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  • You could be missing out on a ton of views simply because you are not uploading your YouTube videos the right way.

    僅僅因為你沒有用正確的方式上傳 YouTube 視頻,你就可能錯過大量的瀏覽量。

  • My goal for you is that by the end of this video you have a short, quick, simple checklist so that you can always upload your videos the right way in a small amount of time.

    我的目標是,在本視頻結束時,你已經掌握了一份簡短、快速、簡單的清單,這樣你就能始終以正確的方式在短時間內上傳視頻。

  • And this is day nine of my YouTube challenge where I have challenged myself to upload a video every day and I'm inviting you to do the same.

    今天是我挑戰 YouTube 的第九天,我挑戰自己每天上傳一段視頻,我邀請你們也這樣做。

  • You don't have to upload every day, but you can use my videos to help you get your channel up and running or breathe some life back into it.

    你不必每天都上傳,但你可以用我的視頻來幫助你建立和運行你的頻道,或為它注入新的活力。

  • Step one on our uploading checklist is something most creators don't do, even though it can get them a lot more views because most creators don't know about this.

    在我們的上傳清單中,第一步是大多數創作者都不會做的,儘管這可以讓他們獲得更多的瀏覽量,因為大多數創作者都不知道這一點。

  • But the catch is you have to do this before you add your video to your channel because once it is uploaded, you cannot change this.

    但問題是,您必須在將視頻添加到頻道之前完成這項操作,因為一旦上傳,您就無法更改。

  • Let me show you what I mean by using an old video of mine as an example.

    讓我以我的一段舊視頻為例,向大家說明我的意思。

  • You see right over here where it says file name, that right there three steps does not help the algorithm know what my video is about.

    你看,就在這裡寫著文件名的地方,這裡的三個步驟並不能幫助算法知道我的視頻是關於什麼的。

  • It also does not help Google know what this video is about because if you are more strategic with your file name, you are more likely to show up in search not only on YouTube but also on Google.

    這也不利於谷歌瞭解這段視頻的內容,因為如果你在文件名上更有策略,你就更有可能出現在 YouTube 和谷歌的搜索中。

  • But I can't change this.

    但我無法改變這一切。

  • It's too late.

    太遲了

  • It's already been done.

    已經完成了。

  • Now you don't need to necessarily use the exact title of the video for this file name, but you can.

    現在,你不一定要使用視頻的確切標題來命名文件名,但你可以這樣做。

  • But what you need to do is before you ever upload that video, change the file name to a title that has keywords and it describes what it is that you're actually talking about.

    但你需要做的是,在上傳視頻之前,將文件名改為包含關鍵字的標題,並描述你實際在談論的內容。

  • One way to come up with a title is to put in the keywords that your video is about.

    想出標題的一種方法是輸入視頻的關鍵詞。

  • So let's say it is empty nest syndrome.

    是以,我們可以說這是空巢綜合症。

  • Now you can look at all of the search terms that people are using when they search this topics.

    現在,您可以查看人們在搜索該主題時使用的所有搜索詞。

  • Let's say it's about empty nest syndrome for single moms.

    比方說,這是關於單親媽媽的空巢綜合症。

  • Then I want to look for videos that did well.

    然後,我想尋找表現出色的視頻。

  • Here's one with 2000 views and when we look at it, she only has 302 subscribers.

    這裡有一個瀏覽量達到 2000 次的用戶,而我們看了一下,她只有 302 個訂閱者。

  • So that video did really well for her and the title was how to prepare for an empty nest as a single parent.

    是以,這段視頻對她來說效果非常好,標題是如何為單親家庭的空巢生活做好準備。

  • So prepare for an empty nest and single parent.

    是以,要為空巢和單親做好準備。

  • Those are all keywords that tells the algorithm exactly what this video is about.

    這些關鍵詞都能告訴算法這段視頻的確切內容。

  • You could actually use that title for the title of your video, but definitely you could use this for the file name of your video.

    實際上,你可以用這個標題作為視頻的標題,但絕對可以用它作為視頻的文件名。

  • As you can see on my video from yesterday,

    你們可以從我昨天的視頻中看到、

  • I have changed the file name right here, uploading daily for seven days changed my YouTube.

    我在這裡更改了文件名,連續七天每天上傳,改變了我的 YouTube。

  • But the next thing you need to do on your checklist is you also have to change the file name of your thumbnail. Again, you can't do that once it's been uploaded.

    不過,你還需要做的下一件事是更改縮略圖的文件名。同樣,一旦上傳,就不能再更改了。

  • So it has to happen before you upload your thumbnail to this video.

    是以,這必須在您將縮略圖上傳到該視頻之前完成。

  • As you can see,

    如您所見、

  • I changed the file name in my computer before I uploaded right here and then right here. This is the thumbnail changed that title as well.

    在上傳之前,我在電腦上更改了文件名,就在這裡,然後就在這裡。這是縮略圖,標題也改了。

  • Next thing you're going to do when you go to upload your video is you're going to make sure you have that title there and you are using keywords that tells people and the algorithm what this video is about.

    在上傳視頻時,你要做的下一件事就是確保有標題,並使用關鍵字告訴人們和算法這個視頻是關於什麼的。

  • Then you're going to write a two to three sentence description.

    然後,你要寫兩到三句話的描述。

  • It does not need to be long.

    篇幅不必太長。

  • Usually I take a different version of the title and make that my first sentence and then I simply break down what this video is about using keywords, but not packing it so much that it doesn't sound conversational.

    通常,我會用不同版本的標題作為我的第一句話,然後簡單地用關鍵字來分解這個視頻的內容,但不要把它包裝得太複雜,以至於聽起來沒有對話性。

  • If you are running a business, you do want to offer some of your freebies and some of your paid offers as well as any affiliate links and an easy way to do this so you're not having to retype it every single time is simply go to settings in your account, go to upload defaults and now you can write out that description so that this automatically appears every time you go to upload a video.

    如果您正在經營一項業務,您確實希望提供一些免費贈品和一些付費優惠,以及任何聯盟鏈接,而實現這一點的簡單方法就是進入您賬戶中的設置,轉到上傳默認設置,現在您可以寫出描述,這樣每次上傳視頻時都會自動出現。

  • Next thing you need to make sure you are doing is using it playlist.

    下一件要做的事就是使用播放列表。

  • So right here I have checked off my YouTube challenge as the playlist because the algorithm likes this and people like it too.

    是以,我在這裡勾選了我的 YouTube 挑戰播放列表,因為算法喜歡這樣,人們也喜歡這樣。

  • It's going to get people watching more and more of your videos when you start to utilize playlists. Then you also can set this in your default settings.

    當你開始使用播放列表時,會有越來越多的人觀看你的視頻。然後,你還可以在默認設置中設置這一點。

  • I have it so that it automatically tells the algorithm every single time I upload that no, this video is not for kids because if you put it, it is made for kids. It's only going to send it to kids.

    我每次上傳視頻時,它都會自動告訴算法:"不,這個視頻不適合兒童觀看,因為如果你上傳,它就是為兒童製作的。它只會發送給孩子們。

  • Then you want to hit show more and you want to go down here and say, no,

    然後,你想再多打幾個節目,你想下去說,不、

  • I've not altered any content unless you have used AI and changed people's appearances and things like that.

    我沒有修改過任何內容,除非你使用了人工智能,改變了人們的外表之類的東西。

  • I always have allow automatic chapters on and key moments because that's going to help me with search. I also have automatic places, concepts, and then down here, this is where you can add your tags that again tells the algorithm what this video is all about.

    我總是允許自動打開章節和關鍵時刻,因為這對搜索有幫助。我還會自動設置地點、概念,然後在這裡添加標籤,再次告訴算法這段視頻是關於什麼的。

  • You should use as many of the 500 characters as you can.

    您應儘可能多地使用 500 個字符。

  • The 400 range is good. I clearly only went with 225 in this one, but you can't go over 500 after that.

    400 的範圍很好。我這次顯然只用了 225,但之後就不能超過 500 了。

  • I make sure that I allow embedding. Again, this is automatically defaulted to this allow video and audio remixing.

    我確保允許嵌入。同樣,這將自動默認為允許視頻和音頻混音。

  • And then this is important. You want the category selected on this video.

    然後,這一點很重要。你要在這段視頻中選擇類別。

  • This is a how to video. So I have selected how to, if you have an entertainment channel, make sure that it's selected to entertainment or an education.

    這是一個如何操作的視頻。是以,我選擇了 "如何",如果你有一個娛樂頻道,請確保它選擇了娛樂或教育。

  • But if it's a tutorial, you want it to be how to because that's going to tell the algorithm what type of video this is. I have comments on, obviously you want engagement.

    但如果是教程,你希望它是 "如何",因為這會告訴算法這是什麼類型的視頻。我有評論,很明顯,你想要參與度。

  • If you're monetized, you want to select on and then done.

    如果您是貨幣化用戶,您需要選擇 "開啟",然後完成。

  • Then if your video is over eight minutes, then you want to go into review placement and you can add breaks within the video and even determine when they are going to appear.

    然後,如果視頻超過 8 分鐘,就需要進入審查位置,您可以在視頻中添加休息時間,甚至可以確定休息時間的出現時間。

  • This allows you to make more money off of that video when you add breaks.

    這樣,當您添加休息時間時,就可以從視頻中賺取更多的錢。

  • And then if you add it yourself, then you can determine where those breaks will be versus YouTube doing it.

    然後,如果你自己添加,那麼你就可以確定這些休息時間在哪裡,而不是由 YouTube 來做。

  • And then you risk it being in an awkward place.

    這樣你就有可能把它放在一個尷尬的地方。

  • Then hit next.

    然後點擊下一步。

  • This is when you are going to review and make sure that nothing offensive is in the video and you select none of the above.

    這時,您要審查並確保視頻中沒有任何冒犯性內容,並選擇 "無上述內容"。

  • And then you're going to select submit rating, which I had already done.

    然後選擇 "提交評級",我已經提交過了。

  • Then hit next.

    然後點擊下一步。

  • I don't do anything here except I do add an end screen and I always add the option of video and the subscribe. You only want one video.

    我在這裡什麼也沒做,只是添加了一個結束螢幕,並始終添加視頻和訂閱選項。你只需要一個視頻。

  • If you give people too many options, they're less likely to click on anything and we want them to watch another one of your videos.

    如果你給了人們太多的選擇,他們就不太可能點擊任何東西,而我們希望他們再看一次你的視頻。

  • So you have the option to go in and they can select a video.

    是以,你可以選擇進去,讓他們選擇一段視頻。

  • The algorithm can select a video or your last video before this one, but I like to select the video myself.

    算法可以選擇一段視頻或你在這段視頻之前的最後一段視頻,但我喜歡自己選擇視頻。

  • That way I know exactly what that video is because at the end of my videos,

    這樣我就能清楚地知道視頻的內容,因為在我的視頻結尾、

  • I am specifically referencing that video in the box.

    我特別提到了盒子裡的那段視頻。

  • So I like to select the video. And again, we do that because we want people to watch more of our videos.

    所以我喜歡選擇視頻。再說一遍,我們這樣做是因為我們希望人們多看我們的視頻。

  • Once that's done, you hit save. Then you hit next.

    完成後,點擊保存。然後點擊下一步。

  • And right here, this is important.

    在這裡,這一點很重要。

  • You don't ever want to hit unlisted because it can actually tell the algorithm that the video is not doing well and it will send it to fewer people.

    您千萬不要點擊 "未列表",因為這實際上會告訴算法,視頻的效果並不好,這樣它就會把視頻發送給更少的人。

  • You also don't want to hit public because we want to make sure we get to see it before it goes out to the public.

    你也不想公開,因為我們想確保在公開之前,我們能看到它。

  • So you're either going to hit private or you're going to schedule this video to go out at a specific time. Right now I've got it to private.

    所以,你要麼點擊 "私人",要麼將這段視頻安排在特定時間播出。現在我把它設為 "私人"。

  • That way I can check it, make sure everything is how I want it to be, that it's in the high definition version when it's up there.

    這樣我就可以檢查,確保一切都如我所願,並確保上傳時是高清版本。

  • And then I will publish it to public.

    然後,我將把它公佈於眾。

  • One last thing that will help you with your views is when you go to post your video, post a call to action in your comments and pin it to the top.

    最後一件有助於提高瀏覽量的事情是,當你發佈視頻時,在評論中發佈一個行動號召,並將其固定在頂部。

  • This can be a call to action to a link to another video or to an offer that you have, or it can simply be you asking a question so that they are more likely to comment. All you have to do is once you write out your comment, you hit the three dots on the side, pin and now that comment is at the very top.

    這可以是一個行動號召,鏈接到另一個視頻或你的優惠活動,也可以是你簡單地提出一個問題,這樣他們就更有可能發表評論。你所要做的就是在寫好評論後,點擊邊上的三個點,將評論固定在頂部。

  • Once you get this checklist down, you will be optimizing your videos so that you can get more views and you'll be able to do it quickly.

    一旦你掌握了這份清單,你就能優化你的視頻,從而獲得更多的瀏覽量,而且能很快做到這一點。

  • This is the exact process I'm using to help me not only optimize my videos to get more views, to grow my channel, but also so that I can be consistent by simplifying my process.

    這就是我正在使用的確切流程,它不僅能幫助我優化視頻,獲得更多的觀看量,發展我的頻道,還能通過簡化流程讓我的視頻始終如一。

  • And in the next video, when it's available, you will see my process of how I create my thumbnails and how I create my titles to get more clicks on my videos.

    在下一個視頻中,你將看到我是如何製作縮略圖和標題,以提高視頻點擊率的。

You could be missing out on a ton of views simply because you are not uploading your YouTube videos the right way.

僅僅因為你沒有用正確的方式上傳 YouTube 視頻,你就可能錯過大量的瀏覽量。

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