Name: 【TED】麥肯娜·波普: 想做個社會運動參與者？從改變你的玩具開始 (McKenna Pope: Want to be an activist? Start with your toys)
Uploaded: 2015-09-29T22:00:00.000Z
Duration: 5 min 22 s

世界級的玩具生產商－ 孩之寶玩具公司（Hasbro）

When this whole shebang happened, he was four.

這整件事情發生的時候，他才四歲

He was always getting ingredients out of the fridge

and mixing them into these, needless to say,

把它們混成一坨，不用想也知道

要不然就假裝做一些通心粉和起司

And so what better gift for a kid who wanted to be a chef

因此，對這樣一個相當廚師的小孩而言

有什麼禮物比簡易烤箱更合適呢，對吧？

I mean, we all had those when we were little.

想說的是，我們小時候不都有這些玩具

But then he started to realize something.

In the commercials, and on the  boxes for the Easy-Bake Ovens,

在簡易烤爐廣告裡和包裝盒上面

Hasbro marketed them specifically to girls.

was they would only feature girls on the boxes or in the commercials,

包裝盒和廣告裡只出現女童的形象

and there would be flowery prints all over the ovens

and it would be in bright pink and purple,

very gender-specific colors to females, right?

that only girls are supposed to cook; boys aren't.

He thought that he wasn't supposed to want to be a chef,

because that was something that girls did.

or so was the message that Hasbro was sending.

God, I wish there was a way that I could change this,

神啊，我祈禱我能有辦法改變這事

that could I have my voice heard by Hasbro

that I had learned about a few months prior

Change.org is an online petition-sharing platform

Change.org是一個線上請願共享的平台

where you can create a petition and share it

across all of these social media networks,

through YouTube, through Reddit, through Tumblr,

along with the YouTube video that I added to the petition

in featuring boys in the commercials, on the boxes,

讓男生也能出現在廣告裡和包裝盒上

I was getting interviewed by all these national news outlets

I had 46,000 signatures on this petition.

Eventually, Hasbro themselves invited me to their headquarters

It was literally one of the best moments of my life.

這絕對是我人生中最美好的一刻

It was like "Willy Wonka and the Chocolate Factory."

就像到了「查理和巧克力工廠」的電影裡頭一樣

What I didn't realize at the time, however,

that even as a kid, or maybe  even especially as a kid,

就算不過是個小孩或因為是這緣故

my voice mattered, and your voice matters too.

我的聲音才變得重要，所以你們的也是

I want to let you know it's not going to be easy,

People online, and sometimes even in real life,

and talked about how the whole thing was a waste of time,

And actually, I have some examples, because what's better revenge

事實上我有一些例證因為還有比

展示他們愚蠢更好的反擊方式嗎？

"Disgusting liberal moms making their sons gay."

「噁心的自由主義媽媽會把兒子養得超娘」

Liquidsore29，你真這麼想？真的嗎？

"People always need something to (female dog) about."

"OMG, shut up. You just want money and attention."

「天哪，閉嘴吧。你只是想要錢和焦點！」

that really discouraged me from wanting to make change in the future

讓我在努力改變未來的路上感到很洩氣

and people are going to be disrespectful  to me and my family.

人們會因此不尊重我和我的家人