of our cravings. But have you ever found yourself  wondering, “Why am I craving pizza? Hi, I am Shao  

我們渴望的核心。但你有沒有發現自己想知道：“為什麼我想吃披薩？大家好，我是 Shao

Chieh Lo, welcome to what people also ask, where  I answered some of the most Googled questions with  

Chieh Lo，歡迎大家提問，我用

even more Googling. Today's question is “Why am  I craving pizza? ” In this video, we'll delve  

更多的谷歌搜索回答了一些最常被谷歌搜索的問題。今天的問題是“為什麼我想吃披薩？ ” 在本視頻中，我們將深入探討

into the physiological, psychological, and social  reasons behind your pizza cravings, giving you a  

您對披薩的渴望背後的生理、心理和社會原因，讓您深入

slice of insight into this universal phenomenon.  So let's start with What are Some Psychological  

了解這一普遍現象。那麼，讓我們從渴望披薩的心理因素有哪些開始吧

Factors of Pizza Craving? There are many  Psychological Factors of Pizza Craving, including  

？渴望吃披薩的心理因素有很多，包括

1. Comfort Food & Brain Chemistry Comfort foods,  like pizza, often trigger cravings because of  

1. 舒適食物和大腦化學物質 舒適食物，如披薩，經常會引發對披薩的渴望，因為

their link to our emotions and brain chemistry.  The sensory experience of eating – the smell,  

它們與我們的情緒和大腦化學物質有關。飲食的感官體驗——氣味、

taste, and texture – sends signals to our brain to  release 'feel-good' hormones, such as endorphins.  

味道和質地——向我們的大腦發送信號，釋放“感覺良好”的激素，例如內啡肽。

These hormones elevate our mood and create a  sense of well-being. Simultaneously, consuming  

這些激素可以提升我們的情緒並創造一種幸福感。同時，食用

fatty foods stimulates the release of hormones  that signal fullness and satisfaction. This  

高脂肪食物會刺激釋放飽腹感和滿足感的激素。這種

combination of mood elevation and satiety makes  comfort food particularly appealing, especially  

情緒提升和飽腹感的結合使得安慰食物特別有吸引力，尤其是

during times of stress or low mood. Hence, our  cravings for comfort food are intricately tied to  

在壓力或情緒低落的時候。因此，我們對舒適食物的渴望與我們的情緒狀態和荷爾蒙反應密切相關

both our emotional state and hormonal responses.  2. Habit & Routine If you're accustomed to having  

。 2. 習慣和常規 如果您習慣

pizza regularly—say, every Friday night—your body  might start to crave it out of habit, particularly  

定期吃披薩（例如，每個星期五晚上），您的身體可能會出於習慣而開始渴望吃披薩，尤其是

at the times you usually eat it. So why do we  crave the foods we habitually consume? Food  

在您通常吃披薩的時候。那麼為什麼我們會渴望我們習慣吃的食物呢？食物

cravings are specific and strong desires to eat  a particular food. When you eat something often,  

渴望是對吃特定食物的特定且強烈的渴望。當你經常吃某樣東西時，

your body can develop a kind of memory for it,  making you crave that food when you're hungry or  

你的身體會對它產生一種記憶，讓你在飢餓時甚至

even just out of habit. The researchers saw that  there is a correlation between regular consumption  

出於習慣而渴望該食物。 研究人員發現

and craving in the case with sweets, high-fat  foods, starchy foods, and fast food. For example,  

，在甜食、高脂肪食物、澱粉類食物和快餐的情況下， 經常食用和渴望之間存在相關性 。 例如，

in a 2014 study titled “Food cravings, food  intake, and weight status in a community-based  

2014年發表在《飲食行為》雜誌上的一項題為“以社區為基礎的

sample” published in Eating behaviors, the  researchers gathered 646 people, with an average  

樣本中的食物渴望、食物攝入量和體重狀況”的研究中，研究人員收集了646人，平均年齡

age of 29.5 years and an average BMI of 27.3.  The participants filled out some questionnaires,  

為29.5歲，平均BMI為27.3。參與者填寫了一些調查問卷，

which helped the researchers understand what kinds  of foods they craved and how often they ate those  

這有助於研究人員了解他們渴望什麼類型的食物以及他們吃這些食物的頻率

foods. The results showed that the higher the  person's BMI, the more they experienced food  

。結果顯示，一個人的體重指數越高，他們對食物的

cravings. Also, there was a strong link between  craving certain types of food (like sweets,  

渴望就越強烈。 此外，對某些類型食物（如糖果、

high-fat foods, starchy foods, and fast food) and  actually eating these kinds of foods regularly.  

高脂肪食物、澱粉類食物和快餐）的渴望與實際經常吃這些食物

3. Restrained Eating If you are a restrained  eater(those who often try to limit their food  

之間存在著密切的聯繫 。 3. 節制飲食如果您是一個節食者（那些經常試圖限制食物

intake) , you might be craving pizza because your  brain will be more likely to respond strongly to  

攝入量的人），您可能會渴望吃披薩，因為您的大腦更有可能對

recent sensory cues such as the smell or thoughts  of pizza, leading you to specifically desire and  

最近的感官線索（例如披薩的氣味或想法）做出強烈反應，導致你特別渴望並

consume more of it. In a 2003 study titled “The  specificity of restrained versus unrestrained  

消費更多它。在 2003 年的一項研究中，題為“限制性飲食者與無限制性飲食者對食物提示的反應的特異性

eaters' responses to food cues: general desire to  eat, or craving for the cued food?” published in  

：一般的進食慾望，還是對提示食物的渴望？” 研究人員 發表在

Journal Appetite, researchers wanted to see how  the smell of food affects how much people eat.  

《食慾雜誌》上，希望了解食物的氣味如何影響人們的食量。

They were particularly interested in comparing  'restrained eaters' and 'unrestrained eaters' (aka  

他們對比較“節制飲食者”和“無節制飲食者”（也就是

those who don't worry too much about controlling  what they eat). To test this, the researchers  

那些不太擔心控制飲食的人）特別感興趣。為了測試這一點，研究人員

did a kind of smell experiment. They had people  smell pizza or cookies (or smell nothing at all)  

做了一種氣味實驗。他們讓人們聞披薩或餅乾的味道（或者什麼都聞不到），

for about 10 minutes. While sniffing these yummy  scents (or no scent), those folks were asked to  

持續約 10 分鐘。在嗅這些美味的氣味（或沒有氣味）的同時，這些人被要求

write down their thoughts about pizza, cookies,  or anything in general. Then, participants got  

寫下他們對披薩、餅乾或其他任何東西的想法。然後，參​​與者得到了

a tasty treat – they were given some pizza or  cookies to 'taste and rate'. This was a clever way  

美味的款待——他們得到了一些披薩或餅乾來“品嚐和評分”。 對於研究人員來說 ，這是一種聰明的方法，

for the researchers to see how much food people  actually ate after being exposed to these food  

可以了解人們在接觸這些食物氣味後實際吃了多少食物

smells. What they found was pretty interesting!  Restrained eaters ate more of the food if it was  

。他們的發現非常有趣！ 如果食物 與他們之前聞到和想到的食物類型相同，

the same type they had been smelling and thinking  about earlier. 4. Positive Associations & Memories  

那麼節制的食客就會吃更多的食物 。 4. 積極的聯想和記憶

Food cravings can be tied to our emotions and  memories. Pizza is often associated with positive  

對食物的渴望可能與我們的情緒和記憶聯繫在一起。披薩通常與

events like birthday parties or movie nights.  These positive associations can trigger cravings,  

生日聚會或電影之夜等積極事件聯繫在一起。這些積極的聯想會引發渴望，

as your brain seeks to recreate these enjoyable  experiences. Further complicating the matter,  

當你的大腦試圖重現這些愉快的經歷時。讓事情變得更加複雜的是，

sometimes Social & Environmental Triggers  will affect your pizza craving level too,  

有時社會和環境觸發因素也會影響您對披薩的渴望程度，

so let's talk about What are Some Social &  Environmental Triggers for Pizza Craving There  

所以讓我們來談談什麼是導致對披薩渴望的社會和環境觸發因素 有

are many Social & Environmental Triggers for Pizza  Cravings, for example 1. Social Influence & Shared  

很多社會和環境觸發因素導致對披薩的渴望，例如 1. 社會影響和共享

Experiences Pizza is synonymous with shared  experiences, perfect for social occasions  

體驗 披薩是共享體驗的代名詞， 由於其公共性質，

due to its communal nature. If your friends or  family are eating pizza, or if it's often the  

非常適合社交場合 。 如果您的朋友或家人正在吃披薩，或者它經常

centerpiece at gatherings, you might start craving  it due to the social satisfaction it provides. 2.  

是聚會的焦點，您可能會因為它提供的社交滿足感而開始渴望它。 2.

Advertising Influence The power of advertising  and media is profound. The sight of a tempting  

廣告影響力 廣告和媒體的力量是深遠的。 在廣告牌、電視或社交媒體平台上 看到誘人的

pizza image on a billboard, TV, or social media  platform can instantly spark a craving for pizza.  

披薩圖片會立即激發對披薩的渴望。

This instantaneous desire can be explained through  some recent scientific findings. Specifically,  

這種瞬時的慾望可以通過最近的一些科學發現來解釋。具體來說，

research has shown that individuals with a high  level of reward sensitivity, a trait that makes  

研究表明，對獎勵敏感度較高的人

us drawn to things we find rewarding like tasty  food, can be more susceptible to food advertising.  

更容易受到食品廣告的影響，這種敏感度使我們對美味食物等有價值的事物感興趣。

In a study titled “Junk food advertising  moderates the indirect effect of reward  

2018 年發表在《生理學與行為》雜誌上的一項題為“垃圾食品廣告通過進食衝動調節獎勵敏感性和食物消費

sensitivity and food consumption via the urge to  eat” published in 2018 in Physiology & behavior,  

的間接影響”的研究表明 ，

participants with high reward sensitivity who were  shown food-related advertisements felt a stronger  

獎勵敏感性高的參與者在看到與食品相關的廣告時會感到更強烈的

urge to eat and subsequently consumed more food  compared to when they were shown neutral ads. In  

進食衝動與看到中性廣告時相比，他們隨後消耗了更多的食物。在

the context of our pizza craving, if you're a  person with high reward sensitivity, seeing an  

我們對披薩的渴望的背景下，如果您是一個對獎勵敏感度很高的人，看到

advertisement for a delicious, cheesy pizza can  stimulate your reward system. This stimulation  

美味、奶酪披薩的廣告可以刺激您的獎勵系統。這種刺激

triggers an approach motivation, meaning you feel  a strong desire or urge to seek out and consume  

會引發接近動機，這意味著您會感到強烈的慾望或衝動去尋找並食用

that pizza. The image of the pizza acts as an  environmental cue, signaling a potential reward.  

披薩。披薩的圖像充當環境提示，發出潛在獎勵的信號。

What's particularly powerful about these findings  is that it's not just about advertisements  

這些發現的特別有力之處在於，它不僅僅是

triggering pizza cravings. The advertisement  enhances the perceived reward value of the pizza,  

引發人們對披薩渴望的廣告。該廣告提高了披薩的感知獎勵價值，

making it seem even more appealing and  irresistible. Thus, the combination of high  

使其看起來更具吸引力和不可抗拒。 因此，高

reward sensitivity, exposure to food advertising,  and the motivated state to seek the reward can  

獎勵敏感性、接觸食品廣告以及尋求獎勵的動機狀態 的結合

make a pizza craving quite intense. So next  time when you feel an irresistible pizza craving  

可以 使人們對披薩的渴望變得相當強烈。因此，下次當您在

after seeing an ad, remember it might be your  reward sensitivity at work responding to these  

看到廣告後感到難以抗拒的披薩渴望時，請記住，這可能是您在工作中對獎勵敏感度對這些

environmental cues. But sometimes Pizza Craving  is not just Psychological but Physiological,  

環境線索的反應。但有時對披薩的渴望不僅僅是心理上的，也是生理上的，

so What are Some Physiological Factors of Pizza  Craving? 1. Hunger & Nutritional Needs When  

那麼渴望披薩的生理因素有哪些呢？ 1. 飢餓和營養需求 當

you're particularly hungry, your body craves  high-energy foods, and pizza fits that bill.  

您特別飢餓時，您的身體會渴望高能量食物，而披薩正好適合您的需求。

It's a power-packed combo of carbohydrates  (from the crust), protein (from the cheese  

它是碳水化合物（來自外殼）、蛋白質（來自奶酪

and potentially meat toppings), and fats.  These macronutrients provide the energy your  

和可能的肉類配料）和脂肪 的能量組合 。這些常量營養素提供您的

body needs to function. Additionally, specific  nutrient needs can trigger cravings. For example,  

身體運作所需的 能量 。 此外，特定的營養需求可能會引發食慾。例如，

if your body requires more calcium or protein, you  might crave cheese-rich foods like pizza. 2. Blood  

如果您的身體需要更多的鈣或蛋白質，您可能會渴望吃披薩等富含奶酪的食物。 2.

Sugar Levels Cravings for high-carb foods like  pizza can also arise from low blood sugar levels.  

血糖水平 低血糖也可能引起對披薩等高碳水化合物食物的渴望。

Your body seeks a quick energy source to restore  balance, leading to cravings for fast-releasing  

您的身體尋求快速的能量來源來恢復平衡，從而導致對快速釋放

carbs, a category in which pizza ably sits. So  what do we do about pizza cravings? What are  

碳水化合物的渴望，而披薩正好屬於這一類。那麼對於披薩的渴望我們該怎麼辦呢？ 控制對披薩的渴望

Some Strategies for Managing Pizza Cravings?  Now that we've explored why we crave pizza,  

有 哪些策略？ 既然我們已經探討了為什麼我們渴望吃披薩，

it's essential to discuss how to manage these  cravings. Occasionally indulging in pizza can be  

那麼有必要討論如何控制這些渴望。偶爾吃點披薩可能是

part of a balanced lifestyle, but overindulgence  can lead to health issues over time. So here are  

平衡生活方式的一部分，但隨著時間的推移，過度放縱可能會導致健康問題。因此，這裡有

some Strategies for Managing Pizza Cravings:  1. Mindful Eating Pay close attention to your  

一些管理對披薩的渴望的策略： 1. 正念飲食 密切注意身體

body's signals, differentiating between  physical hunger and emotional hunger.  

的信號，區分身體飢餓和情感飢餓。

Slow down and savor the taste and texture of your  food, which can help you feel more satisfied and  

放慢速度，品嚐食物的味道和質地，這可以幫助您感到更滿足並

reduce cravings. 2. Healthier Alternatives  Consider opting for a healthier version of  

減少食慾。 2. 更健康的選擇 如果您經常與食慾作鬥爭，

pizza if you're frequently battling cravings.  Choose a whole-grain crust, lean proteins,  

請考慮選擇更健康的 披薩。 選擇全麥麵包皮、瘦肉蛋白

and plenty of veggies. This way, you can satisfy  your craving while still maintaining a balanced  

和大量蔬菜。這樣，您就可以滿足自己的渴望，同時仍保持均衡

diet. 3. Physical Activity & Hydration Regular  physical activity can help regulate your appetite  

飲食。 3. 體力活動和補充水分 定期進行體力活動有助於調節食慾

and reduce cravings. Stay hydrated too, as thirst  can sometimes be confused with hunger. 4. Seek  

並減少食慾。還要保持水分，因為口渴有時會與飢餓混淆。 4.尋求

Professional Guidance If your cravings become too  frequent or intense, don't hesitate to consult  

專業指導如果您的渴望變得過於頻繁或強烈，請立即諮詢

with a healthcare professional or a registered  dietitian. They can help identify potential  

醫療保健專業人士或註冊營養師。他們可以幫助識別潛在的

underlying issues and provide strategies to manage  your cravings. In conclusion, pizza cravings are a  

根本問題，並提供控制你的渴望的策略。總之，對披薩的渴望是

natural part of our relationship with food,  influenced by a variety of physiological,  

我們與食物關係的自然組成部分，受到各種生理、

psychological, and social factors. Understanding  why you crave pizza can help you manage your  

心理和社會因素的影響。了解您為什麼想吃披薩可以幫助您控制對披薩的

cravings and maintain a healthy, balanced diet.  Remember, it's okay to indulge in your favorite  

渴望並保持健康、均衡的飲食。請記住，偶爾吃點自己喜歡的

foods occasionally – the key lies in moderation  and mindful eating. So If you made it to the end  

食物是可以的——關鍵在於適量和用心飲食。因此，如果您看完了

of the video, chances are that you enjoy learning  what people also ask on Google. But let's face it,  

視頻，那麼您很可能喜歡了解人們在 Google 上提出的問題。但讓我們面對現實吧，

reading PAA yourself will be a pain. So here's the  deal, I will do the reading for you and upload a  

自己閱讀 PAA 會很痛苦。所以協議是這樣的，我會為你閱讀並

video compiling some fun PAAs once a week, all  you have to do is to hit the subscribe button and  

每週上傳一次編譯一些有趣的 PAA 的視頻，你所要做的就是點擊訂閱按鈕和

the bell icon so you won't miss any PAA report  that I compile. So just do it right now. Bye!

響鈴圖標，這樣你就不會錯過我發布的任何 PAA 報告。編譯。所以現在就做吧。再見！