Even those who say they don't like ice cream still love ice cream.

We use ice cream as a way to support our community.

My name is Michael "Mikey" Cole, and I own Mikey Likes It Ice Cream.

I did not always sell ice cream.

I was born in the Lower East Side of New York City, the East Village, two blocks from the shop.

Bustlin' drugs at one point.

I ended up getting caught, ended up going to jail for six months.

A few years ago, my mother got sick.

I promised to her that I wouldn't be locked up anymore, do the wrong things.

Ice cream was something that just came into my life at a time when I didn't really know what I was kind of doing.

This is pop culture inspired ice cream.

We have Jack and Jill, Truffle Shuffle, Ice Ice Baby, Pink Floyd, Mint Condition, Southern Hospitality, and we have Smooth Operator.

A bunch of famous people have come by here.

Future's a fan, Joakim Noah's a fan, Hillary Clinton's a fan.

We have a lot of other fans out there as well.

I'm good, I'm good, alright fellas.

I still live two blocks from the store.

Part of our job is to still be heavily in the community, and so if kids come in here with an A on their report card, we give them a free scoop of ice cream, just to show them that we are the same as them.

So I'm just a little older, but I'm still the same child at heart, and if you can find something that you like and you're passionate about, go forth and just go for it.

You know, don't not go for your dreams.

Go for every last one that you have.