Who do I manage?

我管理誰？

A girl named Ima.

一個叫伊瑪的女孩

She's a fashionista that lives in Tokyo.

她是住在東京的時尚達人。

She posts about her life and her outfits on social media platforms like Instagram, TikTok, and X.

她在 Instagram、TikTok 和 X 等社交媒體平臺上發佈自己的生活和著裝。

She has a younger brother named Zen that she always gets in a fight with, a little dog named Einstein that she takes for walks.

她有一個弟弟，名叫 Zen，她總是和他打架，還有一條小狗，名叫 Einstein，她帶著它散步。

Her favorite food is yakitori, and she sits first row at fashion shows and dances to TikTok videos.

她最喜歡吃烤雞肉串，在時裝秀上坐在第一排，還會跟著 TikTok 視頻跳舞。

Yep, just a normal girl online.

是的，只是一個普通的網絡女孩。

Except she doesn't exist.

只是她並不存在。

She's a virtual human made from CGI, born in 2017.

她是由 CGI 製作的虛擬人，誕生於 2017 年。

In other words, she's a fictional character made from 3D softwares, a unique blend of softwares like Maya and Unreal Engine, and a bit more.

換句話說，她是一個用 3D 軟件製作的虛構角色，是瑪雅和虛幻引擎等軟件的獨特融合，還有更多。

She's not a mimic or a copy of anyone that's existing in real life.

她不是模仿或複製現實生活中的任何人。

She's a complete original character.

她是一個完全原創的角色。

These are some of her Instagram posts.

這些是她在 Instagram 上發佈的一些帖子。

The middle one is her brushing her teeth when she's virtual.

中間這張是她虛擬時刷牙的樣子。

The other one, it says, hashtag, I think I'm CGI, but these dogs are real.

另一個標籤上寫著 "我覺得我是 CGI，但這些狗是真的"。

This one goes, I cut half my bang off.

這一刀下去，我的手被砍掉了一半。

Is it going to grow back even though I'm virtual?

即使我是虛擬的，它還會長回來嗎？

These are some of her other TikTok videos.

這些是她的其他一些 TikTok 視頻。

Oh, and that brother that she has?

哦，還有她的那個哥哥？

Yep, you guessed it, he's not real either.

沒錯，你猜對了，他也不是真的。

I wish he was, though.

但我希望他是。

We manage him and dozens of other virtual humans around the world, and in the near future, we're integrating them with AI so that they become autonomous virtual humans that you can have a conversation with.

我們管理著他和世界各地的其他幾十個虛擬人，在不久的將來，我們將把他們與人工智能整合在一起，讓他們成為可以與你對話的自主虛擬人。

This is a little demo video.

這是一段演示視頻。

Nice to meet you, John.

很高興見到你，約翰。

Feel free to ask me anything.

歡迎隨時向我提問。

Nice to meet you, too.

我也很高興見到你。

How are you?

你好嗎？

Nice to meet you.

很高興見到你

I'm feeling good today.

我今天感覺很好。

How about you?

你呢？

How does it actually feel to be fused with AI?

與人工智能融合的感覺究竟如何？

Yes, they exist in the virtual world, but these virtual humans have an impact in our real world, too.

是的，他們存在於虛擬世界中，但這些虛擬人對我們的現實世界也有影響。

Ima has repeatedly shared her opinions on real-world issues, including climate change and Black Lives Matter.

伊瑪曾多次就氣候變化和 "黑人生命至上 "等現實問題發表意見。

She initiated a community get-together in the virtual world during COVID for people who are feeling lonely and isolated.

在 COVID 期間，她在虛擬世界中發起了一個社區聚會，為那些感到孤獨寂寞的人提供幫助。

She also shares about her Japanese culture and subculture to her global audience.

她還向全球閱聽人分享她的日本文化和亞文化。

For these actions, she was actually chosen as one of the Forbes Woman of the Year, right beside the likes of climate change activist Greta Thunberg and former US First Lady Michelle Obama.

由於這些行動，她被選為福布斯年度女性之一，與氣候變化活動家格麗塔-圖恩伯格和美國前第一夫人米歇爾-奧巴馬齊名。

She's also been featured in Tokyo 2020 Paralympics in the closing ceremony and has been awarded an award from the government of Japan for her actions in going to Cambodia and voicing about its domestic violence issues.

她還在 2020 年東京殘奧會閉幕式上亮相，並因前往高棉為其家庭暴力問題發聲而獲得日本政府頒發的獎項。

She's also in real campaigns.

她還參加了真正的競選活動。

She's worked with brands from Amazon, Porsche, BMW, skincare brand SK-II, IKEA and more.

她曾與亞馬遜、保時捷、寶馬、護膚品牌 SK-II、宜家等品牌合作。

Right now, you can actually see an ad of her all over the world with her campaign with Coach, right-side co-star Lil Nas X.

現在，你可以在世界各地看到她與 Coach 合作的廣告，右側是合作明星 Lil Nas X。

She's also in real magazines, on the covers, from Harper's Bazaar, Vogue and Wonderland.

她還登上了《時尚芭莎》、《Vogue》和《Wonderland》等雜誌的封面。

Yes, she doesn't technically exist, but the younger generation of Gen Z don't care.

是的，嚴格來說，她並不存在，但年輕一代的 Z 世代並不在乎。

Gen Zs love her because they feel a real connection to her.

Z 世代喜歡她，因為他們覺得與她有真正的聯繫。

For them, there's not much of a difference between someone that is real-life breathing, that's doing Instagram, and a virtual human like Ima.

對他們來說，一個在 Instagram 上呼吸的真人和一個像 Ima 這樣的虛擬人沒有太大區別。

For example, I know a lot of Gen Zs love Kylie Jenner, and even if they've never met her before, they feel like they know everything about her, from where she takes her family to vacation, her aspirations, and to even what she eats for breakfast.

例如，我知道很多 Z 世代都喜歡凱莉-詹娜，即使從未見過她，他們也覺得自己瞭解她的一切，從她帶家人去哪裡度假、她的願望，甚至她早餐吃什麼。

Why?

為什麼？

Because she posts these things online, and people feel a real connection to her.

因為她把這些東西發到網上，人們會覺得和她有真正的聯繫。

Same thing with Ima.

伊瑪也是一樣。

She posts about her life online, and people feel a real connection.

她在網上發佈自己的生活，讓人們感受到一種真實的聯繫。

She posts an outfit picture, and people would ask, where is that dress from?

她發了一張服裝照片，人們就會問，這件衣服是從哪裡來的？

She gets a lot of questions about her perfectly cut bob hair, too.

關於她完美的波波頭，也有很多人問她。

People want to know who's the famous hairstylist that's keeping it perfectly cut.

人們都想知道是哪位著名的髮型師把頭髮剪得如此完美。

He or she doesn't exist, because the hair is not real.

他或她並不存在，因為頭髮並不真實。

Like this, people love interacting with her, sharing about their life to her, and even giving her real-life advice when she needs it.

就這樣，人們喜歡與她互動，向她分享自己的生活，甚至在她需要的時候給她提供現實生活中的建議。

And I mean, I think we've all caught up by now, scrolling through Instagram, TikTok or live.

我的意思是，我想我們現在都已經跟上了潮流，滾動瀏覽 Instagram、TikTok 或直播。

What's really real in the virtual world, anyways?

虛擬世界中到底有什麼是真實的？

Now, does all of this scare any of you?

現在，你們有誰被這些嚇到了嗎？

Maybe it does, but I promise I'm not a scary, AI, evil virtual human scientist.

也許是這樣，但我保證我不是一個可怕的、人工智能的、邪惡的虛擬人科學家。

I'm actually quite the opposite.

其實我恰恰相反。

I'm a human lover.

我熱愛人類

And I truly believe that this virtual human technology will better our world and make the treasures that we have as humans, our love, our connection and our self-expressions, way better.

我真的相信，這種虛擬人技術會讓我們的世界變得更加美好，讓我們人類所擁有的財富--我們的愛、我們的聯繫和我們的自我表達--變得更加美好。

Before all of this, I used to be an artist.

在這之前，我曾經是一名藝術家。

I still am at heart, but like most artists, all my life I've been searching for something beautiful and meaningful.

我的內心依然如此，但和大多數藝術家一樣，我一生都在尋找美麗而有意義的東西。

I felt like I found it, the beautiful and meaningful, in Ima when I first laid eyes on her.

當我第一眼看到伊瑪時，我就覺得我在她身上找到了美麗和意義。

Well, actually, not going to lie, when I first saw her, I was like, what the heck is this?

其實，不瞞你說，當我第一眼看到她時，我就想，這是什麼鬼東西？

But the more I thought about it and thought about the real connections that people are having with this piece of technology, I was amazed.

但我越是思考，越是想到人們與這項技術的真正聯繫，我就越是感到驚訝。

I thought it was revolutionary, because all my life, technology to me has been something useful, something I use every day, but it was never personal to me.

我認為這是革命性的，因為在我的一生中，技術對我來說一直是有用的東西，是我每天都在使用的東西，但它從來都不是我個人的東西。

For example, I would ask Siri, what's the weather like?

例如，我會問 Siri：天氣怎麼樣？

And it would say, it's 11 Celsius today.

它會說，今天的氣溫是 11 攝氏度。

And that was it.

就是這樣。

I didn't really have a connection or relationship with it.

我和它並沒有什麼聯繫或關係。

But humans are innately emotional creatures, and our world moves with what moves our hearts.

但人類天生就是情感動物，我們的世界會隨著我們的內心而動。

So what if we can get that same feeling from technology?

那麼，如果我們能從技術中獲得同樣的感覺呢？

What if we can create relationships like we do with friends, family, coworkers, and even with our alternative selves through virtual humans?

如果我們能像與朋友、家人、同事，甚至與另一個自己一樣，通過虛擬人建立關係，會怎樣呢？

What if we can have a positive impact in different industries, from medical, educational and entertainment, all leveraging on the deep connection between humans and technology?

如果我們能夠利用人類與技術之間的深層聯繫，對醫療、教育和娛樂等不同行業產生積極影響，會怎樣呢？

Ima is the first example of so much more to come.

伊瑪是第一個例子，未來還會有更多的例子。

If there was a book of virtual human history, we're barely on page one.

如果有一本虛擬的人類歷史書，那麼我們才剛剛翻到第一頁。

And who's better to tell you all of that than Ima herself?

誰能比伊瑪本人更適合告訴你這些呢？

We're going to be joining with her live from Tokyo.

我們將在東京與她連線。

Hi, Ima.

嗨，伊瑪

Oh, hi, Sarah.

嗨，莎拉

Hi, Ima.

嗨，伊瑪

And hi, everyone.

大家好

Wow, look at the audience.

哇，看看這些觀眾。

Being on the TED stage, I can't believe it.

站在 TED 的舞臺上，我簡直不敢相信。

I have to pinch myself.

我得掐掐自己。

Oh, wait, I can't.

哦，等等，我不能。

I'm virtual.

我是虛擬的。

Well, sometimes we all forget, right?

有時候我們都會忘記，對吧？

Anyways, my name is Ima, and it's a pleasure to meet you all.

總之，我叫伊瑪，很高興認識大家。

I'm joining you all the way from Japan.

我從日本遠道而來，加入你們的行列。

Konnichiwa.

Konnichiwa.

Konnichiwa.

Konnichiwa.

How's the weather like in Tokyo today?

東京今天的天氣如何？

Well, I think it rained a little bit this morning, but it's quite sunny, and you should get ready for the summer when you get back, Sarah.

今天早上好像下了點小雨 不過天氣很晴朗 你回來後就該準備過夏天了 莎拉

Nice.

不錯。

And Vancouver is beautiful here.

溫哥華這裡很美。

I can see the ocean, the mountains, and I think it's around 11 Celsius right now.

我能看到大海和高山，我想現在的氣溫大約是 11 攝氏度。

Wow, sounds freezing.

哇，聽起來好冷。

Well, anyways, even though I'm in Tokyo right now, I can't technically go anywhere, so a special invite.

好吧，不管怎麼說，雖然我現在在東京，但嚴格來說我哪兒也去不了，所以特別邀請你。

I love making friends.

我喜歡交朋友。

If you feel like connecting, I'll wait for your DMs.

如果你想聯繫我，我會等你的 DM。

Well, whatever.

隨便吧

Just don't send anything weird, okay?

別寄任何奇怪的東西，好嗎？

What's that do, Sarah?

那是什麼，莎拉？

That was great.

太棒了

Thanks for popping by, and say bye to the audience for us.

感謝您的光臨，替我們向觀眾說再見。

Bye.

再見。

Good luck, Sarah.

祝你好運，莎拉。

Thank you, Ima.

謝謝你，伊瑪。

So that was Ima.

這就是伊瑪。

How I want to conclude is we shouldn't get caught up in the topic of what's real and what's not real, because, I mean, what's really real anyways?

我想說的是，我們不應該糾結於什麼是真實，什麼是虛假，因為，我的意思是，什麼才是真正的真實？

We should get away from the dystopian narrative of the virtual world that we have and seize possibilities for human connection and possibilities for human expression.

我們應該擺脫虛擬世界的烏托邦式敘事，抓住人與人之間聯繫的可能性和人類表達的可能性。

Because human possibility, it's the same as technology.

因為人類的可能性與技術是一樣的。

It's limitless.

它是無限的。

Thank you.

謝謝。

Thank you.

謝謝。