覽量。

it's about how to make sure

它是關於如何確保。

that the work that you're producing

你正在製作的作品

is better than the work you produced before.

是比你之前的作品更好。

You are your competition

你是你的競爭對手

and that is what ensures you stay in the game the longest

這也是確保你在遊戲中呆得最久的原因。

and that is what ensures you find joy,

這樣才能保證你找到快樂。

because the joy comes not from comparison,

因為快樂不是來自於比較。

but from advantage.

但從優勢。

- The concept of improving lives

- 改善生活的概念

runs through the center of everything I do

貫穿於我所做的一切的中心

and then I realize

然後我意識到

that the way to improve lives

改善生活的方法

is to continually improve yourself, right,

就是要不斷地提高自己，對吧。

so with that, every morning when I get out of the bed,

所以有了這些，每天早上當我從床上爬起來的時候。

you know, I haven't fixed everything in the world yet,

你知道，我還沒有把世界上所有的東西都修好。

so there's always something to do

所以總有一些事情要做。

and in this film, I read an interesting quote,

而在這部電影裡，我讀到了一句有趣的話。

the Siddhartha Gautama, the Buddha, he said that,

釋迦牟尼佛，他說。

"Good people have to get out of the bed every day

"好人每天都要下床活動

"and try to empty the ocean with a ladle,"

"並嘗試用勺子清空海洋，&quot。

right, and I thought that was, you know,

正確的，我想這是，你知道，

I knew that was profound and I paused for a second

我知道這句話很深刻，我停頓了一下。

and I said, "Alright, what the hell is a ladle?"

我說，"好吧，勺子到底是什麼東西&quot。

alright. (audience laughing)

好吧。（觀眾笑）

Right, so then, you know, I just, I touched it on my Ipad,

對，所以，你知道，我只是，我在我的Ipad上碰了一下。

it was ladle, oh, it's like a big spoon, a big spoon, okay,

它是杓子，哦，它'就像一個大勺子，一個大勺子，好。

- [Host] As we say in Philly. - it was like a soup spoon,

- [主持人]正如我們在費城的說法，- 它就像一個湯勺。

yeah, (laughs) I was like a soup spoon,

是啊，（笑）我就像一個湯勺。

I was like, "Why a soup spoon?"