Digital NUMBERS Shoppers have seen nearly two months of promotions from retailers looking to recover sales caused by store closures, and Amazon pushed back its annual summer promotional event to October, creating a longer than ever online shopping season this year represents big growth, according to John Copeland, the vice president of marketing and customer insights at Adobe.
數字數字購物者已經看到了近兩個月的促銷活動,零售商希望恢復因商店關閉而造成的銷售,亞馬遜將其年度夏季促銷活動延後到10月,創造了一個比以往更長的在線購物季節,今年代表著大的增長,Adobe營銷和客戶洞察力副總裁John Copeland表示。