The price tag affects that region in your brain that encodes your liking of the taste, so in other words, you not only think that you like the more expensive wine more, you feel you like the more expensive wine more,
價格標籤影響了你腦中關於味覺的區塊,換句話說,你不會僅僅只是認為自己喜歡昂貴的酒,你會覺得自己真的喜歡更貴的酒,