one at the top memory experts in the world. He can memorize a shuffled deck of cards in

one minute 27 seconds and he can memorize 200 names of new people in 15Êminutes. It

is my pleasure to introduce to you Ron White. Alright. Thank you very much. That was a good

introduction from memory, wasn't it? My name is Ron White and I am excited to be here and

I am happy to be here. Let me ask this question. How many of you in this room think that you

have a bad memory? You think she got a bad memory. Oh! No. You do not have a bad memory.

Your memories are million times better than you think it is. Twenty years ago, I was 18

years old and I heard about the memory class and took the memory class not because I found

one day I was going to be standing up on this stage or I would be on National Geographic

channel or a two times USA memory champion. I would have never believed that at the age

of 20, excuse me at the age of 18, 20 years ago I took the memory seminar simply Steven

because I felt like you. Somebody said you have a bad memory and I said Oh! My God, you

wouldn't have no three [inaudible 0:01:18.1]. I got a 0.9 GPA at the University of North

Texas right now. True story. Thank you for this support on that. I appreciate that. So

loud laugh here. That is how I got to college actually and got suspended from college because

my friends were just so horribly bad and now my problem was not that I didn't have a memory

class. My problem was I wouldn't go into class and significantly it affected my grades. Couple

of years ago, the University of Texas called me and they said we hear you are the one at

the University of North Texas and I said well. Kind of and said do you have access to GPA

so they were like no and they said we want to do a story on you and I said ok then let's

do the story. So we did the story. We talked about my time in North Texas, which I had

be very creative on and my dad is in [inaudible 0:02:18.7] about three months later, they

mailed it out and he gets the magazine in the mail and he calls me [inaudible 0:02:26.5]

you are in? And my dad called me and 20 years ago you never would convince me or my family

that I had some special memory ability that you don't have. Today I will have to work

hard, hard, hard to convince that the memory is not any better than you because the things

that I do with my memory today appeared to be above averages. Some people call him super

human and that's why I am on the show Super Humans on the History Channel. If I met you,

go ahead and stand up. Oh! My God, forget all of this. Let's talk about leadership today.

Now this is what we are going to do. If I didn't meet you, do not stand up. This is

not beat up the memory guy time. Alright. Whenever I put your hands over your name tags

or whatever, I call off your name, have a seat. So Jennie you can go and have a seat,

Amy you can have a seat. I believe it is Alvin right here. You can go ahead and have a seat

and I believe this is David and this is Shelby and Gary. Go ahead and have a seat. Melina

go ahead and have a seat. Now I believe this is David right here and you are Wendy and

this is Sam and this is friend Tuscan and you are Don and that is Paul right there and

this is Denice and you are Emily and that is Carrie and that is Kimberly right there

although you didn't stand up. I'm very forgettable I know. And this is Matthew, this is Todd

over here. We got Emira here and you are Jeremy and then I believe right here I'm looking

at Rick and Janice. You sat next to me at lunch and right back there is Katie and that

is Sarah right there and this is Stephanie and Steven and Cindy right here and then over

here we have Sarah and you are Larry and that's Russ who is sitting down, but I still know

you and Matts and then you are Jessica and Maria and Diane and Veronica you moved from

the front to the back, but it didn't work. I believe this Aron right there and right

here we have Bob and I believe this Robin and you are Rhonda and Wooch and Kellie and

this is Beverly right here and you are Elaine and this is Bob and I believe that is Michael

right there. Is that correct? And this is John over here, go ahead and have a seat.

Catherine, have a seat Judie, have a seat Jeff go ahead and have a see that this is

Lucille right there BB King Lucille. What did I call this guy? Ok. That's right. Alright.

My job is on and off. Ok. Right over here we got over here Nancy, right here this is

Sherry, right here and you are John and you are Bowden and this is Cecily and this is

a scar right here and are you John is that right? Ok. And then this is Hannah right and

this is you are Jake and this is Dr. Steven Loped and this is Debbie and then over here

are you Cody alright and then Torey right, ok and Lauren what are you trying out. You

are doing it on purpose. These are best friends then switch around. So I would notice that

and then let's come over here and we have got Adrian, we have got Russ and you are Patty

Dale and that's Caroline there and that is Lewis and Lanora. Is that right and Sheryl

over there and you are Shiela and that is Suzanne and then right here you are Margaret.

Is that right? And then I am going to come down this way Lolleen and then and this way

we have got Mark right here and you are Mary Neil and that is Malcomb right there and then

over there that is Lori over there and I believe that is Rochelle, Sarah over here and let's

see how much time do I have left out. Oh! I am still doing pretty good. Ok. I cannot

see is that Joseph right there alright and is that Carl right there alright and I will

come over here. You know what happened ladies you know what happened with you two. I was

so stunned by your beauty. Just locked my whole memory out, but I'm going to go ahead

and say that you are Gloria and you are Janet and I'm going to stop right there with the

purposes of time. Is that pretty good? Alright. With a little more time a little bit more

to and I got all of you but here is the good news. Not only with a little bit more time

with a little bit more time Shelby you would have got them alright. Dr. Lopen you would

have got them alright. Debbie you would have got them alright. The greatest computer by

far born on earth without question is you. Let me ask this question. How many of you

have ever shaken somebody's hand and 2 seconds later you can remember their name. Alright.

Somebody is saying two hands upon their eye and when that happens if you are totally honest

with that person and most of us aren't this hones Veronica, but if we were totally 100%

candid and honest, we would look right at that person. We would say remember this is

honest. Hey! You remember a few minutes ago and we were introduced. I wasn't even listening

to you. That's the honest approach. The more common method that I saw today here at the

seminar was this Oh! Where is your name tag or do you have a business card or the sneakiest

of all you know I just want to spell you name properly and what did they say. Bob there

you go I don't know if there are 3 Bs or 2. My name is Ron White, both of those were pretty

easy to spell right. Few years ago, I was on a phone call with a woman and by the way

all of you have heard Ron White was going to be the speaker and you rocks started running

to here. I apologize. Few years ago, I was on a phone call with a woman and I said. My

name is Ron White, very easy to spell. At the end of the phone call, she said sir I

want to get the correct spelling of your name. Could you spell it properly for me? I said

are you kidding me? So I was in a playful mood. So I said ma'm, don't worry about the

spelling. It spells exactly that's right. I thought it was funny too. She didn't think

it was so funny there was a pause on the other end of the line and she said well would you

man sounding that out for me please? Here's the boy in business and in education in anywhere.

You shake somebody's hand and you do business with him whether it is a $10 deal or a 10

million dollar deal and you see him six months later at a baseball game, you don't remember

their name, you have just told them. People don't care how much they know until I [inaudible

0:09:39.4] how much you care. You just hold them. You are just a customer to them. You

do not really care. It is not necessarily the message that is true, but it is the message

that they give. Dale Carnegie says everybody's favorite subject is Guess what. There are

five steps to do this. Write these five steps down because you already told me your memory

stink. Number one is focus. Number two is file. Number three is a picture. Number four

is glue and number five is review. What are these again? Number one focus, file, picture,

glue, review. Number one is focus, good nutrition and exercise will help you focus. Spinach

and blueberries will help you focus. I went on Google and I googled the blueberry concentrate

and I mix it in there and where they do not have to eat 100 blueberries a day, omega-3

fish oil pills are good for your memory. Here is another tip that get only and I hope to

give five tips from my talk, but if you only get one tip focused on what I am about to

say. This is so simple. You not remember the name most of the time because you are not

focused, develop this one habit and you are going to be amazed how much your retention

of a name increases. As you are walking towards somebody that you don't know ask yourself

the question, what is their name? What is their name? What is their name? You do not

say that aloud. Ok. You better what is their name? What is their name? What is their name?

As they have Hi, my name is Ron. He says his name is Sam and listen. Yes. Focus is the

first key to your memory. What is the number two key to your memory, file. File is simply

a place or location to store information. This is how most of your brains are working

right now. You meet somebody and they say their name is Steve and that name goes into

your ear and goes into the floor of your memory. Then you mean Kane, that name goes into your

ear and goes into the floor of your memory. Then if you meet Bob that information goes

into your ear and goes into the floor of your memory and then you see all these fantastic

awesome speakers or is not awesome speakers that right? You have got pages and pages of

notes all that information gone into your ear, and it has gone on the floor of your

memory and this is so much great information now goes in the floor of your memory; your

bank account number goes on the floor of your memory right. Then you meet Steve, then you

meet Lisa, then you meet Karen, and then you meet Bob and then six weeks later, you walk

to the grocery store and you see Kyle again. He says Ron. How are you doing man? Hey, it's

so good to see you here and your subconscious mind is gone. Oh! My God. No that's not it.

No that's not it. No that's not it. No that's not it. You are driving home two hours later

what happens. Yeah. Your mind goes look what I found. Was the name up there the entire

time? Yes. But was isn't in a file? Was it in a place where you can put the data? I had

files on everybody's faces, every single one of your faces I had a file a place to store

your name. So for Paul I used her ears, Francesca, I used your forehead. Sam I used your eyebrows.

Scott I used your hair. You got a lot more than me and so I like it. Elaine I liked the

way you parted your hair right there. Every single one of you are used to an outstanding

feature on your face that becomes your file. So in the future, from this point four, when

you meet somebody as you are walking towards them, what is their name? What is their name?

What is their name right? The second thing you ask yourself what stands out me about

that person's face? Is it the hair, the eyes or nose or lips or mouth or goatee whatever

it is? The third thing you do and this takes the most work and this is what throws everybody

off? When I was 18 years old, a guy told me to do this and it changed my life. He said

Ron for the next 2 to 3 months, everytime you meet somebody, turn their first name into

a picture everybody. When you are at the waiter and his name tag says Steve Ask yourself what

is the picture for that and turn that into a picture and I did and I thought stove. Then

I went to the bank and a teller's name was Chris and I thought Cross. Then the next time

I went to a baseball game and the guy taking tickets. He said Morgan. I thought organ and

I did that with every name for too much whether I saw name on the billboard or a movie string

or a hand shake. The end of two or three months, I had turned 2 or 300 names into pictures

and these don't change. They never change. Morgan has been an organ for 20 years all

right. Don't laugh because John is [inaudible 0:14:54.0] that hasn't changed for 20 years.

Steve is the stove, Lisa is the Mona Lisa, Karen is the care. It never changes. Then

when I see your face, the fourth step to remember in something and remember what it was glue.

Glue is action and emotion. Glue is how you see something in your memory. So I mentally

glue if your name is Karen and you got really pretty eyes, I mentally glue that Karen to

your eyes by shoving it in your eyes. Yeah. Very wild a guy right. Let's go [inaudible

0:15:31.9] last week. If when you see somebody six months later, don't ask yourself what's

their name? That will lock up your memory and that is the worst question you could ask

your memory. Instead the question you ask your memory is what stood out to me about

their face? Oh! His ears stood out to me about their face. Oh! What was on his ears? Oh!

Yeah what are you doing man? People say Ron that's crazy. That's silly and I said just

he is not silly. What is silly is doing the business transaction that is $10 or 10 million

dollars and tell that customer of that prospect the difference between doing business with