- Oh, hello there, young man

- 噢，大家好，年輕的男士

or lady.

或女士。

Let me tell you the story of one of your favorite

讓我來告訴你，你最喜歡的網站之一的故事，

websites as I knew it back in my day.

我在一天就知道了。

It's story time.

這是故事時間。

SoYouTube is a phenomenon

那麼，YouTube是我們都喜愛的

that we have all come to love.

一種現象。

For many of us, it's not only a site that we use

對於我們當中很多人，它不僅是我們用於學東西的網站，

to learn things, like how to fix the sink,

像，如何修復水槽，

but it's also the site where we consume

但它也是我們消費

most of our entertainment.

我們的大部分娛樂的網站。

But even though many of us have made

但即使我們的很多人讓

this website part of our everyday lives,

這個網站成為我們的日常生活的一部分，

very few of us know about its origins

我們很少人知道其起源，

or just how big it really is today.

或者它今天到底有多大。

So, today, I'm going to give you some

所以，今天，我將為你們提供關於

little-known information about the website

這個你們如此喜歡的這個網站的

that you've come to love so much.

一些鮮為人知的資訊。

So, here it is.

那麼，這就是。

10 fascinating facts about YouTube

你不知道的

you didn't know.

YouTube的十個迷人的事實。

Number one is stats and traffic.

第一個是統計數據和流量。

There are more than 1 billion unique users

每個月有超過10億個獨一無二的用戶

that visit YouTube every month,

訪問 YouTube，

so it's no wonder that billions of hours

因此，毫無疑問，每天

of video get watched daily,

數十億小時的視頻被收看，

making YouTube the Internet's largest

使YouTube 成為互聯網最大的

video hosting website.

視頻主辦網站。

But what really makes YouTube unique

但是，到底是什麼使得YouTube 獨一無二，

is that many of the same people that are consuming

是消費著瘋狂的內容量的

this insane amount of content

許多人

are the same people creating it.

都是創建它的同一些人。

In fact, more than 300 hours of video are uploaded

實際上，每分鐘有超過300消失的視頻

to YouTube every minute.

上傳到YouTube。

To put that into context, the amount of video

把這個放入情景當中，每月上傳到網站的

uploaded to the website every month is more than

視頻的數量

the three major U.S. television networks have created

超過六十年裡三大主要美國電視網絡

in the last 60 years.

所創作的視頻數量。

While YouTube was created and is hosted in the U.S.,

當YouTube在美國創立並主辦，

more than 80% of traffic that comes to the website

來到網站的超過80%的流量

is from outside of the U.S.,

是來自美國之外的地方，

meaning that all of those views allow people like me

意味著所有這些視頻允許像我這樣的人

to make a living off of what they love,

可以依靠他們喜愛的東西賺錢過日子，

which is making videos.

那就是製作視頻。

So, thank you for watching no matter

因此，感謝收看，不管

where it is: at home, at work,

在哪裏：在家，在工作中，

on your phone on the toilet.

在手機上，在上廁所時。

Some of you are watching this video

你們一些人現在正歪著身子坐著

right now on the pooper.

收看這個視頻。

I know.

我知道。

Number two is origins.

第二個是起源。

YouTube was founded in February of 2005

YouTube於2005年2月

by three early PayPal employees:

由三個早期的PayPal僱員創立：

Steven Chen, Chad Hurley and Jawed Karim.

史蒂夫陳，查德·赫利和賈韋德·卡里姆。

Hurley joined the other founders

赫利在連線雜誌讀到

after he read an article about the startup

一篇關於初創企業的文章後，

in Wired magazine.

他加入了其他創立人。

He emailed them about a job,

他就一個工作給他們發郵件，

after which he was brought on to design

在那之後，他被聘請

the logo for the company,

為公司設計logo，

which is still used today.

這個logo今天還在用。

Interestingly, the initial seed money for YouTube

有趣的是，YouTube最初的種子資金

came from when eBay bought PayPal

來自，易趣收購了PayPal，

and provided bonuses to the three guys.

對那三個傢伙發放獎金。

When it started to become popular,

當它開始流行時，

the choice of the name YouTube.com

選擇名字YouTube.com

became a huge problem for a similarly named

成了一個大問題，因為有一個類似命名的

website UTube.com.

網站UTube.com。

The site's owner, Universal Tube & Rollform Equipment

那個網站的持有人，Universal Tube & Rollform Equipment

filed a lawsuit against YouTube in November of 2006

在人們尋找網站時經常被

after being regularly overloaded by people

超載，在2006年11月對YouTube

looking for the site.

提起訴訟。

Universal Tube has since changed

Universal Tube從那以後把他們網站的

the name of their website to UTubeOnline.com.

名字改為UTubeOnline.com。

Could you imagine if any of the viral sensations

你可以想象，如果現在所發生的任何病毒性事件

that happened now occurred back then?

在那個時候出現呢？

That would be pretty confusing.

那會相當複雜難懂。

"Hey Jimmy, this guy's emailing me

“嘿，吉米，這個傢伙給我發郵件

"about a Harlem Shake.

“關於，哈林搖。

"Do we carry one of those?"

“我們有沒有運載當中的一個？”

Number three is YouTube as a dating service.

第三個是YouTube 是一個約會服務。

Not many people know that YouTube

不是很多人知道YouTube

actually first started as a video dating service.

其實剛開始時是一個視頻約會服務。

Originally called Tune In and Hook Up,

原名叫 Tune In and Hook Up，

the website was heavily influenced

這個網站受到Hot or Not這個網站

by the website Hot or Not.

大量的影響。

Although it operated in the same fashion,

儘管它以相同的風格在運營，

the three founders decided not to go

三個創立人決定不去實施

with the dating site idea,

那個約會網站的想法，

but decided to keep the video portion of it.

但決定保留其中的視頻部分。

Then, two important events occurred

接著，兩件重要的事件發生，

that forever shaped what we would come to know

永遠影響了

as YouTube.

我們對YouTube的認知。

The first event was when Karim was unable to find

第一件事是當卡里姆不能在網上找到

the infamous Janet Jackson

衣櫃故障的視頻，

wardrobe malfunction video online.

臭名昭著的珍妮特·傑克遜。

The second event was when Hurley and Chen

第二個事件是當赫利和陳

were unable to share a video from a dinner party

由於今天仍存在的郵件附件限制問題

with friends due to the email attachment limitations

不能與朋友們分享

that still exist today.

一個餐會的視頻。

These two important events made the founders realize

這兩個重要的事件使創始人意識到

that there was a huge untapped potential

視頻在線分享

for video sharing online,

有著巨大的未開發的潛力，

and they decided to fill that need.

並且他們決定滿足這個需要。

I love how honest they are

我也喜歡他們對網站如何

about how the website started, too.

創立的誠實。

"Well, I couldn't find the titties I wanted to see

“嗯，我不能在線我想要看

"online, so I started a website that I could use

“的冠軍賽，因此我創立了

"to watch them titties."

“一個我可以用於收看這些冠軍賽的網站。“

Number four is humble beginnings.

第四個是卑微的開始。

YouTube offices are known for being cool places

YouTube辦公室，據人們所知，是很酷的地方，

full of free food, drinks,

全是給員工的免費的食物、飲料、

and awesome facilities for employees,

以及非常棒的設施，

but the original YouTube office, created in 2005,

但是原始的YouTube辦公室，創立於2005年，

was anything but glamorous.

是一個非常令人嚮往的地方。

In fact, Chad Hurley's garage was the foundation

實際上，查德·赫利的車庫

for the first-ever YouTube office.

就是第一個YouTube辦公室的基礎。

They started off slow,

他們開始時很慢，

but eventually in 2006 were able to move

但最終在2006年能夠

into an office space above a pizzeria

搬到一個加州聖馬特奧附近的

near San Mateo, California.

一個比薩餅店的樓上的辦公室。

It was there that they hired the first 20 YouTube employees

在那裏，他們聘請了最初的20個YouTube員工，

all eager to be a part of something

這些人都非常渴望參與令人興奮的

exciting and new.

和新的事物。

Surprisingly, and embarassingly,

令人驚奇的，以及令人尷尬的是，

in an attempt to popularize the site,

在試圖推廣該網站時，

the company offered $100 to attractive girls

該公司給100美元給有吸引力的女孩，

who posted 10 videos or more on the site.

讓她們在網站上發布10個或以上的視頻。

Yeah, that's kinda creepy.

是的，這有點嚇人。

The advertisement was even placed on Craigslist

甚至在Craigslist網站上打廣告

but was completely ignored,

但完全被忽視，

leaving YouTube with no responses.

YouTube 一點回應都沒有收到。

What is it about tech nerds and garages,

關於書呆子和車庫，

inventors and garages,

發明家和車庫，

and bands and garages?

和樂隊和車庫，這意味著什麼？

I guess if you need to solve something,

我認為，如果你需要解決什麼事情，

you just go sleep in your garage.

你就在你的車庫睡覺。

(snap) Boom.

（发出啪的一声）嗡嗡声。

Done.

好了。

Number five is now and then.

第五個是不時地。

Before 300 hours of video was being uploaded

在每分鐘有300個小時的視頻

to the site every minute,

上傳到網站之前，

it all started with just one,

它就從一個開始。

a 19 second clip called "Me at the Zoo."

一個19秒的名叫“在動物園中的我”的剪輯。

Shot by Yakov Lapitsky, a friend of Jawed Karim,

被雅科夫Lapitsky，賈韋德·卡里姆的朋友，拍攝，

it shows Jawed at the San Diego Zoo

它給賈韋德展示了在聖地亞哥動物園

in front of an elephant enclosure

在一個大象外殼前面

talking about how long their trunks are.

談論她們的卡車有多長。

Since its upload on April 23, 2005,

自從它在2005年4月23日上傳後，

it has gained a whopping almost 19 million views.

已經獲得差不多1900萬的觀看。

It's the only video on Jawed's channel,

這是在賈韋德的頻道上的唯一視頻。

yet that channel has gained over 70,000 subscribers.

但是，該頻道已經獲得超過7萬個訂閱者。

In 2008, Jawed launched a venture fund

2008年，賈韋德推出了名為Youniverty風險投資公司的

called Youniverty Ventures,

風險投資基金，

which helps current and former university students

幫助當前的和以前的大學生

realize their business ideas.

實現他們的商業思想。

However, Jawed still remains interested in YouTube

然而，賈韋德仍然對 YouTube感興趣

and even spoke out agains the Google+ integration

甚至在2013年再次說出 Google+整合，

in 2013 that requires users to have a Google+ account

要求用戶擁有一個Google+帳戶

in order to comment on videos,

以能夠在視頻上發表意見，

which is something everyone loved so very much.

這是每個人都非常喜歡的東西。

Well, the first YouTube video may have been basic,

嗯，第一個 YouTube 視頻可能有點初級，

but at least he wasn't twerking or something.

但是至少沒有略微改動或是怎麼樣的。

Those were simpler times.

那些比較簡單的時期。

Number six is YouTube's purchase.

第六個是YouTube的買賣。

Within just one year of being launched,

在啟動一年內，

YouTube became a very popular video sharing site.

YouTube成了一個非常流行的視頻分享網站。

This got the attention of Google

這引起了谷歌的關注

who saw the potential that online video had,

他們看到在線視頻所擁有的潛力，

and in October of 2006, Google bought YouTube

在2006年10月，谷歌以

for $1.6 billion in stock

16億美元的股票

from the three founders only 18 months

在網站創立18個月後

after the site's creation.

從三個創始人手中購買。

This worked out quite well

這進行得很順利，

because the founders were just as interested

因為創始人只對出售

in selling the website as Google was interested

該網站感興趣，就像谷歌只對

in buying it.

購買它感興趣一樣，

At the time, YouTube had been in multiple legal battles

那時， YouTube一直

with several media companies

與幾個媒體公司

over copyright infringement lawsuits.

進行版權侵犯訴訟方面的鬥爭。

Another reason that the founders

創始人這麼希望出售它的另一個原因是

were so eager to sell it was that on top of the lawsuits,

除訴訟之外，

despite its popularity, YouTube was losing money

儘管它受到歡迎， YouTube

at a rate of $500,000 a month.

以一個月50萬美元的速率在虧本。

Of course, Google doesn't enter any business arrangement

當然，谷歌沒有就虧本的意圖

with the intention of losing money,

訂立任何商業合同，

so they were the ones to introduce

因此他們是在

advertising on the platform.

該平台上引入廣告的人。

Since that purchase, YouTube has grown

自從出售之後，YouTube

exponentially, year over year,

與去年同期相比，呈指數發展，

making it the second biggest search engine

使之成為Google.com之後的

just behind Google.com.

第二大搜索引擎。

So, in other words, Google has a monopoly

因此，換句話說，谷歌壟斷了

on Internet search.

互聯網搜索。

No Microsoft.

不是微軟。

Don't say Bing.

更不要說Bing。

Shut, shut your mouth.

閉，閉上你的嘴巴。

Shut your mouth.

閉嘴。

No one uses it.

沒有人使用它。

It's never gonna be a thing.

它從來都沒有成為一個東西。

Just stop.

閉嘴吧。

Number seven is milestones.

第七個是里程碑。

You may be curious as to some

你可能會對 YouTube上的

of the firsts, or milestones on YouTube,

一些最初的東西，或里程碑感到好奇，

so here's some notable ones.

那麼這裏是一些重大的里程碑。

The first ever YouTube video to hit

第一個是，YouTube視頻

1 million views was Brazilian soccer star

達到100萬收看的是巴西球星

Ronaldinho's Nike ad called "Touch of Gold"

小羅被稱為“摸金”的的耐克廣告

after it went viral in 2005.

在它在2005年變成病毒之後。

In 2006, NBC became the first traditional media company

2006年，NBC成為第一個傳統媒體公司

to strike a deal with YouTube

與YouTube達成協議

to put their content on the site.

去把他們的內容放到該網站上。

In 2007, YouTube launched the Partnership Program,

2007年，YouTube啟動合作夥伴計畫，

which allowed people to get paid

允許人們因他們上傳到網站上的內容

for the content that they upload

獲得報酬，

to the site, which of course, changed everything.

這當然，改變了一切。

In April of 2009, YouTube and Vivendi

2009年4月，YouTube和Vivendi

teamed up to launch the new music video

合作啟動名為Vevo的

service called Vevo.

新的音樂視頻服務。

In November of 2009,

2009年11月，

high-definition video was

高清視頻

finally enabled on the site.

最終在該網站上激活。

In 2010, YouTube began offering movies

2010年，YouTube開始

for rent on the site.

在網站上提供可租賃的電影。

In 2011, YouTube Live was created to enable

2011年，YouTube在縣創立，

the website to stream everything

使得該網站可以把一切從

from concerts to news coverage.

音樂會上流播到新聞報道中。

And of course, as of today, there are thousands

當然，就像今天，有成千上萬的

of YouTube partners making a living

YouTube合作夥伴

off of the site.

靠這個網站謀生。

It's a good living, as long as you can get past

這是一個很好的謀生手段，只要你可以

the troll comments.

忽略那些挑衅的意見。

I know I'm bald, ok, damn! (loud crying)

我知道我是光頭，好吧，去你的！（大聲哭喊）

Number eight is research.

第八個是研究。

Over the years, a lot of research has been done

多年來，已經對Youtube

on Youtube, its success, and how it's affected culture.

其成功，以及它對文化的影響完成大量的研究。

But, despite all the research collected,

但是，除了所收集到的所有研究，

it's still not known what makes a video

仍然未知什麼使得視頻

go viral, although humor,

變成病毒，儘管很滑稽，

genuine emotion, and the human experience

真正的情感，人的經驗

all seem to be the most appealing factors.

都 似乎成為最吸引人的因素。

In fact, research concluded that "going viral"

實際上，研究表明，“變成病毒”

is not a strategy, but instead, an outcome.

不是一個策略，相反，是一種結果。

They also found that the success of YouTube

他們還發現，YouTube的成功

came down to four key factors.

有四個關鍵因素。

The service offers video recommendations

該服務通過“相關的視頻清單”

via the "related video list."

提供視頻推薦。

Next, is that users can easily share videos

還有，就是用戶可以在流行網站上

and embed videos on popular websites.

輕鬆地分享視頻和嵌入視頻。

The third is that there's a sense of community

第三個是在網站上

and interactivity on the site.

有一種社區和互動感。

And, finally, of course, the incentive

最後，當然，

of the partnership program.

是合作夥伴計畫的激勵。

Of course, if there was a fifth,

當然，如果有第五個，

it would be cat videos.

那可能是貓視頻。

A staple of any successful video sharing site, my friends.

我的朋友們，是任何成功視頻分享網站的主要內容。

Number nine is sharing.

第九個是分享。

YouTube was, in fact, not the first video sharing website.