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(mouse clicks)
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♪ (dramatic chord) ♪
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♪ (dramatic chord) ♪
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♪ (dramatic chord) ♪
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(arguing in Japanese)
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What are they holding onto?
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I already love this.
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(arguing in Japanese)
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Oh my god.
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Are they pulling a nose hair or something?
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Okay.
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Shampoo, obviously.
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Japanese commercials, they're always so weird.
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- Is this Japanese? - Yes.
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Why are they the coolest people on the planet?
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They are.
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♪ (Super Mario Bros. theme) ♪
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Oh, Mario. Now you're speaking my language.
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Whaaat?
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Oh.
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New Mercedes.
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I want that car straight away.
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So genius.
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Mario got an upgrade.
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Ooh!
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- He's so buff. - Yes!
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That was awesome.
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- That was cool. - I like that.
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He was kinda hot.
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What do you think about they used Super Mario Bros. to sell a fancy car?
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Well, Americans don't take video gaming seriously.
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If they played this, sales through the roof, guaranteed.
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They're stuck in a toyetic era where they think video games
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are marketed to children and it's all for kids,
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but we've grown up playing video games.
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Video gaming in Japan has a very different social aesthetic
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than it does here in the US.
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There's the perception
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that business people don't play video games out here.
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Which is a lie! Which is a lie, car companies!
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In America, they would never use
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a character like Mario to sell something like a car.
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Why do you think America
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does not use video game characters to market other products?
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(laughing) He steps on the kid.
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What is that?
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What is this?
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This is just creepy.
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- Justice! (speaks Japanese) - Justice!
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Old Spice.
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Can you try to break that one down?
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No idea.
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I have no idea.
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Some little boy was hungry.
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And then a lemon came and stepped on him.
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People in white dancing was my favorite part.
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- It was great. - They looked like little sperms.
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And then we're out in outer space
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and we're fighting space demons.
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There's a buff guy.
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Get it. Add water. Microwave. Granddad will serve it to you.
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You can fly.
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So this one really confuses Americans.
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(Finebros) Are you able to explain the commercial?
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Oh. Okay.
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(speaks Japanese)
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♪ (people singing in Japanese) ♪
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Oh my god.
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Is this like a Japanese Super Bowl commercial?
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I got to be a part of the team making this stuff.
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- (shouting in Japanese) - Wow.
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♪ (singing in Japanese) ♪
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- Oh, soy sauce. - (announcer speaks Japanese)
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Is that what that was? Soy sauce?
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Is this some type of soy sauce?
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That is the most exciting soy sauce I have ever seen.
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(Finebros) All of the non-Japanese YouTubers
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thought it was soy sauce.
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(imitates gulping) No, no, no, no, no.
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(speaking Japanese)
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- (yells) - Oh no!
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- ♪ (woman sings jingle) ♪ - (laughing)
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- Aah! - ♪ (woman sings jingle) ♪
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(laughs) This is the best one.
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(couple screams)
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- ♪ (woman sings jingle) ♪ - (laughs)
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Was that date rape?
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- (man yells) - ♪ (woman sings jingle) ♪
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(chuckles)
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(man groaning)
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- (wrestler yells) - Oh, luchador.
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- ♪ (woman sings jingle) ♪ - (speaks Japanese)
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♪ (woman sings jingle) ♪
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Dude, I need one of these.
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Oh, he's got that six-pack doe. Okay.
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Why was he wiggling his glasses? (laughs)
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Dude, is that like a pickup line? "Hey, girl."
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These chairs are also Wonder Core.
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- Yeah right. - (chuckling)
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♪ (imitating jingle) ♪
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(Finebros) You made a parody of this?
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(all affirming)
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(knob clicks, flames whoosh)
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Seems normal so far.
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- (sizzling) - Pancakes?
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"100 Japanese maids."
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♪ (spunky music) ♪
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Oh yeah.
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♪ Bacon pancakes, makin' bacon pancakes ♪
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This is like every man's dream.
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Oh yes.
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Ooh, good catch.
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♪ (beatboxing along to commercial) ♪
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Oh, ninja roll!
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Hugh Hefner has nothing on this dude right now.
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♪ (maids singing) ♪
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(laughs)
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Why'd they put it on his head? (laughs)
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- (in video) Good job. - (snickers)
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I did not see that coming.
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(in video) Good job.
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- ♪ FlavorStone! ♪ - (laughing) What?
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(laughing)
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Why did he say it twice?
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(Finebros) Why at the end did he say in English "good job" twice?
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(snickering)
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Your guess is as good as mine.
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Maybe "good job"'s just a-- (chuckling)
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Everybody understands it.
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♪ (dramatic chord) ♪
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(Finebros) All right. So we just showed you
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a bunch of Japanese commercials.
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What do you feel about Japan from seeing the commercials?
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We are awesome.
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I feel like, "Yay, Japan!"
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I love the Japanese culture
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and just their approach on everything.
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Confused. Intrigued. Weirded out.
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There's a gap there that we don't understand
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and isn't translating through the language barrier.
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(Finebros) Were you aware that, in other parts of the world,
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Japanese commercials become very popular?
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(Finebros) A lot of people in America
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find these commercials to be so strange.
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Do you consider these to be weird,
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or are they normal commercials?
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(Finebros) What are your thoughts about
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something being considered weird in one place
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but normal somewhere else?
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I think it's conditioning.
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We're all products of programming of our lives and culture.
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Anything that's outside of that programming,
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it becomes weird and you try to make sense of it
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within the rules that you've been fed
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as opposed to opening your mind and embracing it
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as a whole new concept of something different and fun.
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(Finebros) Is there something from America
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that you consider very strange
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or you don't understand about our culture?
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"Next. Beep. Next. Beep."
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(Finebros) So we're actually going to be having
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- Japanese YouTube stars in this episode. - Awesome.
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- Fun. - Fun.
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(Finebros) What do you think they're gonna think
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of all of the non-Japanese YouTubers' reactions to this?
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Oh, they're gonna be like,
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"Why are they so amazed? It's just a normal commercial."
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They have to know that it's sort of strange.
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Sort of strange.
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We are gonna get so judged.
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They're gonna be like, "Oh yeah! This makes perfect sense."
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(Finebros) So when we showed these commercials
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to the American YouTubers, how do you imagine they reacted?
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- Ha ha! - (chuckles)
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- Yeah, ha ha! - Ha ha ha!
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Ha ha!
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- Oh! - Oh!
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Muchísimas gracias a todos
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por ver este episodio de YouTubers React.
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(speaking Japanese)
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Bye-bye!
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Bye-byyye!
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- We are... - (all) MEGWIN TV!
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- Ha. - (speaking Japanese)
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♪ (dramatic music) ♪
