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  • If you want to create a great public speech, then you need to nail the opening. The opening

  • will cause your audience either to listen in and want to hear more of what you have

  • to say, or to instantly grab to their pocket and pull out their iPhone or their Android

  • device and start using Google or Facebook or social media. Your opening is so important,

  • and you want to create an opening that shocks the audience, that grabs their attention and

  • that's memorable once they leave the presentation. So today I've got four tips on how to create

  • a memorable speech opening.

  • Hi, I'm Ryan McLean and I'm PublicSpeakingPower.com, where we teach people like you how to become

  • powerful and effective public speakers. Creating a great speech opening isn't easy, and the

  • way that we feel to naturally start our speech is never usually the best way to start our

  • presentation. Often we're taught in school you start your presentation by telling people

  • exactly what you're going to tell them about, and then you go and tell them. So you say,

  • "Today I'm going to talk to you about blah blah blah, and this is why you should listen

  • to me." But that is boring. So we want to create a speech opening that is more memorable,

  • more exciting, and something that will cause your audience to listen in. So here are my

  • four tips.

  • Tip number one is to use the art of misdirection. The art of misdirection is when you lead people

  • along a path and then suddenly abrupt that path with something that was unexpected. The

  • reason that this works successfully is because it peaks the audience's curiosity as to why

  • you changed the direction that the speech was going in. If we want to talk about the

  • greatest speakers of all time, we can look at people like Martin Luther King Jr., Winston

  • Churchill or Nelson Mandela, or Kermit the Frog. Kermit the Frog? What do you mean Kermit

  • the Frog? How is Kermit the Frog one of the greatest public speakers of all time? Exactly.

  • By using the art of misdirection and by going down a path of talking about great public

  • speakers. Yeah, Martin Luther King Jr. Yeah, Winston Churchill. Yeah, Nelson Mandela. Huh?

  • Kermit the Frog? Why are you talking about Kermit the Frog? And that peaks people's curiosity,

  • it peaks their interest and gets them to listen to more about what you have to say, because

  • they have never thought about Kermit the Frog as being a great public speaker.

  • Tip number two is to tell people something they didn’t know but thought they did. So

  • here's something for you. Did you know that when Christopher Columbus discovered America,

  • the people at that time actually knew the world was round? So the story goes that everyone

  • thought that the world was flat, but Christopher Columbus knew the truth, that the world was

  • round, and he sailed to the other side of the world and found America. Well, the truth

  • of the matter is that people at that time, it was a commonly held belief that the world

  • was round, and when Christopher Columbus was arguing with the Queen of Spain, they were

  • actually arguing about the size of the earth. So Christopher Columbus thought the world

  • was a lot smaller than it actually is, which is why he thought that by going in the opposite

  • direction, he could find a shorter trade route to China. Obviously he didn't find China,

  • he bumped into America, and the story goes on from there. But something that we believe

  • to be true - which is everyone at that time thought the world was flat - but by revealing

  • to you that people actually didn't believe that the world was flat, that peaks your interest,

  • because you want to correct your beliefs and you want to understand the other side of the

  • story. So that's tip number two, is to teach people something they didn't know but they

  • thought they did.

  • Tip number three is to look at something in a more interesting way, or to come at something

  • from a different angle. Jerry Seinfeld made public speaking as the number one fear a very

  • common fact, or fact that people thought was a fact. And he did this by looking at it in

  • a different way. If he was to come out and say, "Public speaking is the number one fear",

  • no one would really remember that and they would probably argue with you whether or not

  • it would be the number one fear. But by saying, "Public speaking is the number one fear, so

  • when you're at a funeral, more people would prefer to be in the coffin than they would

  • to give the eulogy". So by creating this funny context and something that you wouldn't usually

  • think of, by coming at the topic from an interesting angle, he made public speaking as the number

  • one fear very memorable. So try and think of ways that you can come at something from

  • a different angle that may be a little bit unexpected.

  • And tip number four is to use stories which people can put themselves in. So Jesus Christ

  • did this really well. Whether you believe Jesus was the son of God or not doesn't matter,

  • but he used stories very effectively to get his point across. Jesus spoke about things

  • that were relevant to the people at that time. So he spoke about shepherds, he spoke about

  • kings, he spoke about taxes, he spoke about working the land. All of these different things

  • that people could relate to at the time. He told stories where people could put themselves

  • in the situation and understand the story better and therefore they could understand

  • the message that he was trying to deliver better. When Jesus tells the story of the

  • shepherd who had a hundred sheep and he lost one, the people of that time can imagine what

  • it would be like to lose one of your one hundred sheep. And he then goes on to tell the story

  • about the shepherd who left the ninety-nine to find the one, and that's how important

  • God thinks you are. So by using these stories that are relatable to the people in your audience,

  • you can then tie in your core message into this story, and you've then got this story

  • that people can remember. I go to church, I've been to a lot of church sermons over

  • my time, and it becomes very hard to remember anything that the speakers preach about. But

  • what I always seem to take away is their story. Recently we had a pastor come and speak to

  • us and I remember clearly how he spoke about his daughter who contracted cancer and eventually

  • died from cancer. I don't remember a great deal of anything that he said apart from that

  • and the points that he gave, but I do remember his story because it had emotion attached

  • to it, and I, a father with a daughter, could put myself in his shoes and understand how

  • traumatic that must have been. So stories are a very effective way to create a memorable

  • speech, and also to peak people's curiosity so they listen in and they listen to the rest

  • of your presentation.

  • So there you have the four ways to create a memorable or shocking speech opening. I'm

  • Ryan McLean and if you want more videos, more podcasts, more articles just like this one,

  • then head over to PublicSpeakingPower.com, and we release a new one every single day.

  • So until tomorrow, I want you to go out there and I want you to be powerful, be strong,

  • pretend you're a superhero, and be a great public speaker. I know you're going to nail

  • it.

If you want to create a great public speech, then you need to nail the opening. The opening

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如何打造令人難忘的公眾演講開場白(Ep25 (How To Create Memorable Public Speech Openings (Ep25))

  • 116 12
    Hhart Budha 發佈於 2021 年 01 月 14 日
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