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  • All right, so I recently read this book, The Diary of a CEO, The 33 Laws of Business and Life by Stephen Bartlett.

    好吧,我最近讀了斯蒂芬-巴特利特(Stephen Bartlett)寫的這本《CEO 日記:商業與生活的 33 條法則》(The Diary of a CEO, The 33 Laws of Business and Life)。

  • And I loved it so much that I wanted to share my eight favorite lessons from it.

    我非常喜歡這本書,所以想和大家分享我最喜歡的八堂課。

  • Eight powerful laws that are changing the way that I approach my life in the hope that you'll find some of them helpful.

    八條強大的法則改變了我的生活方式,希望其中的一些對你有所幫助。

  • Now, Stephen Bartlett, if you haven't come across him, is an insanely successful entrepreneur, and he's the host of the podcast, The Diary of a CEO.

    斯蒂芬-巴特利特(Stephen Bartlett)是一位非常成功的企業家,也是播客 "CEO 日記 "的主持人。

  • And he's interviewed hundreds of the world's most famously successful people.

    他還採訪了數百位世界上最著名的成功人士。

  • And so if you're interested in personal development or entrepreneurship, or just generally advice for life, then I hope you'll enjoy this episode of Book Club, the ongoing series where we distill and discuss highlights and summaries from some of my favorite books, and let's just get into it.

    是以,如果你對個人發展或創業感興趣,或者只是想獲得一些生活建議,那麼我希望你會喜歡本期的 "讀書俱樂部 "節目。"讀書俱樂部 "是一個持續性的系列節目,我們將從我最喜歡的幾本書中提煉並討論重點和摘要,讓我們進入正題。

  • Law number one, fill your five buckets in the right order.

    第一法則,按照正確的順序裝滿你的五個桶。

  • So the idea here is that when it comes to our professional success, we all have five buckets.

    所以,這裡的意思是,說到我們的職業成功,我們都有五個桶。

  • Bucket number one is what you know, otherwise known as your knowledge.

    第一桶是你所知道的,也就是你的知識。

  • Bucket number two is what you can do, i.e. your skills.

    第二桶是你的能力,即你的技能。

  • Bucket number three is who you know, i.e. your network.

    第三桶是你認識的人,即你的人際網絡。

  • Bucket number four is what you have, i.e. your resources.

    第四桶是你所擁有的,即你的資源。

  • And bucket number five is what the world thinks of you, i.e. your reputation.

    第五桶是世界對你的看法,也就是你的聲譽。

  • And the idea here is that professional success involves filling these five buckets, but crucially, it involves filling them up in order.

    這裡的意思是,職業成功需要填滿這五個桶,但關鍵是要按順序填滿。

  • He writes that we usually start our professional life acquiring knowledge, school, university, et cetera, and when this knowledge is applied, we call it a skill.

    他寫道,我們的職業生涯通常是從獲取知識、上學、上大學等開始的,而當這些知識得到應用時,我們就稱之為技能。

  • When you have knowledge and skills, you become professionally valuable to others and your network grows.

    當你掌握了知識和技能,你就會對他人產生職業價值,你的人際網絡也會隨之擴大。

  • Consequently, when you have knowledge, skills, and a network, your access to resources expands.

    是以,當你擁有知識、技能和網絡時,你獲得資源的管道就會擴大。

  • And once you have knowledge, skills, a valuable network, and resources, you will undoubtedly earn a reputation.

    一旦你掌握了知識、技能、有價值的網絡和資源,你無疑會贏得聲譽。

  • Now this law, when applied properly, can actually help in decision-making when it comes to what to do with your career and your life.

    現在,如果運用得當,這一定律實際上可以幫助你在事業和生活方面做出決策。

  • So let's say you're young and you're early in your career.

    比方說,你很年輕,事業剛剛起步。

  • This model suggests that you should generally prioritize a career or a job that teaches you knowledge and skills, and you should prioritize those things over something that will give you resources or reputation or network.

    這種模式認為,一般來說,你應該優先考慮能讓你學到知識和技能的職業或工作,而且應該優先考慮這些東西,而不是能給你帶來資源、聲譽或人脈的東西。

  • This means that if, for example, you're in a job where you're not learning anything, it's maybe time to consider a bit of a change, even if that job is giving you more and more money.

    這意味著,舉例來說,如果你的工作讓你學不到任何東西,那麼也許是時候考慮換換工作了,即使這份工作能給你帶來越來越多的收入。

  • The other cool thing here is that these first two buckets, knowledge and skills, are also the two buckets that don't really have a tax associated with them, but also these are the two buckets that can withstand any kind of professional earthquake, as he calls it.

    另一件很酷的事情是,前兩個桶--知識和技能--也是不需要交稅的兩個桶,而且這兩個桶還能抵禦他所說的任何職業地震。

  • So for example, even if you lose your job and suddenly you've lost resources and network and a reputation overnight, you still have your knowledge and you still have your skills.

    是以,舉例來說,即使你失去了工作,一夜之間突然失去了資源、人脈和聲譽,你仍然擁有自己的知識和技能。

  • He writes that those who hoard gold have riches for a moment.

    他寫道,囤積金子的人一時富足。

  • Those who hoard knowledge and skills have riches for a lifetime.

    囤積知識和技能的人一生都會擁有財富。

  • True prosperity is what you know and what you can do.

    真正的繁榮是你知道什麼,你能做什麼。

  • And the lesson that I'm taking away from this personally is just the absolute profound importance of spending time every week, or maybe even every day, investing in my own knowledge and skills.

    我個人從中汲取的教訓是,每週,甚至每天花時間投資於自己的知識和技能絕對是非常重要的。

  • It's so easy, especially when running a business, especially when managing a team and like lots of stuff is going on in life, as I'm sure is the case with your life.

    這太容易了,尤其是在經營企業時,尤其是在管理團隊時,就像生活中發生的很多事情一樣,我相信你的生活也是如此。

  • You probably feel that you're very busy, but especially for really busy people, carving out the time to level up our knowledge and our skills, to learn something new, to read something new, to explore a new area that might help us in our business or in our health or in our relationships or in our life, that's continuing to fill the bucket of knowledge and skills.

    你可能覺得自己很忙,但特別是對於真正忙碌的人來說,擠出時間來提升我們的知識和技能,學習新東西,閱讀新東西,探索一個可能對我們的事業、健康、人際關係或生活有幫助的新領域,這就是在不斷充實我們的知識和技能。

  • And those are the things that compound insanely over time.

    而這些東西隨著時間的推移會產生驚人的複合效應。

  • Law number six, ask, don't tell.

    法則六,不問不說。

  • The question behavior effect.

    問題行為效應。

  • Now this vibes with something that I've been thinking for quite a while, which is about the power of powerful questions.

    這與我一直在思考的問題不謀而合,那就是強大問題的力量。

  • And I've really found in my own life that asking the right powerful questions can have an enormous impact on the actions that I take and therefore on the results that I get.

    在我的生活中,我確實發現,提出正確而有力的問題會對我採取的行動產生巨大影響,進而影響我取得的成果。

  • Now I normally do this in the context of journaling, but reading this has made me apply it in one other interesting way in my life as well.

    現在,我通常在寫日記時這樣做,但讀了這篇文章後,我在生活中也用到了另一種有趣的方式。

  • So for example, when journaling, I'll often try and ask myself powerful questions that I know will force me to think.

    是以,例如,在寫日記時,我會經常試著問自己一些有力的問題,我知道這些問題會迫使我思考。

  • So here are some of my favorite powerful questions that I like to ask.

    以下是我最喜歡問的一些有力問題。

  • Number one, what do I really want?

    第一,我到底想要什麼?

  • Number two, what would I do if I knew I wouldn't fail?

    第二,如果我知道我不會失敗,我會怎麼做?

  • Number three, what would I do if I knew I would fail, but I would want to do it anyway?

    第三,如果我知道我會失敗,但我還是想去做,我會怎麼做?

  • Number four, if I won the lottery and had $100 million in the bank, how would I change how I spend my time?

    第四,如果我中了彩票,銀行裡有一億美元,我會如何改變我的時間安排?

  • Number five, if I broadly repeated the things that I did today for the rest of my life, would it give me the life that I want or a life that I don't want?

    第五,如果我在餘生中一直重複我今天所做的事情,這會給我帶來我想要的生活還是我不想要的生活?

  • And I like to collect these lists of powerful questions.

    我喜歡收集這些強有力的問題清單。

  • They're questions that I like to ask to myself, but they're also questions I like to ask to other people.

    這些問題是我喜歡問自己的,但也是我喜歡問別人的。

  • If I'm doing a mini sort of business or life coaching session with a friend or something, I'll just pop a few of these questions out there.

    如果我在和朋友進行小型的商務或生活輔導,我就會提出一些這樣的問題。

  • And they generally make people think really hard and come to interesting conclusions about their business or their life.

    它們通常會讓人們認真思考,並對自己的事業或生活得出有趣的結論。

  • But the cool thing that I learned in this chapter, which I'm now applying to my life, is the power of changing a statement into a question to prompt a particular behavior.

    但是,我在這一章中學到的很酷的東西,也是我現在應用到生活中的東西,就是把一句話改成一個問題,從而引發一種特定行為的力量。

  • So for example, instead of thinking, I will go to the gym today, what I'm trying to do is in the morning when I plan out my day, I ask myself, will I go to the gym today?

    例如,我現在要做的不是想著 "我今天要去健身房",而是在早晨計劃一天的工作時,問自己 "我今天會去健身房嗎?

  • If you ask yourself that question and then you respond yes to it, you are more likely to carry out the behavior rather than if you just told yourself the statement in the morning, I will go to the gym today.

    如果你問自己這個問題,然後回答 "是",那麼你就更有可能實施這個行為,而不是僅僅在早上告訴自己 "我今天要去健身房"。

  • He writes that the great thing about a yes or no question is that it doesn't give you any wiggle room to deceive yourself.

    他寫道,"是 "或 "否 "問題的好處在於,它不會給你任何迴旋餘地來欺騙自己。

  • It forces you to commit one way or the other.

    它迫使你做出這樣或那樣的承諾。

  • And that brings us to law number nine, always prioritize your first foundation.

    這就引出了第九條法則:永遠優先考慮你的第一基礎。

  • Now there's a story that he tells in the book of a talk that Warren Buffett gave to some students in Omaha, Nebraska.

    他在書中講述了沃倫-巴菲特在內布拉斯加州奧馬哈市給一些學生演講的故事。

  • When I was 16, I had just two things on my mind, girls and cars.

    16 歲那年,我腦子裡只有兩件事:女孩和汽車。

  • I wasn't very good with girls, so I thought about cars.

    我不善於和女孩相處,所以我想到了汽車。

  • I thought about girls too, but I had more luck with cars.

    我也想過找女孩,但我在汽車方面運氣比較好。

  • Let's say that when I turned 16, a genie had appeared to me and that genie said, I'm going to give you the car of your choice.

    假設在我 16 歲的時候,有一個精靈出現在我面前,那個精靈說:我要給你一輛你喜歡的車。

  • It'll be here tomorrow morning with a big bow tied on it, brand new, and it's all yours.

    明天一早,它就會嶄新地出現在你的面前,上面還繫著一個大大的蝴蝶結。

  • Having heard all the genie stories, I would say, what's the catch?

    聽過所有的精靈故事後,我想說,有什麼收穫呢?

  • And the genie would answer, there's only one catch.

    精靈會回答,只有一個辦法。

  • This is the last car you're ever going to get in your life.

    這是你這輩子最後一輛車了。

  • So it's got to last a lifetime.

    所以,它必須持續一生。

  • If that had happened, I would have picked out a car, but can you imagine knowing it had to last a lifetime, what I would do with it?

    如果發生了這種情況,我一定會選一輛車,但你能想象,如果知道這輛車必須用一輩子,我會怎麼處理它嗎?

  • I would read the manual about five times.

    我會把手冊讀上五遍。

  • I would always keep it garaged.

    我會一直把它放在車庫裡。

  • If there was the least little dent or scratch, I'd have it fixed right away because I knew I wouldn't want it rusting.

    如果有一點小凹痕或刮痕,我都會馬上修好,因為我知道我不想讓它生鏽。

  • I would baby that car because it would have to last a lifetime.

    我會把這輛車當作寶貝,因為它將伴隨我一生。

  • This is exactly the position you're in concerning your mind and body.

    這正是你的身心所處的位置。

  • You only get one mind and you only get one body and it's got to last a lifetime.

    心靈只有一次,身體只有一個,而且必須終生使用。

  • Now, it's very easy to let them ride for many years, but if you don't take care of that mind and that body, there'll be a wreck 40 years later, just like the car would be.

    現在,讓他們馳騁多年非常容易,但如果你不照顧好他們的身心,40 年後就會發生車禍,就像汽車一樣。

  • It's what you do right now, today, that determines how your mind and body will operate 10, 20, and 30 years from now.

    你現在和今天所做的一切,決定了你 10 年、20 年和 30 年後的身心狀況。

  • You must take care of it.

    你必須照顧好它。

  • And so this is the idea that Stephen in the book calls your first foundation.

    這就是斯蒂芬在書中所說的 "你的第一個基礎"。

  • Your health is your first foundation.

    健康是你的第一基礎。

  • And one of the things that I really take away from these sort of nonfiction self-help books is like, if I'm just reading the book and all I'm doing is reading and highlighting it, I'm just reading for entertainment.

    我從這類非虛構類自助書籍中得到的一個啟示是,如果我只是在讀這本書,而我所做的只是閱讀和突出顯示這本書,那麼我只是在為娛樂而閱讀。

  • And so what I try and do is make sure that I've taken some action points.

    是以,我嘗試做的就是確保我已經採取了一些行動措施。

  • If I ever have that moment of inspiration while I'm reading a book or watching a video or listening to a podcast, I will try my best to act on it there and then.

    如果我在看書、看視頻或收聽播客時有了靈感,我會盡力在當時就付諸行動。

  • And to the action point here, I was like, oh crap, I'm not prioritizing my health.

    說到這裡,我就想,糟糕,我沒有把健康放在首位。

  • And so what I did was I took action there and then, I opened up my calendar and I tried to figure out, okay, I need to get in three sessions at the gym every single week.

    於是,我就在那裡採取了行動,打開我的日程表,想弄清楚,好吧,我需要每週去健身房鍛鍊三次。

  • And I also need to take flexibility and mobility and stretching a little bit more seriously.

    我還需要更認真地對待柔韌性、機動性和伸展運動。

  • And so I've now downloaded this app called Pliability where most nights I do this sort of 20 minute stretching routine, which is a nice way to wind down.

    是以,我現在下載了一個名為 "Pliability "的應用程序,每天晚上我都會做 20 分鐘的伸展運動,這是一種很好的放鬆方式。

  • But I've also restarted sessions with a personal trainer three times a week.

    但我也重新開始了每週三次的私人教練課程。

  • And by booking the personal trainer and paying for them in advance, it adds that extra nudge and accountability and it forces me to actually get to the gym, which is the thing that I want to do.

    提前預約私人教練並支付費用,可以增加額外的動力和責任感,迫使我真正去健身房,這才是我想做的事情。

  • Basically, every person I've ever spoken to who has a personal trainer says it's a very, very, very ROI positive expense.

    基本上,我接觸過的每個有私人教練的人都說,這是一筆非常非常非常積極的投資回報率支出。

  • And actually, if you struggle with getting to the gym, if you struggle with taking care of your health, any money that you spend investing in your health is gonna pay way more dividends than the money you could spend investing in literally anything else.

    實際上,如果你在去健身房鍛鍊方面感到吃力,如果你在照顧自己的健康方面感到吃力,那麼你花在投資健康上的任何錢,都會比你花在投資其他任何方面的錢帶來更多的紅利。

  • And really, the way that I think about a lot of these behaviors is that it's all about getting to a point where that behavior is on autopilot, i.e. it becomes a habit.

    實際上,我對很多行為的看法是,這些行為都是為了達到一種自動駕駛的狀態,也就是成為一種習慣。

  • Right now for me, going to the gym regularly three times a week and actually working hard at the gym is not enough of a habit.

    現在對我來說,每週三次定期去健身房鍛鍊,並真正在健身房努力工作還不足以成為一種習慣。

  • I don't enjoy it.

    我不喜歡這樣。

  • My whole book, Feel Good Productivity is all about how to make things feel good.

    我的整本書《感覺良好的生產力》都在講述如何讓事情感覺良好。

  • And so as I was reading this, I was thinking, okay, how do I make going to the gym feel good?

    所以,當我讀到這裡時,我在想,好吧,我怎樣才能讓去健身房的感覺好起來呢?

  • Cool, if I get a personal trainer who I know is there to motivate me and I say to the personal trainer, to him or her, be like, hey, look, I just need motivation.

    酷,如果我找了一個私人教練,我知道他能激勵我,我就對私人教練說,嘿,聽著,我只是需要激勵。

  • I need you to make this fun for me.

    我需要你給我帶來樂趣。

  • Then chances are, I'll be way more likely to go to the gym and therefore treat my health as genuinely my first foundation.

    這樣,我就更有可能去健身房,從而真正把健康作為我的第一基礎。

  • And another law that has changed my life happens to be the law of learning, which is why I'm very excited to say that this video is sponsored by Skillshare.

    而另一個改變我生活的法則恰好就是學習法則,這就是為什麼我非常興奮地宣佈本視頻由 Skillshare 贊助的原因。

  • If you haven't heard by now, Skillshare is a fantastic online platform that has classes on all sorts of topics, ranging from illustration and graphic design to coding, to interior design, to cooking.

    如果你現在還沒聽說過,Skillshare 是一個非常棒的在線平臺,有各種主題的課程,從插圖和平面設計到編碼、室內設計,再到烹飪,應有盡有。

  • There's loads of stuff on there.

    上面有很多東西。

  • I've personally been teaching classes on Skillshare since 2019, and I've got around a dozen classes on Skillshare, which you can access completely for free if you sign up for the Skillshare free trial.

    自 2019 年以來,我個人一直在 Skillshare 上授課,我在 Skillshare 上開設了十幾門課程,如果您註冊 Skillshare 免費試用版,就可以完全免費訪問這些課程。

  • If you're interested in being more productive, I've got three classes that are all about different facets of productivity.

    如果你對提高工作效率感興趣,我有三門課程都是關於工作效率的不同方面。

  • If you're interested in being a YouTuber, I've got an incredible class on how to edit videos in Final Cut Pro.

    如果你有興趣成為一名 YouTuber,我開設了一門令人難以置信的課程,講授如何用 Final Cut Pro 剪輯視頻。

  • And if you wanna organise your life or your work or your studies, you might like to check out my complete beginner's guide to using Notion.

    如果你想安排好自己的生活、工作或學習,不妨看看我的 Notion 入門指南。

  • If you've been following the stuff with AI recently, you might like to check out a brand new Skillshare original by Smitesh Mystery called Make AI Work For You, which is all about beating creative block.

    如果你最近一直在關注人工智能方面的內容,不妨看看 Smitesh Mystery 的全新 Skillshare 原創作品《讓人工智能為你工作》(Make AI Work For You),這本書的主題是戰勝創意障礙。

  • And Skillshare can also help you level up in your career with lots of classes on marketing and UI and UX design.

    此外,Skillshare 還提供大量有關市場營銷、用戶界面和用戶體驗設計的課程,幫助你提升職業水準。

  • And they've even got classes on how to be a freelancer along with some side hustle ideas as well.

    他們甚至還開設了如何成為自由職業者的課程,以及一些副業創意。

  • So if you happen to be one of the first 1000 people to hit the link in the video description, that will let you sign up for a completely free one month trial of Skillshare.

    是以,如果您碰巧是點擊視頻描述中鏈接的前 1000 名用戶之一,您就可以註冊獲得 Skillshare 一個月的免費試用期。

  • And during that time, you can watch all of my classes, you can check them all out, you can do all the class projects, but you can also browse the incredible library of other online classes available on Skillshare.

    在這段時間裡,你可以觀看我的所有課程,查看所有課程,完成所有課程項目,還可以瀏覽 Skillshare 上令人難以置信的其他在線課程庫。

  • So thank you so much Skillshare for sponsoring this video and let's get back to it.

    非常感謝 Skillshare 贊助本視頻,讓我們回到正題。

  • Law number 19, you must sweat the small stuff.

    第 19 條法則,你必須為小事流汗。

  • Now, when it comes to productivity, one of the common things that you'll hear is the 80-20 rule.

    現在,說到生產率,你經常會聽到的一個說法是 80-20 法則。

  • Focus on the 20% of inputs that are gonna get you 80% of the outputs.

    專注於 20% 的投入,才能獲得 80% 的產出。

  • This is the Pareto principle.

    這就是帕累託原則。

  • And I think there's a lot of value in it.

    我認為這很有價值。

  • But then there's also value in the complete other side of the coin, which is that you must sweat the small stuff.

    但是,硬幣的另一面也很有價值,那就是,你必須為小事流汗。

  • Now, Stephen Bartlett's podcast, The Diary of a CEO has grown an absolutely insane amount.

    現在,斯蒂芬-巴特利特的《首席執行官日記》播客已經發展到了絕對瘋狂的地步。

  • It's like growing faster than Joe Rogan even certain months this year.

    這就像今年某些月份的增長速度甚至超過了喬-羅根。

  • And in the book, he talks about how he thinks his podcast has grown so fast.

    在書中,他談到了他是如何看待自己的播客發展如此之快的。

  • And he writes that, the secret in my opinion is that we sweat the small stuff more than any team I've ever encountered.

    他寫道:"在我看來,祕訣在於我們比我遇到過的任何團隊都更注重小事。

  • We obsess over thousands of small details that I believe most people would dismiss as trivial, crazy or a waste of time.

    我們糾結於數以千計的小細節,我相信大多數人都會認為這些細節是瑣碎的、瘋狂的或浪費時間的。

  • Similarly, when I interviewed Mr. Who's the Boss, who is one of the biggest tech YouTubers in the world, making stupid amounts of money every year, he obsesses over every tiny detail of his videos.

    同樣,當我採訪 "誰是老闆 "先生時,他是世界上最大的科技 YouTuber 之一,每年都賺得盆滿缽滿。

  • He spends lots of time painstakingly analyzing the YouTube analytics.

    他花了很多時間煞費苦心地分析 YouTube 的分析數據。

  • He scripts everything word for word.

    他一字不漏地寫下了所有腳本。

  • Then he goes over the script multiple times to make sure the script would be accessible to three different people that he's got in mind as his target audience.

    然後,他反覆推敲劇本,確保劇本能讓他心目中的三個不同目標閱聽人都能接受。

  • And when I asked him how long he spends scripting each of his videos, he said, oh, probably, I don't know, 50, 60, 70, 80 hours.

    當我問他每個視頻要花多長時間編寫腳本時,他說,哦,大概,我也不知道,50、60、70、80 個小時吧。

  • I think that was probably three and a half days of scripting.

    我想那大概是三天半的腳本製作。

  • Three and a half days?

    三天半?

  • Yeah.

    是啊

  • Are we talking eight hour days?

    你是說每天工作八小時嗎?

  • No, we're talking like 14 hour days.

    不,我們說的是每天工作 14 個小時。

  • And I was just like absolutely mind blown because that is the pure definition of sweating the small stuff.

    我當時真的是大吃一驚,因為這就是 "小題大做 "的純粹定義。

  • It's such a level of attention to detail.

    這是對細節的高度關注。

  • And it's the complete opposite of the 80-20 principle.

    這與 80-20 原則完全相反。

  • And in the book, he talks about the Japanese philosophy of Kaizen, which you might've come across, which is basically continuous small improvements over time.

    在書中,他談到了日本的 "改善"(Kaizen)哲學,你可能已經聽說過,基本上就是隨著時間的推移不斷進行微小的改進。

  • He writes that in the Kaizen philosophy, innovation is seen as an incremental process.

    他寫道,在 Kaizen 哲學中,創新被視為一個漸進的過程。

  • It's not about making big leaps forward, but rather making small things better in small ways everywhere you can on a daily basis.

    這並不是說要有大的飛躍,而是要在日常工作中處處以小見大,把小事做得更好。

  • And so the action point, or the question for you to consider here is what is one area of your life in which you would benefit from trying to get minor improvements every single day?

    是以,你在這裡要考慮的行動要點或問題是,在你的生活中,有哪一個方面是你每天都要努力稍作改進就能從中受益的?

  • It could be your health.

    這可能與你的健康有關。

  • It could be in work.

    可能是在工作中。

  • It could be in relationships.

    可能是在人際關係中。

  • It could even be in all three.

    甚至三者都有可能。

  • And I think there's a lot of value in thinking this way and trying to make things always a little bit better over time.

    我認為,這樣思考並努力讓事情隨著時間的推移變得越來越好,是非常有價值的。

  • Now, quite a lot of what I do in my daily life is try and find these little small improvements, these minor changes where over time, they'll compound to create a big result.

    現在,我在日常生活中做的很多事情都是試圖找到這些微小的改進,這些細微的變化,隨著時間的推移,它們會產生巨大的複合效果。

  • And generally, when I do find something that I've applied to my life and I've seen, oh, this thing is really working, then I'll share that in an email that I send to some members of my audience every Sunday.

    一般來說,當我發現有什麼東西可以應用到我的生活中,而且我發現,哦,這件事真的很有效,那麼我就會在每週日發送給我的一些聽眾的電子郵件中與大家分享。

  • And this is for people who are subscribed to my completely free Sunday Snippets newsletter.

    這是為訂閱我完全免費的《週日片段》時事通訊的人準備的。

  • So if you haven't checked it out, that's a very short email I send every Sunday.

    如果你還沒看過,這是我每週日發送的一封非常簡短的電子郵件。

  • I've been sending it every Sunday for the last five years now.

    在過去的五年裡,我每週日都會寄這封信。

  • And I also share some interesting book and article and video and podcast recommendations.

    我還會分享一些有趣的書籍、文章、視頻和播客推薦。

  • And so if you wanna check that out, then check out the link in the video description or go to aliabdha.com slash Sunday and you can sign up completely for free.

    如果你想了解更多,請點擊視頻描述中的鏈接,或者訪問 aliabdha.com slash Sunday,你可以完全免費註冊。

  • Law number five, you must lean into bizarre behaviour.

    法則五,你必須向怪異行為靠攏。

  • And the idea here is that when you're faced with ideas or situations or information that you don't understand that you might think is bizarre, then instead of leaning out, we wanna aim to lean in.

    這裡的意思是,當你面對一些你不理解的想法、情況或資訊時,你可能會覺得它們很奇怪,這時我們要做的不是靠外,而是靠內。

  • Now, leaning out is what people do when they're like confronted by change.

    現在,當人們面對變化時,就會向外傾斜。

  • Oh my God, all this AI stuff.

    哦,我的上帝,所有這些人工智能的東西。

  • Oh, I can't think about it.

    哦,我想不出來。

  • I'm just gonna kind of do my thing.

    我只是想做我該做的事。

  • That's when people are leaning out.

    這時候,人們就會向外傾斜。

  • They're choosing not to find out more about the AI stuff.

    他們選擇不去了解人工智能的更多資訊。

  • They're scared of it, they're worried about it.

    他們害怕,他們擔心。

  • And because of that, they don't take advantage of the new technology.

    正因為如此,他們沒有利用好新技術。

  • Instead, the idea is that when you come across something that you find interesting or bizarre or strange or that you don't understand, take the opposite approach.

    相反,我們的想法是,當你遇到有趣的、離奇的、奇怪的或你不理解的事情時,採取相反的方法。

  • Choose to lean into the thing.

    選擇向事物靠攏。

  • Ask yourself, why am I believing what I believe?

    問問自己,我為什麼要相信我所相信的?

  • Is it possible that I'm wrong?

    會不會是我錯了?

  • Do I know what I'm talking about?

    我知道自己在說什麼嗎?

  • Am I leaning out because I don't understand?

    我是不是因為不理解而退縮了?

  • Am I following the party line?

    我是在跟黨走嗎?

  • Are these my own beliefs or the beliefs of the people like me?

    這些是我自己的信仰,還是和我一樣的人的信仰?

  • Now, the way that I'm applying this in my life personally is that I've noticed that there are a handful of times, well, where I'll see someone else's success.

    現在,我個人在生活中的應用方式是,我注意到有少數時候,我會看到別人的成功。

  • It seems a bit bizarre to me.

    我覺得這有點奇怪。

  • I'd be like, whoa, that YouTube channel's blowing up for no reason that I can't see.

    我會想,哇,YouTube 頻道無緣無故地火了,我看不到原因。

  • Like, what?

    比如,什麼?

  • Now, in that context, one approach would be to lean out to be like, oh, it's probably just because that girl is really good looking or it's just because the audience is weird or because, oh, people's attention spans these days.

    現在,在這種情況下,一種做法是把注意力集中在 "哦,可能只是因為那個女孩長得太好看了",或者 "只是因為觀眾太奇怪了",或者 "哦,現在人們的注意力太分散了"。

  • That would be the lean out approach.

    這就是精益求精的方法。

  • But what I try my best to do is when I see a situation that I don't understand instead, I lean in and I think, huh, what is it about this that's making it so popular?

    但我盡力做的是,當我看到一種我不理解的情況時,我就湊過去想,是什麼讓它如此受歡迎?

  • Let me try and understand with humility what I can learn from this situation.

    讓我懷著謙卑的態度,試著理解我能從這種情況中學到什麼。

  • A, it helps us understand the world.

    A,它有助於我們瞭解世界。

  • And B, if we're thinking about success in business and in life, we're way more likely to have an edge over the competition if you wanna think in competitive terms, if you try your best to understand what is going on in the world without overly judging it.

    B. 如果我們考慮的是事業和生活中的成功,如果你想從競爭的角度思考問題,如果你盡力瞭解世界上正在發生的事情,而不過分評判它,我們就更有可能在競爭中佔據優勢。

  • Oh, and by the way, in case you're interested, my favourite way of leaning in when I don't understand something is to read a book about the thing or to read a book summary about the thing.

    哦,順便說一句,如果你感興趣的話,當我不理解某件事情時,我最喜歡的方法就是讀一本關於這件事的書,或者讀一本關於這件事的書摘。

  • And the best surveys I've ever seen that summarises books is called Short Form.

    而我見過的最好的總結書籍的調查叫做《簡短表格》。

  • There'll be a link down in the video description if you wanna check it out.

    如果你想查看,視頻描述中會有鏈接。

  • Next, we come to law number 21.

    接下來,我們來看第 21 條定律。

  • You must outfail the competition.

    你必須超越競爭對手。

  • And basically what he's talking about here is that when it comes to business, the way you get ahead of your competition is by outfailing them, by running more experiments than they do.

    他在這裡所說的基本上是,在商業領域,領先競爭對手的方法就是超越他們,比他們做更多的實驗。

  • And the more you strive for these failures, the more likely you are to have successes because you're gonna learn from those experiments.

    你越是努力爭取這些失敗,你就越有可能獲得成功,因為你會從這些實驗中學到東西。

  • Now, I personally don't really vibe with the competitive aspect here.

    現在,我個人不太喜歡這裡的競爭氛圍。

  • I generally like to think of competition when it comes to business as being like collaborators or friends or colleagues rather than competitors.

    我通常喜歡把商業競爭看作是合作者、朋友或同事之間的競爭,而不是競爭對手之間的競爭。

  • But I love the idea of failing.

    但我喜歡失敗的想法。

  • And in fact, I don't even think of it as failing.

    事實上,我甚至不認為這是失敗。

  • I think of it as experiment.

    我把它當作實驗。

  • For example, should I go for this university or that university?

    例如,我應該選擇這所大學還是那所大學?

  • This career or that career?

    這個職業還是那個職業?

  • This subject or that subject?

    這個主題還是那個主題?

  • Should I learn this skill to start this business or that skill to start that business?

    我應該學習這種技能來創業,還是學習那種技能來創業?

  • And if we're trying to get certainty in our decisions, we're gonna end up not making any decisions at all and just staying where we are and staying fairly static.

    如果我們想在決策中獲得確定性,我們最終就會不做任何決策,只是停留在原地,一成不變。

  • Now, there's a great quote from former President Barack Obama.

    前總統巴拉克-奧巴馬說過一句名言。

  • He said, you don't have to get to 100% certainty on your big decisions, get to 51%.

    他說,在重大決策上,你不必做到 100% 的確定性,只需做到 51%。

  • And when you get there, make the decision quickly and be at peace with the fact that you made the decision based on the information you had.

    當你到達目的地時,要迅速做出決定,並對自己根據所掌握的資訊做出的決定感到欣慰。

  • And this is an idea that poker players refer to as plus EV, so plus expected value.

    這就是撲克玩家所說的加 EV,即加預期值。

  • The idea is that you've got imperfect information, but if you were to make that decision 100 times, would you on average come out positive or would you on average come out negative?

    我們的想法是,你得到的資訊並不完美,但如果讓你做 100 次這樣的決定,你會平均得到正面結果,還是平均得到負面結果?

  • And if you think that a decision is plus EV, you should just take the decision because you can't be 100% certain.

    如果你認為某個決定是加 EV 的,你就應該接受這個決定,因為你不可能百分之百確定。

  • And some of the biggest and most important decisions of my life have been made under conditions of uncertainty like they are for all of us, where I've made a sort of plus EV judgment on the situation.

    我一生中最重要的一些決定,都是在不確定的情況下做出的,就像我們所有人一樣,我對形勢做出了一種加 EV 的判斷。

  • For example, starting a YouTube channel.

    例如,開設 YouTube 頻道。

  • There is no certain path to success when starting a YouTube channel.

    開設 YouTube 頻道沒有一定的成功之路。

  • You have no idea what's gonna happen, you have no idea how it's gonna grow, you have no idea whether it's even gonna be successful depending on your definitions of success.

    你不知道會發生什麼,你不知道它將如何發展,你甚至不知道它是否會成功,這取決於你對成功的定義。

  • But if you think about, let's say 100 parallel universes where you watching this right now, you start a YouTube channel or that business or you learn that skill or you quit your job and do that interesting thing that you've been wanting to do.

    但如果你想一想,假設有 100 個平行宇宙,你現在正在看這個,你開始了一個 YouTube 頻道或那個生意,或者你學會了那個技能,或者你辭掉了你的工作,做了你一直想做的有趣的事情。

  • Try and model out what it looks like if you do this thing 100 times.

    試著模擬一下,如果你做這件事 100 次,會是什麼樣子。

  • And then on average, are you gonna come out better or are you gonna come out worse?

    平均而言,你的結果是好還是壞?

  • And generally, most decisions that involve getting away from our comfort zone and going into a new territory, unless it involves territory that's gonna get us eaten by a lion.

    一般來說,大多數決定都需要離開我們的舒適區,進入一個新的領域,除非這個領域會讓我們被獅子吃掉。

  • Most of these decisions are generally plus EV.

    這些決定中的大多數一般都是正 EV 值。

  • You generally open yourself more to randomness and optionality and serendipity.

    一般來說,你會向隨機性、可選擇性和偶然性敞開大門。

  • And I like this quote that he writes at the end of the chapter, failure equals feedback, feedback equals knowledge, knowledge equals power, therefore failure gives you power.

    我喜歡他在這一章結尾寫的一句話:失敗等於反饋,反饋等於知識,知識等於力量,是以失敗會給你力量。

  • Right, next we come to law number 25 for the power of negative manifestation.

    好了,接下來我們來看第 25 條法則,即消極表現的力量。

  • Call it the crystal ball method, Stephen Bartlett calls it negative manifestation, it's the same kind of thing.

    斯蒂芬-巴特利特稱其為 "水晶球法",斯蒂芬-巴特利特稱其為 "消極表現法"。

  • Basically what we're both referring to is the idea of doing a premortem on big decisions that you're making.

    基本上,我們都是指對自己做出的重大決定進行預先評估。

  • Now a premortem is when you skip forward in the future and you imagine what would happen if the situation didn't work out the way you planned it.

    現在,"預演 "就是跳到未來,想象一下如果情況沒有按照你計劃的那樣發展,會發生什麼。

  • And the pivotal question that he describes is why will this idea fail?

    他所描述的關鍵問題是,為什麼這個想法會失敗?

  • And so the way to do this is let's say you're imagining you wanna quit your job and start your business.

    這樣做的方法是,假設你想辭職創業。

  • Cool, fair enough.

    酷,很公平。

  • Once you've made a plan, project yourself three months in the future, imagine the thing that you're trying to do has not worked and you're having to go back to your job.

    一旦你制定了計劃,就把自己投射到未來三個月,想象你正在努力做的事情沒有成功,你不得不回到你的工作崗位。

  • What are the top three reasons why the thing might've failed?

    失敗的三大原因是什麼?

  • Reason number one might be that you didn't even have an idea.

    第一個原因可能是你根本沒有想法。

  • Reason number two might be that you didn't get enough leads.

    原因之二可能是你沒有獲得足夠的線索。

  • Reason number three might be that you got so much negative feedback from your friends and family that you decided, screw it, I'm just gonna go back to my day job.

    第三個原因可能是,你從朋友和家人那裡得到了太多的負面反饋,於是你決定,算了吧,我還是回去做我的日常工作吧。

  • And now that you know what those top three reasons are, you can then figure out, cool, what can I do right now to mitigate against the risk of these top three reasons from actually happening?

    既然知道了這三個最重要的原因是什麼,你就可以想一想,酷,我現在可以做些什麼來降低這三個最重要原因實際發生的風險?

  • Now at this point, one of two things will happen.

    現在,有兩種情況會發生。

  • Number one, either you'll be just better prepared for the situation that arises because you've tried to figure out in advance what could possibly go wrong.

    第一,你會為出現的情況做好更充分的準備,因為你已經提前想好了可能會出現的問題。

  • Or number two, when you do your negative manifestation or your crystal ball method, you realize that actually we don't wanna do this thing.

    第二,當你用消極表現法或水晶球法時,你會意識到其實我們並不想做這件事。

  • And that's the thing that Stephen talks about in the story.

    這就是斯蒂芬在故事中提到的事情。

  • He talks about how he was gonna start some podcast network and he had all these guests and all these shows and all these celebrities booked in for it.

    他說到他打算創辦一個播客網,他邀請了所有的嘉賓,所有的節目,所有的名人。

  • And then after investing several hundred thousand dollars into this thing, I think up to a million dollars, he asked his team, why might this idea fail?

    然後,在投資了幾十萬美元(我認為高達一百萬美元)之後,他問他的團隊,為什麼這個想法會失敗?

  • And they came up with a long list of reasons why the thing would fail.

    他們想出了一長串失敗的理由。

  • And they realized, ah, hang on, given that we've now seen why this thing is gonna fail, we actually don't want to do it because we think this thing might actually fail.

    然後他們意識到,啊,等等,既然我們現在已經知道為什麼這件事會失敗了,我們其實並不想這麼做,因為我們覺得這件事可能真的會失敗。

  • And finally, we come to law number 27, the discipline equation.

    最後,我們來看第 27 條定律,即紀律等式。

  • This law apparently teaches you how to be disciplined in anything that you set your mind to through a simple discipline equation and why discipline is the ultimate secret to being successful in any ambition we have.

    這條定律顯然是在教你如何通過一個簡單的紀律方程式,在任何你下定決心要做的事情上做到紀律嚴明,以及為什麼紀律是我們實現任何抱負取得成功的終極祕訣。

  • Now, I slightly disagree with him here in that I don't think discipline is the absolute key.

    現在,我稍微有點不同意他的觀點,我認為紀律並不是絕對的關鍵。

  • This is something I talk about in my book.

    這是我在書中談到的內容。

  • I think that feeling good and trying to find a way to make the things that we're trying to do feel more enjoyable, more meaningful, and more fulfilling, that is a more certain path towards, you know, getting to our destination but also enjoying the journey along the way rather than being like laser focused on discipline.

    我認為,感覺良好,想方設法讓我們要做的事情感覺更愉快、更有意義、更充實,這是一條更確定的道路,你知道,到達目的地的同時也享受沿途的旅程,而不是像脈衝光一樣專注於紀律。

  • But, you know, let's put that aside and take his point for now.

    但是,你知道,讓我們先把這個問題放在一邊,暫時接受他的觀點。

  • I do like the discipline equation.

    我很喜歡 "紀律等式"。

  • I think this actually revives with kind of what I talk about in my book as well.

    我認為,這實際上也是我在書中所談到的內容的復興。

  • And so the equation here is that discipline is the value of the goal plus the reward of the pursuit minus the cost of the pursuit.

    是以,這裡的等式是:紀律是目標的價值加上追求的回報減去追求的成本。

  • And so based on this equation, if you want to be more disciplined towards doing the things you actually want to do, although I would argue that this is not actually the definition of discipline, but hey, it's a model.

    是以,基於這個等式,如果你想更有紀律地做你真正想做的事情,雖然我認為這實際上並不是紀律的定義,但嘿嘿,這是一個模型。

  • All models are wrong.

    所有模型都是錯誤的。

  • The question is just, you know, are they useful?

    問題只是,你知道,它們有用嗎?

  • I think this is a useful model even if I disagree with the definition slightly.

    儘管我對這個定義略有異議,但我認為這是一個有用的模型。

  • But if you want more discipline to do the things that matter to you, you need to increase the value of the goal, i.e. your reason why you want to do the thing.

    但是,如果你想更有紀律地做對你來說重要的事情,你就需要提高目標的價值,也就是你想做這件事的理由。

  • Secondly, you need to increase the reward of the pursuit.

    其次,要增加追求的回報。

  • So make it more fun, make it feel good.

    所以,要讓它更有趣,讓它感覺良好。

  • And thirdly, reduce the cost of the pursuit.

    第三,降低追捕成本。

  • So make it feel less bad.

    所以要讓它感覺不那麼糟糕。

  • So again, using my gym example, if I can make going to the gym more fun, the reward of the pursuit increases and therefore I'm more likely to go to the gym.

    所以,還是用我去健身房的例子來說,如果我能讓去健身房變得更有趣,追求的回報就會增加,是以我就更有可能去健身房。

  • And thirdly, if I can reduce the cost of the pursuit.

    第三,如果我能降低追求的成本。

  • So for example, initially I was signed up to a gym that was 20 minutes away and I would never go.

    例如,最初我報名參加的健身房距離我有 20 分鐘車程,但我從不去。

  • But then I thought, you know what?

    但後來我想,你知道嗎?

  • Let me sign up for the gym that's five minutes away.

    讓我去五分鐘路程外的健身房報名吧。

  • It's a bit less nice, but it's five minutes away.

    雖然環境差了點,但五分鐘就到了。

  • And that five minutes makes an enormous difference.

    而這五分鐘就能帶來巨大的改變。

  • It means that for me going to the gym and back is like a one-hour thing rather than a two-hour thing.

    這意味著,對我來說,去健身房來回只需一小時,而不是兩小時。

  • And it's very hard for me to shove a two-hour thing into my day.

    我很難在一天中塞進兩個小時的時間。

  • Very easy for me to shove a one-hour thing into my day.

    對我來說,把一個小時的事情塞進一天中非常容易。

  • I have reduced the cost of the pursuit.

    我降低了追求的成本。

  • And so for whatever thing that you're struggling with, try and ask yourself, how can I apply the discipline equation?

    是以,無論你正在為什麼事情苦惱,試著問問自己,我怎樣才能應用紀律等式?

  • If you enjoyed this video, this is actually only one of the amazing books that I've read most recently.

    如果您喜歡這段視頻,這其實只是我最近讀過的精彩書籍之一。

  • So if you're interested in more book recommendations, I've made a list of incredible books that I would recommend that you read in 2023, which you can check out right over here.

    是以,如果你對更多的書籍推薦感興趣,我列出了一份我推薦你在2023年閱讀的令人難以置信的書單,你可以在這裡查看。

  • Thank you so much for watching and I'll see you in the next video.

    非常感謝您的收看,我們下期視頻再見。

  • Bye-bye.

    再見

All right, so I recently read this book, The Diary of a CEO, The 33 Laws of Business and Life by Stephen Bartlett.

好吧,我最近讀了斯蒂芬-巴特利特(Stephen Bartlett)寫的這本《CEO 日記:商業與生活的 33 條法則》(The Diary of a CEO, The 33 Laws of Business and Life)。

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