That's what First today on CNN.

10.

I'm Carla Zeus.

Grateful you're spending 10 minutes of your day with us.

This week, the Trump Administration announced that the establishment of Israeli settlements in the West Bank is not inconsistent with international law.

Here's what that means and why It's significant.

Almost 1/10 of Israel's population about 700,000 Israelis live in settlements in East Jerusalem and the West Bank.

These two areas were captured by Israel in the Six Day War of 1967.

Israel sees the West Bank is its territory, so it says the settlements that builds there are legal, but a number of other countries disagree.

The United Nations sees the West Bank as occupied territory land that Israel controls but doesn't have the right to build settlements on.

So there's an international dispute over the land itself and what Israel does.

Their Israel is America's closest ally in the Middle East.

In 1978 the U.

S.

State Department gave a legal opinion that says Israel's settlements in the West Bank were inconsistent with international law.

That was during the administration of President Jimmy Carter, the next U.

S leader, President Ronald Reagan, said the settlements were not illegal, though he did call them ill advised.

The Trump administration says its policy is in line with that of Reagan and saying the settlements were not against international law.

So why does this matter?

Palestinians who see the West Bank is part of their own future country, say the U.

S is trying to replace international law with the quote Law of the Jungle.

And the European Union, which sees Israel as an occupying power in the West Bank, says it should stop all settlement activity there.

But Israeli Prime Minister Benjamin Netanyahu says the change in U.

S policy writes a historical wrong.

We don't know how or if this will impact the work to achieve peace between Israelis and Palestinians.

But the Trump administration says it still believes that continued construction of Israeli settlements won't help that process.

Trivia, which of these fast food chains opened in 1954 making it the oldest on this list Burger King, Wendy's Subway or Taco Bell.

Burger King made its debut in Miami, Florida in 1954.

It's now making headlines for serving a meatless whopper called the Impossible Whopper.

And that's made some vegans and vegetarians uncomfortable because it's cooked on the same gorillas.

Beef.

One man's even suing Burger King over this that the company says customers can request their burger to be cooked separately from the meat grill.

Rachel Crane examines the upsides to plant based meat alternatives.

Plant based meat or fake me, as some might call it, is wildly popular, especially on Wall Street.

Fake meat is turning into riel profits.

Stock market Debut for beyond meat went beyond honest I Po of 2019.

So far, this stock has a cult like following is going to sweep over the world.

Our mission is very simple.

It's to completely replace animals as a food technology by 2035.

It's basically a prehistoric technology, a cz prehistoric as it is, tea plant based protein isn't exactly anything new, and neither are plant based burgers, for that matter.

Veggie burgers here, nutritious and completely meat free.

So why is it that companies like beyond meat and impossible foods are surging in popularity?

Now I notice that the packaging for these products don't include words like veggie or vegan anywhere on them, and that's on purpose.

We absolutely only categorically care about meat eaters.

It doesn't accomplish anything to sell meat to a vegetarian.

But selling plant based meat to a meat eater isn't exactly easy.

That's why beyond meat is convincing supermarkets that its products ought to be placed directly in the need.

I'll and Impossible Foods has partnered with popular food chains to offer a plant based alternative to their staple many items.

Theo strategy is clear cell plant based meat where meat eaters air actually shopping.

So whenever you're out shopping for yourself for the whole family meat products that have been approved by the U.

S Department of Agriculture and so far the companies say this is working.

In the first half of 2018 for instance, 93% of customers who bought beyond meets plant based products and Kroger grocery stores also bought riel animal meat.

And for consumers who bought the Impossible Whopper from Burger King, 70% of them said they regularly eat meat.

Little do they know their water.

Patty was actually made from.

It might seem like consumers.

Taste buds are changing, but not quite.

That's because today's fake meat products are created to look and taste almost exactly like real meat.

But I wanted to see if we could use science to essentially sidestep the ethical debate, sidestep holding Rommel issues and allow consumers to continue to do what they love, which is a neat visual cues exactly the same.

It responds the same, and you can use it for much more than it's worth noting, though, that traditional vegan and vegetarian products are still generally the healthier option.

And consumers looking for all natural food choice might be turned off by these products long list of ingredients, a concern that certainly isn't new.

But there should be some kind of law to keep people from selling bed, especially me.

Now, experts believe that the popularity of fake meat is likely here to stay.

Analysts predict that alternatives to real meat will grow so much that by 2040 60% of the world's meet likely won't even come from slaughtered animals.

To make sense of that, let's look at the problems that plant based me could help to solve.

The amount of food that we're currently growing will only feed half of the world's projected 9.8 billion people in 2050.

By then, the demand for animal products is expected to increase by 70%.

This means that if the world is toe, have enough food, we'll need more land for crops and livestock.

Now take a look at beyond Meets plant based Burger Patty, compared to 1/4 pound of real beef Beyond meets, Burger has 99% less impact on water scarcity and 93% less impact on land use 46% less energy and emits 90% less greenhouse gases.

And the company claims that those benefits come without sacrificing much in taste, texture or even appearance of your food.

You're a farmer, hypothetically of 100 acres you could nail grow on seven acres used to grow in 100 so you've essentially gained 93 acres now to grow other crops.

You can create wealth by doing that in the U.

S.

1/4 pound of plant based meat is roughly $2 more than really neat way can get the taste right.

Old century experience, right?

If we get nutrition right toe where you get all the great stuff, it's in me.

But none of the downside, you get price right then it becomes why wouldn't do this?

But it's those three things.

Taste, nutrition and price that could stand in the way of plant based meets, becoming the alternatives that companies and advocates hope they'll be.

Though it soared over the summer beyond meat, stock has been steadily dropping since then.

It's now less than 1/3 the price, as it was at its peak in late July.

Investors are concerned about increased competition from bigger food companies, and some believe that plant meats that are popular now won't stay that way.

A survey that came out five years ago found that more than 80% of American vegetarians eventually started eating meat again.

When it comes to meet alternatives, nutritionists say, they're highly processed.

You heard their lengthy ingredient lists mentioned.

They're usually higher in sodium because they're seasoned.

And though they have more fiber than beef, which has virtually none on its own, some plan alternatives have less protein, and what they do have can come from soy and pea protein isolate, which raises concerns among some dietitians.

Nutritionists say that if you want a vegetarian burger and if you wanted to be the healthiest one possible.

The best thing to do is to make it yourself at home.

I Iron Man breaks his own record.

That's probably my favorite headline of the month in this case.

We mean a British inventor who built his own Iron Man suit, he said, his first record two years ago, flying at 32 miles per hour.

But then, earlier this month, with a new Iron Man suit, he destroyed that setting a new Guinness record for fastest speed in a body control jet engine powered suit.

He was flying literally 85 miles per hour.

Has he lost his mind?

Can't he see that everybody wants that suit?

Sadly, the Tony Stark truth when you get down to business, is that you need more gold than iron to afford one.

The end game is that it's just too expensive that there's no doubt it's fun.

Nomar Valette.