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  • Japanese mascots are super cute, and they're everywhere!

    日本的吉祥物超級可愛,隨處可見!

  • Whether you're a local government agency, a bank, a shipping mall,

    無論你是地方政府機構、銀行、航運商場。

  • a tourist attraction, even a prison! You need a mascot.

    一個旅遊景點,甚至是一個監獄!你需要一個吉祥物。

  • Japanese mascots are called YURUCHARA in Japan.

    日本的吉祥物在日本叫YURUCHARA。

  • This is the YURUCHARA Grand Prix

    這就是YURUCHARA大獎賽。

  • An event that determines which mascot is no.1 for the year.

    決定哪個吉祥物是年度第一的活動。

  • The Grand Prix is held annually.

    大獎賽每年舉行一次。

  • There are some general guidelines to be a YURUCHARA.

    做一個YURUCHARA有一些一般的準則。

  • The character must convey a love for the local area or hometown.

    角色必須傳達出對當地或家鄉的熱愛。

  • Character movements or behavior should be unique, unstable or awkward.

    人物動作或行為要獨特、不穩定或笨拙。

  • They should be "yurui" meaning unsophisticated or laid back

    他們應該是 "yurui",意思是不復雜的或悠閒的。

  • and absolutely loveable.

    和絕對的愛。

  • In Asahikawa, in Hokkaido,

    在北海道的旭川。

  • there is even a mascot for the prison.

    甚至還有一個監獄的吉祥物。

  • Katakuri-chan uses the local mountain flower as a hat.

  • Visitors can buy Katakurichan goods.

    遊客可以購買卡塔庫裡奇的商品。

  • Not sure about the inmates, though.

    不過不知道犯人的情況。

  • Awkward movements are a must.

    尷尬的動作是必須的。

  • So, if you are not sure what the mascots really is,

    所以,如果你不清楚吉祥物到底是什麼。

  • that's the point!

    這才是重點

  • It's a YURU-CHARA

    是YURU-CHARA

  • Hamamatsu City in Shizuoka is hosting this year's event.

    靜岡縣濱松市是今年的主辦地。

  • Mascots from all over Japan are here.

    日本各地的吉祥物都在這裡。

  • Let's have a look around.

    讓我們來看看周圍的情況。

  • There are just too many YURU-CHARA to feature on this show.

    YURU-CHARA實在是太多了,在這個節目中,我們無法介紹。

  • So in the next minute, we're gonna feature as many as we can.

    所以,在接下來的一分鐘裡,我們會盡可能多的特色。

  • YURU-CHARA sumo wrestling

    YURU-CHARA相撲術

  • The Grand Prix this year featured a Sumo Wrestling competition,

    今年的大獎賽設有相撲比賽。

  • with 8 entrants from around Japan.

    有來自日本各地的8名選手參加。

  • Local pride is at stake.

    這關係到當地人的尊嚴。

  • With the naturally unusual movement and looks,

    有了自然不同尋常的動作和樣子。

  • it's sure to be a real entertainment.

    這肯定是一個真正的娛樂。

  • Enjoy.

    好好享受吧

  • Meet the YONEGEES family of YONAGO City of Tottori prefecture.

    迎接鳥取縣米穀市的YONEGEES家族。

  • The Yonegee family's "YO" is named after Yonago City.

    米尼吉家的 "YO "是以米子城命名的。

  • Yonago's mascots. This is Negita.

    米子的吉祥物。這是根田。

  • Negiko

    根子

  • and this here is Negipo

    這個是Negipo

  • Little baby!

    小寶貝!

  • Negi, Japanese leeks are a famous produce from the area.

    韭菜,日本的韭菜是當地的名產。

  • The Yonegees have their own Manga.

    揚子江人有自己的漫畫。

  • Every Yuru-chara needs an interesting back story.

    每個Yuru-chara都需要一個有趣的背景故事。

  • The costume is powered by a small fan.

    該服裝由一個小風扇提供動力。

  • When the fans are off, the Negi stalks collapses.

    扇子關了,根莖就垮了。

  • That means it's time to go back to your day job.

    這意味著是時候回到你的日常工作中去了。

  • If you're in Yonago, look for the Yonegees.

    如果你到了米穀,就找米穀人。

  • Meet Japan's biggest celebrity.

    遇到日本最大的名人。

  • Who is it? Well, it's.....

    是誰呢?嗯,是.....

  • Kumamon won the Yuru-Chara Grand Prix in 2011.

    Kumamon在2011年獲得了Yuru-Chara大獎賽的冠軍。

  • and since then has gone to be a symbol,

    並自此走向了一個符號。

  • not only to Kumamoto prefecture, but Japan itself.

    不僅對熊本縣,而且對日本本身。

  • It's not hard to love this adorable bear who appeals to everyone.

    喜歡這隻可愛的小熊並不難,它吸引著每一個人。

  • Kumamon was born to help the expansion of the bullet train in 2010.

    Kumamon誕生於2010年,幫助子彈列車的擴張。

  • Kumamon can be used royalty free by produce producers in Kumamoto.

    Kumamon可由熊本的農產品生產者免費使用。

  • On rice.

    在米飯上。

  • On bamboo shoots.

    在竹筍上。

  • On tomatoes.

    關於西紅柿。

  • but can be also licensed in other goods.

    但也可以在其他商品中授權。

  • Kumamon is the king of Yuru-Chara.

    熊蒙是尤魯查拉的國王。

  • and his celebrity status has resonated around Asia,

    而他的名人身份也在亞洲各地引起了共鳴。

  • and now the world.

    和現在的世界。

  • Representing Japan in everyone who simply needs a friend

    在每個需要朋友的人中代表日本。

  • Thanks, Kuma-mon.

    謝謝你,隈門。

  • Back at the Yuru-Chara Grand Prix,

    回到尤魯-查拉大獎賽。

  • he is this year's winner from Shizuoka.

    他是今年的冠軍,來自靜岡。

  • Ieyasu-kun, who can also play Taiko Drums.

    家康君,他也會打太鼓。

  • There are so many unique mascots here.

    這裡有這麼多獨特的吉祥物。

  • Pet licking another Mascot clean is Shimane's Shimanekko.

    寵物把另一隻吉祥物舔乾淨,就是島根的島根子。

  • one of my favorites.

    我的最愛之一。

  • JInmen sekikun, or stone faced human.

    JInmen sekikun,或石麵人。

  • is the well, the most creepy-ishly cute mascot

    是井,最讓人毛骨悚然的可愛吉祥物。

  • representing a island in Nagasaki Prefecture.

    代表長崎縣的一個島嶼。

  • Embrace the unknown.

    擁抱未知。

  • My favorite mascot this year was Nakanon

    今年我最喜歡的吉祥物是 "中農"。

  • from Niigata prefecture's Nagaoka area.

    來自新潟縣長岡地區。

  • I'm not entrely sure what Nakanon is,

    我不太清楚中農是什麼。

  • other than a lotus root ferry who loves Koshi-hikari rice balls.

    除了愛吃甲魚飯糰的藕渡外。

  • Unusual dance moves.

    不尋常的舞蹈動作。

  • Absolutely awkward and totally original.

    絕對的尷尬,完全是原創。

  • The variety of Japanese mascots are amazing.

    日本的吉祥物種類繁多,令人驚歎。

  • There sure to be a character that attracts you.

    一定會有一個吸引你的角色。

  • So, how popular are Japanese mascots?

    那麼,日本的吉祥物有多受歡迎呢?

  • Since the event started in 2010,

    自2010年活動開始以來。

  • The entry has boomed from 169,

    該條目已從169個繁榮。

  • to 1727 this year.

    到今年的1727。

  • Is there room for more Yuru-Chara?

    還有餘裕良的空間嗎?

  • Why not?

    為什麼不呢?

  • Everyone loves a new smiling face.

    每個人都喜歡新的笑臉。

  • So there you go.

    所以,你去那裡。

  • That's as many Japanese Yuru-Chara mascots we can pack in one day...A lot.

    這就是我們一天能打包的日本尤魯-查拉吉祥物......很多。

  • Love them or hate them,

    要麼愛他們,要麼恨他們。

  • Japanese mascots are definitely original and...ONLYinJAPAN.

    日本的吉祥物絕對是原創的,而且......ONLYinJAPAN。

Japanese mascots are super cute, and they're everywhere!

日本的吉祥物超級可愛,隨處可見!

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