skills, communication skills and business skills. So tune into us because we have lots

在這裡你將會學到生活技巧、溝通技巧、商業技巧

of sessions for you that would make your life much better.

鎖定我們，因為我們為你準備了許多的課程，這將會使你的生活變得更好

Well in today's session we are gonna talk about Steve Jobs

在今天的課程裡，我們要談論的是賈伯斯

Yes, the co-founder of Apple but also known as master presenter. Have you ever got a chance

是的，蘋果公司的聯合創始人之一，也以大師級的演講者為名

to see the Apple presentations? They are absolutely amazing. Well yes, Steve Jobs was not just

你有看過蘋果的演講嗎？他們實在太令人驚艷了

focused on statistics and technology but was also focused on on communication skills. So

當然的，賈伯斯不只是專注於數值的統計和科技，他也有注意到溝通技巧

in today's world it's important for our leaders and entrepreneurs to carry on his legacy.

所以在現今的世界，我們的領導者和企業家如何傳承是很重要的

Therefore I am gonna share some techniques, presentation techniques of Steve Jobs so that

因此我將要分享一些技巧─賈伯斯的演講技巧

you present just like him.

好讓你可以表現得和他一樣

The first thing that Steve jobs totally believed in is expressing your passion. Well, he loved

第一件賈伯斯完全相信的是：傳遞你的熱情

his products and he was always so enthusiastic about his products. And for the first time

他很喜歡他的產品，而他對於自己的產品常常保有熱情

when the I phone was launched, you know what was the first thing that he said with a big

蘋果手機第一次問世時，你知道他臉上帶著微笑的說了些什麼嗎？

smile on his face? well he said "It's doggone gorgeous" He was so enthusiastic about it

他說「這真是令人驚豔」。他對這有高度的熱情

because he loved his products. So it's important for you to add some positive adjectives that

因為他非常喜愛他的產品。所以在你的表達中加些正面形容詞

would show your enthusiasm about what you are presenting. so when you are giving a presentation

以展現你的熱情是非常重要的，所以當你在演講時

it's important for you to use words like it's gorgeous, it's amazing , it's absolutely cool

運用字詞像「這真是令人驚艷」、「這真是令人驚喜」、「這真的好很酷」

, it's fantastic ! This would make a difference. Because this would show that whatever you

和「這真是奇特」之類的詞語是很重要的！因為這會讓人感覺

are saying you are very enthusiastic about it and you totally believe in this idea and

不管你說的是什麼，你都對它保有熱情，且完全地相信這個點子

therefore you are presenting it. Now, these days audience really gives you a chance to

也因此，你現在在呈現它。台下的觀眾們非常希望你有機會

show your enthusiasm they welcome this enthusiasm because if they are putting in time and they

可以像他們展示你的熱情，因為他們正花費時間、

are here to listen to your presentation then they don't want to get bored. They would like

正坐在台下聆聽你的演講，而他們並不想覺得無聊

to hear something new, something creative and something which is extremely amazing.

他們想聽些新的、富有創意的、或是會極為令人驚豔的東西

So go ahead show that enthusiasm in your presentation skills and that would make a difference. Your

所以去吧！在你的演講中展現你的熱情，而這會使你的演講變得不一樣

audience will listen to you and they would really not go to sleep. So go ahead, believe

觀眾們會被你吸引而不會想睡覺。所以，去吧！

in your passion and more than that express your passion enthusiastically.

相信你自己，更加熱切的展現你的熱情

Another thing Steve Jobs totally believed in was Know your story well. Now when we talk

另一件賈伯斯完全相信的事情為─非常了解你自己的演講內容

about presentations its important for us to know our story well which means to know our

當我們在做一場演講時，對於自己的演講內容了解透徹是非常重要的

content really well. Now this comes with lots of practice and of course scripting your presentation.

也就是說，要清楚的知道故事脈絡。這來自於多次的練習和親自寫出講稿

You can't be spontaneous with your presentations, if you can be spontaneous then it is a great

你的演講經驗是無法渾然天成的，如果可以不用練習就很熟悉，那麼

thing a great skill but when you are presenting in front of a big crowd in front of so many

這是一件很棒的事情、很好的技巧；但，當你要在一群人面前、在

people, wouldn't it be better if you are well prepared. So, which means its important for

眾多人面前演講，難道有良好的準備過不會比較好嗎？這代表

you to be very comfortable with the words or with the points that you are gonna use

你必須對於你在演講中所要運用的字詞、重點非常的熟悉

in your presentation. This would show your confidence and this would show that you are

這會顯示出你非常的有自信且非常渴望地將它呈現給大家

very keen in presenting this. In fact Steve Jobs use to always very meticulously on scripting

事實上，賈伯斯過去經常蒙眼細心抄寫和

and practicing without any visual effects. So he use to go on and on with his presentation

練習。所以他過去常常在演講時

without using slides and finally when the D day arrived his presentations were absolutely

不使用幻燈片，而最後，當作戰日來臨，他的演講

amazing and which we all know about it, right! So, please make sure that you know your content

驚豔全場，就是我們都知道的，對！所以，注意一定要確定你

well, you know your story well and trust me this would really work out for you.

清楚地了解自己要講的內容、完整的了解你的故事，而相信我，這將會對你有龐大的助益

Another thing that Steve Jobs believed in was Don't Sweat on small stuff

賈伯斯也相信：別為小失誤憂慮

Well, usually when people are presenting something there are few mistakes that well end up doing.

通常，當人們在演講時犯了些微的小錯誤

Oh Yes, we are human beings! We all make mistakes. But the moment we get nervous and it shows

喔，是阿。我們是人類嘛！我們都會犯錯。但在我們感到緊張且這個情緒表現在的

up on your face, you are calling for attention. So, Steve Jobs totally believed that its not

臉上時，你是非常引人注目的。因此，賈伯斯完全的相信

important to give too much of attention on these minor mistakes, just smile and keep

注意自己的小失誤是不重要的，你只需要

going. Now , in fact once what happened with Steve jobs was, he wanted to show some photographs

保持微笑並繼續你的演講。有一次發生在賈伯斯身上的事情是

from a live website. So while he waited and the audience were waiting to see the pictures

他想從實況轉播中呈現一些照片。當他和觀眾們都在等待照片的出現時

the screen went black. It didn't bother Steve Jobs at all. What he did was , he just smiled

螢幕突然變全黑了。這並不會打倒賈伯斯。他只是笑笑地說

and said " Well I guess the pictures don't wanna show up this morning" and that's about

「我猜，這個圖片今早並不想現身」，就這樣

it, he didn't get nervous, he didn't lose his confidence he kept going. What he did

他並不緊張，他並沒有喪失自信，他只是繼續講下去

was, he recapped all the points that he had already mentioned in his presentation and

他做的只是：從新再說一次他已經在演講裡提過的重點

that's it, the audience was extremely happy with that presentation. So that's what even

而觀眾們對於那場演講極為興奮

you need to adapt. this technique of Steve Jobs is absolutely amazing. Do not give too

這就是你需要適應的。賈伯斯的這項技巧十分的令人驚奇

much of attention on minor mistakes,minor glitches, just keep going because if you do

不要過於在意小失誤，只需要繼續講下去

get nervous you will lose your confidence you will go blank and things will not work

因為如果你緊張了，你將會喪失你的自信，你的腦袋將會一片空白

for you. So, just ignore them.

然後你會忘記接下來要說什麼。所以，忽略它們就好

Now the most important and the favorite part for Jobs was rehearse, rehearse and rehearse.

接下來是最重要、賈伯斯最喜歡的部分：預演。預演再預演

Well every intricate presentation that he had to present he would always rehearse for

每個他需要講解的複雜又難理解的演講，他都會先

hours, be it with demonstrations, be it with visual effects and of course with outside

花費數個小時來預演。透過展示、透過視覺效果，當然的，也會透過外面的演講者

speakers. The first thing that he would do is rehearse the presentation aloud for many

第一件他會做的事就是：花費數個小時大聲地念出演講內容來預演

hours. Now why he did so? because he wanted to give his best to his audience. He believed

為什麼他要這麼做呢？因為他想要呈現出最好的給他的觀眾

that if you present well,things are gonna be understood and people will take you seriously.

他相信，如果你呈現的好，事情將會被理解，而人們也會認真的對待你

So very well he use to script his presentations and then many people from apple who have worked

同樣的，他會寫下自己的講稿。很多和他一起在蘋果工作的夥伴

with him had also mentioned that he use to just lock himself in a room and he use to

都有注意到，他會將自己關在房間裡

rehearse his presentations again and again and that too aloud. So the next time you have

並一次又一次地大聲預演自己的講稿

a presentation don't just be very over confident, that yes you will be able to do it, well rehearse.

所以下次你有演講時，不要只是有過分的自信，覺得自己一定做得到。好好的預演一下

Because such a big personality like Steve Jobs rehearsed as well, so wouldn't it be

因為如此重要的人格特質如同賈伯斯的預演

nice for you to rehearse it several times so that the best thing comes out of you. Right!

你不覺得經過多次的預演可以使你呈現出最好的自己嗎？

So go ahead ,keep practicing , do it in front of people, do it in front of a mirror. These

所以，去吧！持續地練習，在眾人面前、在鏡子前面

things really work. So keep practicing.

這些努力都會有成效的。所以持續練習吧！

That's all from me now , so if you wanna be a master presenter just like Steve Jobs then

這是我所要多的全部了，所以如果你想成為像賈伯斯一樣的演講者

go ahead and practice these techniques. Try to build a great connection with your audience

那麼，就趕緊去吧，去練習這些技巧。試著和自己的觀眾搭建出好的連結

because Steve Jobs audience totally loved him for his presentation skills and if you

賈伯斯的觀眾們都因為他的演講技巧而很喜愛他，而如果

want that your presentations should all be enjoyed by each and everyone then follow these

你希望你的聽眾都可以沉浸於你的演講，然後大家接著都會跟隨這些技巧

techniques and trust me you will do great. Also do subscribe to our channel because if

相信我，你會做得很好的。訂閱我們的頻道

you want to work on your skills and come out as a very confident person then do subscribe

如果你想要使你的技能發揮功效、變成一個非常有自信的人，那麼你就一定要訂閱

because i have lots and lots of sessions for you that would be helpful. I will be back

因為我有好多好多的課程，這會使你受益無窮

with a new session soon, till then you take care.

很快地，我會帶新的課程回來，在這之前，保重