Name: 果冻的兴衰（The Rise And Fall Of Jell-O）
Uploaded: 2021-05-24T02:31:52.000Z
Duration: 7 min 59 s
Description: 【看影片學英語】數萬部 YouTube 影片，搭配英漢字典即點即查，輕鬆掌握單字發音與用法，長久累積看電影不必再看字幕。

Narrator: Jell-O has starred in some of the 1950s

進階被動語態

Sarah Wassberg Johnson: It was being served

Before the pre-packaged boxes and colorful jIggling cups

because you needed to have access to a lot of meat,

Soon people were looking for an easier and faster way

would quickly become a staple in American households.

Narrator: Invented in the tiny town of Le Roy, New York

by struggling cough syrup maker, Pearle Wait

with sugary fruit syrups, which made it sweeter

But the small town couple didn't know how to market Jell-O.

So in 1899 they sold the patent for $450,

to orator Frank Woodward of the Genesee Pure Food Company.

Jell-O sales rose to $250,000 or $7.4 million today.

of highly strategic and successful advertising campaigns.

It printed its own recipes showing and teaching consumers

all the different ways they could serve Jell-O in a meal,

The company commissioned cookbooks and advertisements

This helped to establish the company's wholesome reputation.

which would eventually become General Foods Corporation.

recipe books promoted Jell-O as an affordable food option,

highlighting its ability to preserve foods and transform

just a few ingredients into a satisfying meal.

to put meals together with rationed goods.

a bigger role in the meals people prepared.

Johnson: In World War II when you had many more women

and people were looking for something easy,

it was probably much easier to just make some Jell-O

and stick it in the fridge for the next day

than to try and bake a cake or make a pie

Narrator: And in the post war era, elaborate Jell-O salads

became a popular choice for home events like dinner parties.

So it was important that you impressed your guests.

Narrator: But the qualities that once made Jell-O a staple

While Jell-O's low price point made it accessible

during hard times like the great depression,

not to mention Jell-O's association with wartime rations

who no longer had to stretch out ingredients.

So by the 50s, gelatin was seen as something

and by the 70s, Jell-O sales began to decline.

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果冻的兴衰（The Rise And Fall Of Jell-O）

stick

eventually

bunch

depression