♪ (dramatic chord) ♪

♪ (dramatic chord) ♪

♪ (dramatic chord) ♪

(ambient city noises)

- (man, Brooklyn accent) So I said to her, "Angelina, I want to."

I really, really want to.

- (squealing) I can't believe I got this video!

- Ah! My boys!

- (seriously) You're gonna make us watch One Direction.

- (groans deeply)

- (woman) One Direction. They're making their new movie.

- We've already seen this a few times.

We've actually had several meetings about how much we hate it.

- (man) It's gonna be the greatest movie of all time.

- He actually has a good accent.

- (man) We want to introduce you to our marketing guy.

- Their hair is so amazing.

- (man) Marcel! - (Marcel) Hi.

I want you to meet Leeroy. - Ooh, Harry.

- (Marcel) He's gonna be your choreographer.

Leeroy! Hmm.

- 52 million views in a week.

- Huh? Were you checking? - (chuckles)

- (Leeroy) Five, six, seven, eight.

♪ (upbeat music) ♪ And one, two, three, four,

five, six, seven, eight.

- (Marcel) This one is the one.

♪ (faint synthpop) ♪ - Less clothes.

- (Louis Tomlinson) We'd never wear that.

- (Marcel) This one. - Less clothes.

♪ (upbeat pop rock) ♪

- Wait. Oh god. Is this a music video?

- Oh, this is a video.

- ♪ Maybe it's the way she walked ♪

- I've never actually seen a One Direction video.

- (chuckling) What is up with that man-woman?

- (laughing) Zayn is not cute as a girl.

- (Todd) ♪ Stealing [bleep] from everybody else ♪

- Don't tell them what we're gonna write.

(both laugh)

- Just wanna shoot him. - (laughs)

- ♪ She said, "Never in your wildest dreams" ♪

♪ And we ♪

- (singing along) ♪ Danced all night ♪

- (singing along) ♪ To the best song ever ♪

- ♪ We knew every line ♪

♪ Now I can't remember ♪

♪ How it goes but I know ♪

♪ That I won't forget her ♪

♪ 'Cause we danced all night to the best song ever ♪

- I'm upset with you guys right now.

- Are these guys peeing in buckets yet?

- ♪ I think it went oh, oh, oh ♪

- It's not like they don't have talent.

It's just like, it's not my style of music, you know?

- It's very, very debatable.

- I'm trying to ease us into it

so we don't get so much hate for this.

- Literally I can't stop smiling.

(cracking up) Like, I'm trying not to.

- Aren't they so attractive?

- Harry just looks so cool,

even when he's doing some stupid dance.

- I'm gonna get so much [bleep] for actually liking this song.

- ♪ I think it went oh, oh, oh ♪

- Oh man, pelvic thrusts.

- I think they trained for a while for that move.

- This is like the next "Gangnam Style."

♪ (interlude plays) ♪

- ♪ Best song ever ♪ - Don't do it!

Illuminati right there.

- ♪ Best song ever ♪

- "This is us." Look at how genuine.

- Best video ever. Love it.

- They were doing Illuminati.

- Jesse... - Hold up.

- You're obsessed with those videos. - No.

♪ (dramatic chord) ♪

- (Finebros) So who was that group? - One Direction!

- That was my boys, One Direction.

- One Direction! Yay! Oh my gosh!

- 1D.

- One Direction! - 1D.

- I believe that was One Direction.

- It's Mark's favorite group. - Shut up.

- (Finebros) What did you think of their music video?

- It was good.

- I loved it.

- (Jesse) I thought it was cool. - The song sounded pretty good.

- I've watched that video probably

realistically maybe 50 times now.

- It's flawless. It's perfect. They delivered it.

It's their best video ever.

- It's pretty terrible.

- It was like the most produced garbage.

- (Finebros) What's the music video about?

- Is this about rebelling against Hollywood?

- It's a certain phase that boy bands get to where they're like--

NSYNC, where like, "No strings attached!"

- (feminine) Nuh-uh! I'm not doing choreographed moves!

- It was somebody's idea for them to do that.

- "We're not part of the machine,

even though we're part of the machine.

We're a part of the machine that's not a part of the machine."

(Finebros snicker) One Direction 2013.

- Same ideas get recycled.

We see that as NSYNC and Backstreet Boys.

My cousin saw it as New Kids on the Block.

- You have to look at it from a standpoint of,

okay, so One Direction is recycling an idea

that these kids who are now 12 years old don't know.

- (Finebros) And what's your opinion of the song itself?

- I don't even remember what they were singing about.

- It was the best song ever. - (chuckles)

- I don't think it was the best song ever.

Maybe top 500 best songs ever.

- It makes you feel happy.

You can't listen to that and not want to jump around.

- It's not the most intellectual song

that evokes lots of meaning, but it's fun. It gets in your head.

- A monkey could write this stuff.

But at the same time, my cousin will be playing it in the car

and I'll be dancing.

- (Finebros) Does it remind you of any other song?

- No.

- No. It kinda reminds me of their other song.

- It's every summer thing that you blast on a [bleep] radio.

- "Baba O'Riley."

- And that's like Tenacious D.

"Best Song Ever." Greatest song in the world, right?

- They copied someone. (both chuckle)

- Are you about to break my heart?

Why? Is it taking from somebody else?

It's original.

- (Finebros) "Best Song Ever" has been criticized

for being similar to many other songs,

including The Who's "Baba O'Riley."

♪ ("Baba O'Riley" opening instrumental) ♪ - Oh.

Oh no.

- That's the same chords, heh-heh.

- ♪ Maybe it's the way she... ♪ Yeah.

- Oh, so they're pulling a Vanilla Ice on us right now.

- That's terrible.

If my dad heard that, he'd be so angry.

- Maybe that's why I loved it

and felt just so at home with the song,

because I already knew it.

- (Finebros) Does that type of stuff matter to you

when it comes to liking a song or not,

if it has very similar elements to other people's work?

- I mean, that's just the tip of the iceberg

for what's horrible about this particular song.

- Oh, absolutely.

- Yes, it does.

I think it's important to be original.

- If it's just like, "We're gonna steal it

and nobody's gonna notice," not a huge fan of that.

- I feel like if it's different enough, I don't care.

- It doesn't make me like the song less,

'cause I can't help how much I love the song.

- No really. Not when it's One Direction.

- I think that they can do no wrong.

I think they could kill a baby in their music video,

and I'd be like, "You know what? Great performance.

Like, they really stuck to it. Good for them."

- I think probably, in One Direction's case,

they didn't put their own original spin in it.

Because in the first place-- - Care what you're saying, Jack.

Fandom is out there. - They weren't musicians

in the first place. They weren't a band, were they?

Like, the songs are written for them. - I'm not saying anything.

- One Direction are great.

- (Finebros) One Direction's YouTube channel

now has almost 8 million subscribers. - Wow.

- (Finebros) What are your thoughts about mainstream artists

becoming some of the most subscribed YouTube channels?

- Well, I think they're probably one of the Vevo artists

that actually got the views.

So I think that's really, really cool. Uh... (chuckles)

- Why are they growing so fast though?

They're all on a sidebar, right, for being promoted.

- I personally think that's cool.

'Cause when you see names like Smosh, PewDiePie, Rihanna,

and it's just like, you got the regular guys up there

dancing with the big dogs.

- They're, like, mega super famous.

And right above them is Jenna Marbles and YouTubers.

Like, I think it's kinda dope.

- I guess they do bring more people to the YouTube universe.

So if they're putting more people in front of my videos,

then I'm fine.

- I don't think that's it's fair for them

to be put in the same category as YouTubers.

- I wish they were kind of like in separate lists.

But to the normal person,

I don't think they consume the list as much as we do.

If I had 8 million subscribers, I'd be like--

I would wear a name tag all day long, "8 million subscribers."

They probably don't even know.

Like, they've never said, "Make sure you subscribe."

- It's hard 'cause you start to lose

that homegrown aspect of YouTube.

- You have to work on your channel. If you ever logged in--

If you don't know the password to your channel,

you shouldn't be in the top 10.

(clang!) - (Finebros) Truth!

Why do you think One Direction's become so popular?

- 'Cause Simon Cowell is behind them.

- They're just nice lads.

- Because they're hot, they're young, Harry's a part of it.

- They're cute UK boys. - Cute?

- I... they're good-looking dudes.

- (British accent) Guys like them. Women love them.

Children adore them.

- YouTube is basically like Nickelodeon if you could say [bleep].

- Honestly, I was laying in bed thinking this.

There's always a season for the boy bands.

So these guys are right now that boy band that's hitting it.

- They are sex icons. Like these girls--

you don't want to see the tweets they send to these boys.

And they're, like, 14-year-old girls.

And I send the same tweets, so it's all good.

- (Finebros) You didn't mention anything about their music.

- And I still stand by what I said. (titters)

- (Finebros) One Direction has a documentary movie coming out

about their rise to fame. Will you see that movie?

- No. - How long have they been a band? A year?

- (dramatically) From all the way back in six months ago,

charting the entire progress of One Direction.

- Yes.

- Yep. I'm going to the premiere of that. I'm so excited.

- Of course I plan to watch.

I want to go to the premiere. I want to go to everything.

- I'll watch it. I watched the Bieber movie, man.

I watched the Katy Perry movie. I don't know why.

- You know what? I'm probably gonna tell everyone I won't,

and I'll secretly download, watch in my room.

- Probably not. - I wouldn't go in theaters and see it.

- I can barely sit through the music video.

If I have to sit through an hour and a half of them like,

"Hey! We're just normal people," I will die.

- (Finebros) Prediction time.

Five years from now, where is One Direction?

- I hope they'd still be together,

but I don't know that they will.

- They're gonna split up.

Harry Styles is gonna be the Justin Timberlake.

- I imagine Harry Styles' manager three weeks into One Direction