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  • Crowdsourcing is a term that people've been using a lot lately.

    「群眾外包」是最近大家常提到的詞

  • Do you know what it means?

    你知道那到底是什麼意思嗎?

  • Crowdsourcing is the process of connecting with large groups of people

    群眾外包就是指,用網路串連一大群

  • via the Internet who are tapped for their knowledge, expertise, time or resources.

    用他們的知識、長才、時間、或資源來獲利的人們

  • This idea of reaching out to the crowd isn't new.

    這種向群眾伸手求助的概念由來已久

  • Even before crowdsourcing in the Internet, we often collaborated with groups of people.

    在用網路完成群眾外包前,人們就常和其他人合作

  • Some people help because they were seeking a reward for their efforts or sometimes

    有些人提供幫助,為的是獲取酬勞,又或者,

  • they just wanted to help.

    他們就只是想幫忙而已

  • Let's go back to 1714

    讓我們回到1714年

  • Sailing the Seven Seas was necessary but really dangerous to navigate.

    在當時大航海時代,海上航行不可避免,但充滿危險,難以掌握

  • So, the British government held a contest asking people for a solution.

    所以,大英帝國政府舉辦了一個比賽,向人民尋求解答

  • John Harrison answered the call he invented the marine chronometer

    約翰 哈里森發明了航海經線儀

  • and was awarded a large cash prize.

    獲得大筆財富作為獎賞

  • Sailors used the marine chronometer to determine the ship's longitude with the help from the stars.

    自此船員皆採用經線儀,再加上星星的指引來確定船的經度位置

  • Let's move forward a bit to 1858

    再來看看1858年

  • A group of scholars created the first Oxford English Dictionary.

    一群學者編鑽了第一本牛津英語詞典

  • It was a huge project, and they needed help.

    那是一個龐大的計劃,他們當然需要幫手

  • So, they asked for lots of volunteers to write about different topics according to their experties

    所以他們徵招了許多自願者,依他們的專長來撰寫不同的主題

  • and then they put it all together.

    最後再把全部內容彙整起來

  • The point is, relying on the crowd isn't really a new-fangled idea

    其實,靠群眾的力量來完成事情根本不是什麼新奇的概念

  • but it wasn't until we all got connected that crowdsourcing came about

    但是,是直到我們都被網路串連在一起,才出現「群眾外包」

  • because with the Internet, you can reach lots of people very quickly

    因為有了網路,你可以很快地接觸到很多人

  • and you can direct and organize their work.

    你還可以管理、組織他們的工作

  • Think of it like this

    這樣想吧

  • Crowdsourcing is a way of solving problems

    群眾外包是一種解決問題、

  • and producing things by connecting online

    創造事物的方式,藉由網路,連結

  • with people that you otherwise wouldn't know

    那些你根本不認識的人

  • Anyone can use crowdsourcing.

    任何人都可以用群眾外包

  • Companies

    公司、企業

  • Governments

    政府部門

  • Groups

    團體

  • and individuals

    還有個人

  • They can use it to grow their organizations

    他們可以用群眾外包來壯大團體

  • or support their causes

    或支持他們的理想

  • There are four different ways crowdsourcing works

    有四種群眾外包運作的方式:

  • The first enables you to access a large online labor force

    第一種提供你接觸一大群虛擬勞動力的管道

  • You can identify and select workers

    你可以選人為你工作

  • or you can just post your work, let the workers find you.

    或你也可以把你的工作內容放到網路上,讓其他人找到你

  • The second allows you to ask the crowd to help you find a solution to a problem.

    第二種是你向群眾求救,幫你解決問題

  • The third is when knowledge exists, but you need help finding and organizing it.

    第三種,知識雖然存在,但你需要人找到並整理它們

  • The fourth is when you need ideas from the crowd and their opinion and feedback.

    第四種則是,你需要群眾給你他們的想法和意見

  • So, as you can see,

    所以你看

  • There are different ways crowdsourcing works

    群眾外包有很多形式

  • and there are different things you could do with crowdsourcing.

    你也可以靠群眾外包做很多不同的事情

  • When you use the crowd to help collect and organize information

    當你用群眾的力量來幫忙蒐集、整理資訊

  • we call it accessing Distributed Knowledge

    這就叫做「分散式知識」

  • Crowdfunding, where you can raise capital from many individuals who believe in your venture or cause

    「群眾募資」,意思是,你從相信你計畫或理想的人身上募款

  • each making small donations that add up to a lot

    每個人捐一點點錢,最後加總就有一大筆

  • When you use crowdsourcing to connect with an on-demand scalable workforce

    當你用群眾外包來連結一群能因應需求、有潛力成長的勞動人口

  • to perform a broad range of tasks, we call it accessing Cloud Labor.

    來執行許多任務和工作時,這就叫做「雲端數位工作」

  • Open Innovation is where you use crowdsourcing to reach diverse and creative people

    「開放式創新」則是用群眾外包連結許多有創意的人

  • for new idea generation and problem solving.

    激發新的想法,解決問題

  • Crowdsourcing can be used to access the world's creative communities to design and develop original art, media, or content.

    群眾外包還能用來連結世界上最有創意的社群,設計出原創的藝術、媒體、或內容

  • We call this Crowd Creativity.

    這叫做「群眾創意」

  • There are many tools available that can be used in crowdsourcing.

    現在網路上有很多工具能輔助群眾外包

  • The support collaboration and communication among distributed groups of people.

    幫助不同群體間建立交流和合作的關係

  • You want to know more, right?

    你還想知道更多,對吧?

  • I thought so.

    我早猜到了

  • Visit crowdsourcing.org for everything you want t know about crowdsourcing.

    歡迎造訪 crowdsourcing.org,這個網站會告訴你你想知道的一切

  • Take a step further, and visit masssolution.com

    或是更進一步,去 masssolution.com 瞧瞧

  • for assistance with your crowdsourcing initiatives and to learn how to benefit from crowdsourcing.

    幫你啟動你的群眾募資,告訴你要如何從中獲利

Crowdsourcing is a term that people've been using a lot lately.

「群眾外包」是最近大家常提到的詞

字幕與單字

影片操作 你可以在這邊進行「影片」的調整,以及「字幕」的顯示

A2 初級 英國腔 群眾 外包 網路 獲利 知識 工作

你還不知道什麼是「群眾外包」嗎? (Crowdsourcing and Crowdfunding Explained)

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    Vicky 發佈於 2014 年 07 月 26 日
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