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  • Hello, Lin Chan, Sales Manager for National Sugar - and my associate John Martin.

  • Very pleased to meet you. I'm Victor Tang, and this is my legal adviser Sue Panay.

  • I hope you had a pleasant flight over.

  • Yes, we did thanks.

  • Are you staying for a few days?

  • Unfortunately we need to get back to Manila tomorrow.

  • Well, we'd better get down to business. Mr Tang, to start off with, I just want to say

  • we believe we can offer you a very good deal and come up with a win-win result.

  • Well, from our point of view, we see it as an exploratory talk - testing the water you

  • might say.

  • We don't intend to reach any agreements at this meeting - in any case we would need to

  • run it past our board first.

  • You haven't heard our terms yet - you may find them hard to resist!

  • (Victor and Sue exchange a raised eyebrow)

  • Of course we understand you need time to consider any offer. My first priority is to keep the

  • negotiations open.

  • What's your proposal Ms Chan?

  • We're prepared to offer a very attractive price for a minimum sale, in exchange for

  • a two-year contract. John will clarify the terms.

  • A negotiation is a discussion that should result in an agreement or business contract.

  • The discussion is usually between two parties - or organisations - trying to reach an agreement

  • satisfactory to both.

  • In a negotiation, we need to reach a position that it is not too difficult for either side

  • to accept, so the language we use is important - and it's also important to listen carefully.

  • When starting a negotiation, begin with a greeting, and what we call 'small-talk' - something

  • to 'break the ice', or make the meeting a friendly one.

  • Hello, Lin Chan, Sales Manager for National Sugar, and my associate John Martin.

  • Very pleased to meet you. I'm Victor Tang, and this is my legal adviser Sue Panay.

  • I hope you had a pleasant flight over.

  • Yes, we did thanks.

  • Are you staying for a few days?

  • Unfortunately we need to get back to Manila tomorrow.

  • Lin starts by introducing herself and her associate. It's important that everyone at

  • the meeting knows their roles, so Victor also introduces Sue by telling them her job.

  • Before they start the negotiations, John asks about their journey. He says, "I hope you

  • had a pleasant flight", and asks how long they are staying. This way, the negotiation

  • starts in a relaxed and friendly atmosphere.

  • Here are a few phrases you could use to put the other party at ease.

  • I hope you had a pleasant flight.

  • Are you enjoying Sydney?

  • How is your hotel? In some cultures, it is usual not to talk

  • about business straight away, but in others, it is expected that you will get down to business

  • quickly. You just have to judge the situation, and feel your own way.

  • How does Lin signal that it is time to start the negotiation?

  • Well, we'd better get down to business. Lin says, "We'd better get down to business".

  • Notice that she makes it a suggestion. She is suggesting they should talk business.

  • Practise some phrases for suggesting it's time to talk business.

  • Well, we'd better get down to business.

  • Shall we get down to business?

  • Well, how about we get down to business? The next thing Lin does is make an opening

  • statement. An opening statement should tell the other person what you are expecting to

  • get out of the meeting. The opening statement would normally be made by the person who requested

  • the meeting. Mr Tang, to start off with, I just want to

  • say we believe we can offer you a very good deal and come up with a win-win result.

  • Lin says, "to start off with" and then she states what she wants to achieve. She says

  • she is going to offer "a very good deal", and that she wants to achieve a "win-win"

  • result. She is signalling to the other party that she wants both of them to be happy with

  • the outcome. Practise, with Lin, some phrases to introduce an opening statement.

  • Let me start off by saying

  • I'd like to begin by saying

  • Let me kick things off by saying To 'kick things off' is to start a discussion.

  • How do Victor and Sue respond? Well, from our point of view, we see it as

  • an exploratory talk - testing the water you might say.

  • We don't intend to reach any agreements at this meeting - in any case we would need to

  • run it past our board first. Victor says, "from our point of view", and

  • Lin says, "we don't intend". They use the words 'our' and 'we', instead of 'my' and

  • 'I' because they are talking as representatives of the company, not as individuals. If Victor

  • was on his own, he might use 'I' and 'my' - especially as the C.E.O. of the company.

  • Here are some other phrases Victor could use to state their point of view:

  • From our perspective Our position is that

  • As far as we're concerned

  • Victor says they see it as an 'exploratory talk'. He means they are 'exploring options',

  • or finding out what Lin has to offer. He is suggesting by this that they aren't going

  • to make a decision at this meeting - and he is letting Lin know this. He describes this

  • in another way by saying they are 'testing the water'.

  • Notice too that Sue reinforces this. She says, "We don't intend to reach any agreements at

  • this meeting." She is stating clearly the outcome that they are expecting from the meeting.

  • She says they would have to "run past the board" any proposals made. A proposal is a

  • formal offer or suggestion made by one business to another, and to 'run something past the

  • board' means to get the board's approval or feedback. In a negotiation, each party needs

  • to respond to what the other says for the negotiation to proceed.

  • How does Lin respond to Victor and Sue's statement? Of course we understand you need time to consider

  • any offer. My first priority is to keep the negotiations open.

  • She says she understands they are not going to agree at this meeting. She says, "My first

  • priority is to keep the negotiations open." A priority is an important goal. A first priority

  • is your most important goal.

  • Notice the reaction when John speaks. We don't intend to reach any agreements at

  • this meeting - in any case we would need to run it past our board first.

  • You haven't heard our terms yet - you may find them hard to resist!

  • John hasn't listened to what Victor and Sue have said, and they don't like it. But Lin

  • makes a conciliatory statement. That is, she makes a concession. She backs down from her

  • first position. When negotiating, you usually need to make some concessions to reach an

  • agreement. If nobody makes a concession, the negotiation can't proceed. Like this:

  • I just want to say we believe we can offer you a very good deal and come up with a win-win

  • result.

  • Well, from our point of view, we see it as an exploratory talk - testing the water you

  • might say.

  • I'm sure we'll be able to resolve everything today.

  • We need to run anything past our board first.

  • Why bother the board? We can settle this deal right now!

  • I'm afraid that won't be possible.

  • If we don't listen carefully to what the other party is signalling, negotiations can break

  • down very quickly. Now that each side has made their position clear, they can talk about

  • the details of the proposal. What's your proposal Ms Chan?

  • We're prepared to offer a very attractive price for a minimum sale, in exchange for

  • a two-year contract. John will clarify the terms.

  • Let's review the main points from today. In negotiations, begin with introductions and

  • then some informal talk. Then each side makes an opening statement -this should state clearly

  • what they want to achieve.

  • Then, whichever party called the meeting begins the negotiation by giving an opening proposal.

  • And remember, it's important to listen to signals and the opening statements carefully,

  • otherwise the negotiation can quickly go in the wrong direction.

  • That's all for The Business of English for today. See you next time.

Hello, Lin Chan, Sales Manager for National Sugar - and my associate John Martin.

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英語商務》--第12集:談判第1部分。 (The Business of English - Episode 12: Negotiating part 1)

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    Dada Lu 發佈於 2021 年 01 月 14 日
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