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  • I can easily watch an entire series in a single day.


  • Two days.


  • Ten hours of television a day, and I didn't even like it.

    我根本不喜歡看電視,但還是每天看 10 個小時。

  • [Why do we binge-watch?]


  • [Half of us have binge-watched eight hours of a TV show in one go.]

    [超過半數的人會一次性看完 8 小時的劇。]

  • [80 percent have sacrificed sleep.]

    [80% 的人會為了看劇而犧牲睡眠。]

  • [One in five British workers admit to...]

    [1/5 的英國上班族承認...]

  • Bingeing started by accident.


  • Netflix had realised that loads of people were gravitating towards watching shows in bulk, be that shows that you've seen before — "Friends", "Seinfeld", "Law & Order", "ER".

    Netflix 熟知觀眾喜歡看大量的劇集,例如你曾看過的——《六人行》、《歡樂單身派對》、《法網遊龍》和《仁心仁術》。

  • That's the surprise about itit's led by the consumer.

    最令人驚訝的是—— 消費者導致一切的發生。

  • The way that Netflix tries to nudge you to watch more, it's very subtle little tricks.

    Netflix 用巧妙的手段促使你不斷地看下去。

  • They work out very quickly when a show launches, which thumbnail is working.

    當有新劇上映時,Netflix 會為劇集製作縮圖。

  • Why?


  • Also, getting to the very end of an episode and immediately the credits, they minimise it right to the corner of the screen straight away and automatically load the next episode.


  • That's how you sometimes get sucked into watching a show for three hours without even noticing.


  • I have found that people are deeply embarrassed by how much they watch TV.


  • Deeply embarrassed to not be productive and take time off and say, "Actually, I watched six hours of television today because I needed to not look at five different tabs on a work computer, I just needed to..."

    人們會因為不夠有生產力而感到不好意思,他們會請假並表示:「事實上,我今天看了 6 小時的電視,因為我不需要看工作用電腦上的各種分頁,我只需要...」

  • We also binge to be part of the public conversation.


  • [Nearly 1/4 of us have lied about watching a series because other people were talking about it.]

    [當其他人都在討論特定影集時,將近 1/4 的人會謊稱自己也有追劇。]

  • Yeah, I love "Fleabag"!


  • So I think there is an anxiety about being caught up about this content, which is forcing people to binge more also.


  • When we can identify with a character, it leads to the release of the love hormone oxytocin.


  • It creates a bond.


  • "We have had such a wonderful morning."


  • A series like "Big Little Lies", which allows you to look at the same event through the eyes of very different characters, you're bound to be able to find a character that you can relate to and go on the journey with.


  • "If you ever touch my little girl like that again, you're gonna be in big trouble."


  • [So are there benefits to binge-watching?]


  • If we're making time to watch a series end-to-end, we are potentially creating hours of space to work with our emotions, our relationships.


  • [There was a 41 percent leap in the number of couples seeking counselling after "Love Island" 2019 began airing.]

    [在 2019 年《愛之島》上映後,尋求諮商的情侶激增了 41%。]

  • I have probably watched television with over 700 people, and so I've experienced a lot of people having big emotions.

    我跟超過 700 個人一起看過電視,所以我體悟到許多人的情緒反應很大。

  • "No-one's fun anymore, whatever happened to fun!"


  • The episode "Splats!" of Sex and the City, which is the one where Kristen Johnston falls out of a window causes people a lot of emotions because it's an episode about moving on from something.

    在慾望城市《落幕》一集中,Kristen Johnston 從窗戶摔出去引起觀眾許多的情緒反應,因為那集內容是關於甩開過去、迎向未來。

  • "I wanna go to Paris."


  • Our brains don't discriminate between real activation and activation due to imagined events.


  • [Binge-watching is not just about relaxing.]


  • [What we watch can have an effect on our nervous system.]


  • Binge-watching means that you're activating yourself to a high degree for much longer periods of time.


  • That's going to take longer for you to come down from that.


  • Episode four of "Game of Thrones" where Missandei is beheaded, a much beloved character, it's a very graphic death, will have triggered the sympathetic nervous system.

    《冰與火之歌》第四集中,備受喜愛的角色 Missandei 被斬首的逼真死亡畫面,會觸發交感神經系統。

  • [Graphic content]


  • It wouldn't be conducive to a good night's sleep.


  • [Video on demand is changing the way stories are told.]


  • [Series are designed with bingeing in mind.]


  • What makes Netflix stand out so well is the fact that they're able to really experiment with the number of characters that are in the number of story arcs.

    Netflix 這個平台如此出眾的原因就是,它對很多角色和劇情架構進行實驗。

  • Netflix knows that you're never going to watch a show midway through, you're never going to start in the middle, you're always going to start from the very beginning.

    Netflix 知道觀眾總是從頭開始追劇,不會從劇集的中間開始看。

  • So that's why you've got "Orange Is the New Black", which has a cast of about 40.

    舉《勁爆女子監獄》為例,它是一部有將近 40 位角色的影集。

  • So you're able to have that level of depth over an eight-hour series, than what you would normally do if it was separated into eight 60-minute chunks shoved on a linear broadcast channel.

    看完長達 8 小時的劇集後你才能掌握劇情,所以你會一口氣看完被分成 8 集,每集 60 分鐘的連貫劇集。

  • "Bingeing" is a word that has very negative connotations to it, right?

    「Bingeing」 這個字有負面的聯想意涵,對吧?

  • Bingeing is to shovel yourself.


  • We don't say, "I binged a book."


  • But the reality is that some of the greatest writers of our generation are writing television.


  • I would be the last person to say stop binge-watching.


  • [Binge]


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  • See you again soon!


I can easily watch an entire series in a single day.


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一追劇就停不下來?追劇成因大解析 (Why do we binge-watch? | BBC Ideas)

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    Annie Huang 發佈於 2020 年 05 月 10 日