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  • okay hi guys welcome back to my channel today I'm doing a real exciting

  • collaboration with this lady I can't Mimi icon I've actually discovered Mimi

  • I think like two years ago yeah what 2017 when 2019 yeah about two years ago

  • and she's been inspiring me with her wisdom and honesty and just like the the

  • way you look at life so I'm super excited and I feel like I've recognized

  • a lot of myself and you if it's just say today we posted on stories just like

  • questions and things you wanted to hear from us and I have a bunch of it so we

  • going to go through these questions but we're also gonna do our kind of

  • signature everyday makeup look there's a basic mom makeup yeah like a quick yeah

  • don't have high expectations here this is something that just helps us to get

  • through the day let's get started and let's get started a little background

  • about you you are actually you were born and sponsored by John and I moved to

  • Canada when I was 16 I just turned 16 and then I lived there for 11 years

  • and then Alex and I Alex my husband moved to London here about six years ago

  • which I can't believe it feels like I was yesterday and was like whoa six

  • years just flew by what made you move to London so I would say it's mostly for

  • the lifestyle because although we love living in Canada in Toronto you'll

  • always want it to experience living in Europe I find it so weird for me to like

  • talk it's a new experience from you guys it was multicast it's like multitasking

  • at its best I'm like what am I doing here more you stayed yeah I was like

  • what is going on so bear with me it's my first experience I haven't done a makeup

  • tutorial since I started YouTube by saying that one Tosh in 2010 and you did

  • one yeah well they don't want because there's so many great makeup tutorials

  • its chair that I always feel like I'm not really qualified but obviously it's

  • not bad you know people just yeah I see your approach to it anyway so I just

  • Anna mentioned this is not specific brand I would imagine yes a particular

  • brand but I we start with the SPF before I apply

  • anything else yeah this is something I wasn't doing before I'll be quite frank

  • oh really yeah I love the Sun and I a lot of sense

  • also keep on this beer but now I'm getting used to the routine of always

  • applying my SPF regardless of whether it's sunny or not oh I'm a biggest yeah

  • and I can't leave the house especially because your skin is more fair but yeah

  • it's regardless of the skin type and you gotta protect people don't understand

  • you still get ten if you have this bs on like it doesn't completely block yeah I

  • am struggling a little bit but I'll just tell you guys I've applied my BB cream

  • testing this product that's a new one that I'm trying wouldn't you apply well

  • I don't think that I'm gonna know so I have this trick where I use a little bit

  • of like a pigment and a pinkish tone on my eyes when I have like dark circles

  • and over this I'll put my concealer so it helps to kind of neutralize and

  • mutually yeah neutralize the area so that's what I'm doing because I yep I

  • can understand that okay so tell me how you started on YouTube so we started I

  • started on YouTube when I say we I mean my sister and I because my first channel

  • was luxy hair channel here on YouTube we had an idea to create this brand for

  • hair extensions because I was getting there it's like a long story but I'll

  • try to no not it telly I was getting married I was looking for hair

  • extensions and I bought something that was like super crappy I didn't know

  • obviously I wouldn't have to spend the money oh yeah got home and when I put in

  • my hair I realized it was just like didn't look good didn't look natural and

  • my sister's ended up being in the room as well and Alex was in the room just

  • like browsing on the internet I just started complaining to her because I put

  • in these extensions in my hair and I'm like oh my god

  • I can't wear this to the wedding and once you take them out of the package

  • you cannot return because hair extensions are hiding

  • product yeah at the time world already has this idea that we wanted to have our

  • own business we just didn't know what it would be

  • I started complaining to all this and it's like yes like we gotta do something

  • together because he was also doing something at the time by himself which

  • was working about well either and then this comes out you know like this idea

  • comes out and we just went for it you know we had no clue with what the

  • industry would be like I had no idea how to do hair I just had passion for

  • learning and I love teaching I can simplify things ideas like big ideas

  • simplify and make it my just exactly did I just the average for the general

  • public so the YouTube started with deluxe see here yes channel the Wuxi her

  • channel so my sister and I would do the videos cuz she was part of the business

  • for the first two years and then we bought her out yeah we just did hair

  • tutorials so we started the channel before we even had the products amazing

  • yeah and then I grew like crazy it was like really such a beautiful journey did

  • you know that YouTube is such a like monster at the time Alex was already

  • because I had like a fashion blog before that and I was telling me to get get on

  • YouTube and I didn't feel comfortable enough I was looking for excuses yeah I

  • could come up with ideas I never have problems ideas but it was mostly like

  • just exposing yourself on this whole different level a blog is more secure

  • and safe and you're so fast she's a pro you can see when somebody's

  • a pro life I mean mascara time that by the way this is my holy grail it's not

  • the Harper Oh a nice woman lip and cheek tint it's amazing and dark

  • I cannot believe it yeah and it's very buildable so I'll tell ya I can't I take

  • it from night to day you know it's funny I bought tonight I bought something it

  • was a different color but the same yeah different color yeah and my daughter's

  • friend was a 2 year old like school I think that's kind of my secret but why

  • everything is fast cuz I have a lot of miyamura yeah also this RMS concealer is

  • like yeah so I'm gonna keep talking yeah this is very serious but I'm doing my oh

  • yeah did you start Instagram at the same time no I feel like that was very late

  • on Instagram because Alex told me for like months to get on Instagram I just

  • kept saying I don't like the look of Italy I didn't like the filters that

  • everybody was using eventually he's like well you don't have to use a filter and

  • I was like yeah I guess you're right so I eventually got on this together but I

  • don't remember the year exactly but yes at least a year and a half after they

  • launched so I wasn't one of the early birds you know notify you when did you

  • get on it I mean I started I posted one photo when the app I think was about one

  • year old mm-hmm and then I didn't use it yes consuming or do yeah well not even

  • use at all I think that I really started posting I would say 2014 but again

  • person who you really yeah yeah it's like of my believes on the street and

  • stuff yeah exactly I started YouTube in 2016 and I have no idea what YouTube is

  • like I I only consume music through you knew so it was such a surprise for me

  • that once I did start doing some research because I wanted to get into it

  • I discovered this world of you know of creators all the makeup artists and all

  • these things it was just I was mine to me to sit for hours and watch

  • something on like YouTube it didn't make sense yeah go watch a movie yeah

  • but then once I discovered it I'm just like oh my god and that's how I learned

  • everything I remember I was like okay I'm gonna create my first video okay

  • YouTube how to edit what class but you really had no clue I had like 101 so if

  • I thought look I wasn't very good not tonight

  • yeah I don't want people to think that you become a wonder candid no it's

  • definitely still not my strength but I'm really happy that you know I push myself

  • to to learn these basics cuz you feel like when you do it really helps a lot

  • to understand even not with people that you know work with Emma that's awesome

  • yeah so then you can emphasize with her she's struggling

  • exactly someone asked how you both made it into a career but I guess for you it

  • was I I was never meant to be like a social media person yeah creator yes

  • because I was creating for the brand yeah but I never cared to like put

  • myself personally out there but once you're in YouTube and you creating

  • videos especially like we were doing it for Lexie here I felt like people wanted

  • to know everything what are you wearing how did you do your makeup what are you

  • eating I want your workout routine it's funny

  • since we'd be like doing brave videos and be like your arms are so toned it

  • seems like I feel always want to know more yeah and that's when I realized if

  • I were to do my own channel that would probably do well but I didn't do that

  • until like much much later so when did you launch Mimi icon channel I launched

  • it like a year before move here so about seven years ago but it was always not my

  • priority and give to it and that's the problem like if you really want to grow

  • in YouTube you have to fully focus and prioritize yeah so I had a videographer

  • like full-time and like you really need that I feel if you're gonna do like

  • something consistently like we doing right now yeah if you have other

  • things in your way exactly yeah yeah that's so anyways I just want to mention

  • one thing a lot of times I just use my bronzer and my eyeshadow so I love that

  • it's like very easy yeah it's funny that you mentioned you know I get sometimes

  • questions being like why do you need all these people to help you look at this

  • like 15 year-olds they're doing it all by themselves they don't have a team of

  • just like well yeah well you know what why don't you come to my house for one

  • day like a day in the life and just be done if you have I I haven't done a real

  • day in the life like a real day in the life and you wanna see people will

  • follow me they would I sometimes we have some videos that we post when there's

  • you know a lot of real moments with the kids and people are like oh my god I'm

  • so it's so chaotic like I can't be almost welcome to my life yeah this is

  • it and this is where you need help because otherwise you'll just go insane

  • yeah exactly what advice would you give to a young

  • woman who's trying to start their own business oh my goodness I say before you

  • start your own business if you haven't had the experience of being in business

  • at all and you're young go and work for somebody or just like volunteer your

  • time doing an internship whatever or maybe get a paid position if you can

  • offer your work for free just to go and learn and also to figure out if it's

  • even for you because so many people will jump into things or like will maybe

  • spend the money to like do something and then realize later on and they don't

  • want to do it yeah so before wasting your time and money go and experience

  • that industry even see if it is a fashion or beauty or any other industry

  • that you may be into food industry go actually experience it firsthand by

  • working for somebody else yeah if you want to open a restaurant why don't you

  • go work in the restaurants exactly like that that whole experience of being in

  • one because it's also very intense and hectic then decide if that's what you

  • want to pursue but you'll also learn a lot of things along the way whether some

  • mistakes that that person is making running the business they don't want to

  • make when you start your own and obviously will get inspired some things

  • that they do you might even discover that you don't want to be a business

  • owner because I think that I know that it's very like a hot war now yeah but

  • it's a whole other lifestyle like to have your own thing and to constantly

  • like you worry 24/7 it's a different type of life it's a different kind of

  • rhythm yeah I always say like I haven't had a holiday in like almost nine years

  • exactly even when we go on vacation like it's

  • never a vacation it was the case even before I was like interested in social

  • media because I had an entrepreneur husband self literally on our honeymoon

  • it was just like him constantly on the phone there's always issue so yeah you

  • really need to think about it and I agree I'm just going out there exposing

  • yourself to you know the actual world in real life

  • because what you guys see online and all this like end product or like the pretty

  • photo of like being a successful person that's not the reality there's so much

  • more yeah and you know what I think that I don't know the exact statistics but

  • like I think one out of ten like entrepreneurs actually succeed ya

  • know I think it's like 90% of businesses fail within three years exactly so it

  • may think that there's a lot of much more thought that needs to go into it

  • because sometimes like even if you have the right attitude and the work ethic

  • for your personality and the lifestyle you want maybe for you it's better to

  • work for a company absolutely so I think that's something that everyone

  • definitely needs to think about how are you doing very good I've tried to catch

  • up like don't be aware but I'm currently my life curly lashes I don't know

  • because yours Emily no you can see like it's this mascara have you heard of

  • Illya I have but I've never tried it yeah there there look I love the way I

  • can see the brush is actually really yeah and it's like this is more of a

  • bullet missing and this one is lengthy did you face any bumps in the road when

  • you were pursuing or forming your career and how did you get over any bumps so

  • many that I feel like that is a great next question with that yeah which one

  • shall I really talk about so many I feel like from the first day when you start

  • the business and you don't even know where to start

  • that is a response it's like so where do I start but like you said when you

  • started your channel we have incredible tools like Google where you can just see

  • or YouTube where you can just search for information on how to do something when

  • you have a roadblock and I feel like for us it was the product that something we

  • found right away but it's like when you have a business your team is the most

  • important thing yeah as good as is as good as your team so I feel like that's

  • something that has been challenging even to this days like finding people who are

  • passionate driven and culture fits because I think if you want to build a

  • strong brand new people or align with you

  • yeah so that's an ongoing ones that I can I can think of right now but gosh I

  • feel like every day you wake up and with every like problem you just think okay

  • this is the end this is the end like everything feels like this is the end so

  • I think that there's constant battles I mean for us especially being in the

  • industry with influencing and social media it's constantly changing every

  • single day there's something new and you just constantly oh nothing over you

  • exactly so you can never really feel comfortable and I think that's the

  • biggest challenge that we've always been favoring so Alexis - yeah a little over

  • turnout she's a few years by month it was in a shocker for you to become a

  • mother well not a shock because I planned her

  • from Yummie that's like I think it was a rice pregnancy like so yeah have a new

  • toe came into that position internet rule we're like oh I think so yeah I

  • believe in a way I'm still adjusting to the fact that gosh I'm responsible for

  • this human being it's a massive massive responsibility and you life changes so

  • much so like before kids you're the center of your world and after kids like

  • they become your center and of course you do have to find time to still make

  • yourself a priority something I'm still learning two and a half years after but

  • I think it's a process yeah if you had to choose top three

  • products that you absolutely love and will never let go of either the baby

  • definitely an SPF cream having a really good SPF and I want to find like a

  • tinted SPF but at least 30 plus because anything below 30 is really

  • so like SPF would be one because it's like such a basic thing and then again a

  • BB cream or something like that because again it's like creates that flawless

  • foundation but without being cakey yes again I wouldn't say like I can

  • recommend any brand that I'm crazy about like I'm trying this one by they'll up

  • here that I got a whole food I'm not like blown away by it

  • yeah but I'm also very picky so there's one that I absolutely adore but it's not

  • like natural brand or anything which one was by bare minerals but their Minos is

  • more like this is bear Minos I'm applying the lipstick yeah I mean it's

  • cleaner than later than that yeah it's still honestly the best BB cream which

  • I'm really oh great I'm gonna try that I'm gonna I'm gonna find it I'm gonna

  • link it in the day I ordered eyes so you guys are looking for how to do figure it

  • out okay well I do pick up a lot of lower nobody I'm like let me see the

  • mirror is we have like it's higher medical and I'm sharing good I'm very

  • proud of us anyways talked about everything yeah yay this is it for our

  • makeup tutorial Thank You Mimi so so much for joining me today you for having

  • me I'm so decided to share it with everybody thank you guys bye

okay hi guys welcome back to my channel today I'm doing a real exciting

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我們的日常妝容|GRWM與Mimi Ikonn合作 (Our Everyday Makeup Look | GRWM with Mimi Ikonn)

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    林宜悉 發佈於 2021 年 01 月 14 日
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