How do you read a book a week?

要如何一周讀一本書呢？

As cliché as it sounds we all know that people who read succeed.

「讀書就會成功」這句話已經是老掉牙了。

I mean look at the numbers.

看看數據。

Eighty-five percent of millionaires read at least two books per month while 25 percent of the entire American population hasn't even read a single book all of last year.

85% 的百萬富翁一個月至少會讀兩本書，但全美國有 25% 的人去年沒有讀過任何一本書。

So what's the best way to actually get yourself to start reading and at a good pace so that you can succeed, too.

所以到底有甚麼好方法可以讓你穩定地開始閱讀，進而變身成功人士？

Well, you can basically guarantee that you'll read a book a week by taking advantage of three psychological tricks.

其實透過三個心理學上的小技巧，基本上就能保證達成一周讀一本書的目標。

The first is something called implementation intention, basically setting an appointment.

第一個叫「實施意圖」，其實就是指預約制度。

See, the biggest problem when it comes to reading is actually getting started.

實際上閱讀最大的難關都在如何開始。

So many people buy books that they're interested in and say to themselves, "Oh I'll definitely read this."

大部分的人會買一些他們有興趣的書，然後對自己信心喊話：「我一定會讀它的！」

And guess what?

猜猜看接下來怎麼了？

The book just sits there on their shelf never to be touched again.

這本書只會靜靜地躺在書架上，沒有人會再去動它。

By physically writing down the time and place of when you'll start reading a book, you're essentially setting up an appointment to do so.

但若真的將閱讀的時間、地點等資訊寫下來，基本你就在「預約」要做這件事情了。

And think about it we don't really miss our appointments.

想像看，我們其實不太會錯過預約好的事情。

When was the last time you completely skip a job interview or a visit to your doctor?

上一次你爽約一個工作面試或看醫生的行程是甚麼時候？

Sure, you might have been late.

當然你有可能會遲到。

But when you set an appointment, you know that you have to show up and you usually do.

但當你預約的時候，你就會知道必須要出現，而且你也通常都會這麼做。

The second psychological trick to reading a book a week is to use what's called chunking.

第二個能幫助你培養一周讀一本書習慣的心理學小技巧就是「組塊化」。

Basically breaking down a big task into smaller ones.

基本上就是把一個大的任務分解成小的部分。

One of the main reasons people start reading books and never finish is because the task seems way too big.

人們永遠無法讀完一本書的其中一個主因就是這個任務太大了。

It feels like we can't do it.

會讓人感覺像是在做一個不可能的任務。

Just take a look at the average non-fiction book which is about 200 pages long.

翻一下一本大約兩百頁的非小說類書籍。

How long do you think it takes to read that entire thing in one sitting.

你覺得要坐多久才能讀完這整本東西？

You're probably thinking 10, 15 hours maybe.

可能會想說大概要十、或甚至十五個小時。

Well, in reality that average human can read a 200-page book in about five hours.

事實上人類可以大概在五小時內讀完一本兩百頁的書。

Which means you really only have to spend 45 minutes a day reading.

也就代表你一天其實只需要花四十五分鐘來閱讀。

Which probably counts to just a chapter or two.

也就是一到兩個章節左右的份量。

So instead of saying, "Okay, I'm gonna read tomorrow right after lunch at home."

所以與其說：「好，我明天在家吃完午餐之後一定要讀書。」

It's much more effective to say, "Okay, I'll read the next chapter tomorrow after lunch at home."

這樣說會更加有效率：「好，我明天在家吃完午餐之後一定要把一個章節讀完。」

When you break down a book to its chapters and even further to its subsections which most non-fiction books have, then your brain will no longer see it as a huge obstacle that you have to overcome.

當你將一本書分解成章節或甚至非小說類書籍常有的小節，你的大腦就再也不會覺得這是一個困難重重的任務了。

Instead of thinking, "Oh my god, this is gonna take forever."

與其想：「天啊，我大概要花一輩子才能讀完這本書吧！」

You'll think, "Ah, that's easy, I can definitely do that."

不如想：「啊，這太簡單了，我一定做得到。」

And finally, the last psychological trick to reading a book a week is to use what's called temptation bundling.

最後一個幫助你一周讀一本書的心理學小技巧就是所謂的「誘惑綑綁」。

Basically taking a task that you don't enjoy that much and attaching it to something that you really really enjoy.

基本上基本上就是把一個有點討厭的事情和你非常喜歡做的事情結合在一起。

For example, you can tell yourself that after every chapter or subsection of a chapter you read you're gonna reward yourself with the next episode or the next segment of that TV show you love watching.

例如，你可以告訴自己每讀完一個章節或小節後，就能獎賞自己看一集喜歡的電視節目。

By doing this just a couple of times, it will actually start to feel good to read.

這樣做幾次之後，你就會開始覺得閱讀是一件很棒的事。

Because your brain will start to associate it with something very pleasurable.

因為你的大腦已經將閱讀和某件令你愉快的事情連結在一起了。

It's gonna think, "Wow, every time I read a chapter or subsection, I feel great after."

大腦會想：「哇，每當我讀一個章節或小節後，我都會覺得很開心。」

And what you might find is that you actually start to read more chapters than you need.

然後你會發現，你開始讀更多不再計畫內的章節。

By combining all of these three tricks, you'll end up with something like this.

當結合這三個小訣竅後，你就會變得像這樣。

Okay, tomorrow after lunch at home, I'll read the next chapter of my book.

好，明天在家吃過午餐後，我會把這本書的下一個章節讀完。

And for every chapter I read, I get to watch the next segment of the new episode of Game of Thrones.

而每當我讀完一個章節後，我就能夠看一部分新一集的權力遊戲。

Try this out and I guarantee that you'll find yourself reading a lot more.

試試看，我保證你會發現你讀的比自己想像的多更多。

This episode was brought to you with the help of the guys at audible.

本集由 audible 贊助播出。

Studies have actually found that listening to audio books is just as good as reading physical books.

研究顯示聽有聲書的效果跟閱讀實體書一樣好。

Which is why I actually recommend using audible.

這也是為甚麼我會推薦 audible 。

Audible allows you to listen to your books whenever and wherever you want.

audible 讓你能夠隨時隨地享受聽書的樂趣。

Which makes it even easier to read a book a week.

也讓你一周讀一本書的目標更輕鬆就能達成。

Go to www.audible.com/IMPROVEMENTPILL or text the word improvement Pill to 500500 to get a 30-day free trial right now.

前往以上網址或傳簡訊就能馬上得到三十天的免費試用版本。

This will give you one free audiobook plus two free audible originals every single month.

這個網站包含每個月一本免費的有聲書，再加上兩個免費的 audible 原創書。

That's three books for the price of one.

也就是用一本書的價格買三本。

One of the books I recommend you guys to listen to is High Performance Habits by Brendon Burchard.

其中一本我推薦大家去讀的書就是 Brendon Burchard 寫的「高效習慣」這本書。

Which talks about six very powerful habits that will change your life.

它在講能夠改變人生的六個強大習慣。

Trust me, it's a very interesting read.

相信我，這本書非常有趣。

Besides that guys, stay tuned.

最後，保持聯絡，各位。