Not only are the two Presidential nominees on opposite sides of the political and ideological spectrum, they've got radically different personality types.

不只是兩位總統被提名人在政治及觀念想法上對立，他們也都各別具有不同的人格特質。

This is abundantly evident when they're out on the stump.

這是他們在站上演講台後最顯著的差異。

So how do Trump and Clinton's speaking styles differ?

因此川普跟希拉蕊的說話方式有何不同呢？

Well, Hillary Clinton's speaking style has been described as restrained and carefully calculated.

希拉蕊．柯林頓的演說方式被形容為非常的拘謹而且小心翼翼的。

She often makes abstract statements using soft or sterile language, like promising to “restore fairness to our economy” or “ensure” that the wealthy pay their fair share of taxes.

她通常都會用較圓滑或枯燥的言語來描述一個抽象的概念，譬如「修護經濟的可看性」或是「確保」富人會誠實納稅維護稅收的公平性。

For many, this can be read as overly planned and emotionless, which experts say is a key reason she ranks lower in likability.

對多數人來說，反而會被解讀成是不帶情感而且是過度計畫，專家因此表示這是她支持度一直低迷的關鍵。

I think Hillary Clinton is more conventional ... has a more conventional relationship with her speechwriters where they are channeling her voice rather than replacing her voice with one that is more acceptable to voters.

我覺得希拉蕊．柯林頓較傳統，(她)與她的演講撰稿人間有比較保守的共識就是直接引用她的說話語調卻不採用選民較能接受的口吻來撰述。

That's David Litt, a former speechwriter for President Barack Obama.

他是大衛．利特，歐巴馬總統的前任演講撰稿人。

The way he sees it, Clinton is trying to reach out to younger voters who may not be familiar with the Clinton legacy.

依他來看，柯林頓試著拉攏那些比較不知悉歷代柯林頓事蹟的年輕族群。

And this may take a little extra effort than it would take Trump, who already has an established television presence.

(柯林頓到達成) 這個目的需要付出比川普更多的努力，而川普卻已經累積足夠的螢幕曝光率。

I think for somebody who is by her own admission not a natural performer, she is trying to get better and better and focus attention where it needs to be.

我覺得對於一個，照她自己的說法，並非天生表演者的人來說，她正試著能越做越好，並在必要之際能吸引注意。

Unlike Clinton, Trump tends to be less scripted.

而不像柯林頓，川普較傾向於不按牌理出牌。

His most famous statements are vague and hyperbolic, for instance, calling the Iran deal a “total disaster” and Barack Obama “the worst president in history.”

他最聞名的幾則說詞皆含糊不清而且誇大。譬如說，直接稱伊朗為"天大的災難"，還有說歐巴馬是史上最糟的總統。

Trump deliberately alienates himself and his supporters from the political establishment.

川普故意將自己與他的支持者們疏離政治當權派。

For example, when Hillary Clinton came out with her slogan, “I’m With Her”, positioning herself as a leader to be followed, Trump replied with the slogan “I’m With You”.

例如，當希拉蕊柯林頓喊出了她的口號：我與她同在，試圖將自己擺在被情願追隨的領導人位置上，川普則回應：我與你同在。

Trump's approach is informal and off-the-cuff.

川普所採用的方法一向都是非正式而且未經思考。

For some of his supporters, this reads as ‘down to earth,’ but for others it comes off as unprepared and ignorant of the issues.

對他某部分的支持者來說，他們會認為是直率，但其他人反而會覺得是不經大腦而且對議題一無所知。

To me, Donald Trump's version of speechwriting is really the worst version of what speech writing can be, ｗhich is you clearly see that when he's speaking off-the-cuff, he doesn't have a clear sense of what he's talking about.

依我看，川普式的講稿撰寫可說是最糟糕的演講撰稿方式，因為可以很清楚的看到，當在即席演講時，他根本就搞不清楚自己到底想表達什麼。

He doesn't have a clear sense of how the country works or how the economy works or how international and national security work.

他沒有條理清晰的頭腦去理解國家如何運作、經濟體制如何操作、國際間如何分工以及國家安全的運行

And while Litt admits he hold a bias, there are other expert too who have similar opinions of Trump's speaking style.

利特承認對川普保有偏見，但亦有其他學者對於川普的說話方式持有相似的意見。

Some have even compared it to that of an aggressive salesmen.

更有人將他與咄咄逼人的銷售員作相比。

One trick they point to is Trump's use of strong, punchy adjectives and other verbal intensifiers.

他們指出一點是川普通常都用強烈、激進的形容詞和言語上較激烈的口吻。

For instance, promising to make your children “very very safe” and build an “impenetrable, physical, tall, powerful, beautiful, southern border wall.”

譬如說，保證會讓你的小孩非常非常安全並建立一個堅固、物質上的、高聳的、強而有力的、南方邊界圍牆。

Another salesman tactic is to claim to have direct experience with what you're selling.

另一位銷售員的策略主張去擁有與他正在賣的東西的直接經驗。

Trump does this by starting many of his sentences with “Believe me."

川普便開始以相信我的字眼來佈局。

Experts say this works because people are more inclined to believe something that has been talked about or shared.

專家表示，這方法會因為人們較傾向於去相信已被討論過或分享過的事情而產生效果。

Donald Trump has sort of brought this something we haven't seen in American politics, this kind of far right populism.

某些我們尚未在美國政體下所見的事情已被唐納川普納為人民黨主義的正當性。

It's clearly proven popular with a certain segment of the electorate.

很明顯的，他的這項做法在部分選區受到歡迎。

Trump and Clinton's radically different speaking styles may have something to do with their respective campaign themes.

川普和柯林頓全然不同的演講方式，可能是因為各自議論的主題不同所致。

Trump tends to paint the United States as broken and weak, something that needs to be “made great again.”

川普試圖營造出美國是破碎且軟弱的形象，所以需要再使之變得更好。

Clinton, however, often lists off the country's accomplishments.

然而柯林頓呢，反而會列舉出國家的輝煌成就。

No better is this seen than in their nominee acceptance speeches.

這些都在他們的接受提名演講上一覽無遺。

At the Republican National Convention, Trump stated that the country was in a “moment of crisis”  in which attacks on police, and terrorism “threaten our very way of life.”

川普在國民大會上主張國家正處於警察攻擊或恐怖主義的重要危機，直接威脅到我們的生命安全。

But Clinton had a much more positive take on the state of the nation, saying America has “the most powerful military,” the “most innovative engineers,” the “most enduring values” and the “most dynamic and diverse people in the world.”

但是柯林頓卻抱以樂觀的態度，她表示美國擁有最強大的軍事能力、最先進的工程科技、最持久不衰的價值以及世界上最具各色人種的文化大熔爐。

But as David Litt told us in the end, style doesn't matter as much as content, and their character comes through no matter what they say.

但在最後，如同大衛利德說，演講形式並不如內容般重要，他們的人格特質還是會表露無遺。

Writing speeches for the President is a high-pressure job, and one that David Litt took on soon after graduating college.

為總統撰寫言講稿是一份高度備受壓力的工作，這就是大衛李德大學一畢業就接下的工作。

Find out more about his experience working with President Obama in this Seeker Stories episode.

想知道更多關於他和總統歐巴馬的工作經驗，可以去觀看 Seeker Stories 系列。

You have to realize how high the stakes are, and we would write speeches knowing that there are people whose full-time job is to pick apart every single word the president says, and sometimes just to take things out of context , and that could be incredibly intimidating.

Thanks for watching Seeker Daily, and make sure to like and subscribe for new videos everyday.

感謝您收看今天的每日Seeker，如果喜歡請按個讚或訂閱每天推出的新影片。