design using CRAP. In this video you'll learn about contrast. Contrast, by definition, is

an obvious difference between objects. Contrast in your presentation slides is important

because it helps your audience identify what is important on your slides and what is less

important. It's a process that happens naturally because the human brain processes larger things

as more significant and smaller things as less significant.

When it comes to presentations, the easiest way to apply contrast is in your presentation

text. Let's have a look at an example.

As you can see, the text is the same size with no contrast whatsoever. Your job as the

presenter is to help the audience quickly understand what is important to them and not

to make them guess. So here is contrast applied to the most important content on the slide.

In this case, it's the title followed by the subtitle.

An additional benefit is that this also helps your audience to easily see what's on your

slide. You can also use this technique for any data

or numbers you want to point out to your audience. There you go.

That was Presentation Design Quick Tip #1 - C is for Contrast.

If you have any questions or comments, please leave them below this video.

Thanks for watching and talk to you again soon.

Bye bye.