Yep machine learning there to noise awareness and air pods Like do I really need to list everything last year while being interviewed by CNBC?

是的，從機器學習到噪音感知和空氣吊艙，我真的有必要在接受 CNBC 採訪時一一列舉去年的一切嗎？

Apple was asked directly if they are nervous about how far ahead their competitors are in terms of AI and as their response they Laughed AI critics have been surprised that Apple appears to be falling behind when it comes to AI How do you respond?

蘋果公司被直接問及他們是否對競爭對手在人工智能方面的領先程度感到緊張，作為迴應，他們笑著說："人工智能批評家們對蘋果公司在人工智能方面似乎落後感到驚訝，你們如何迴應？

I don't I don't believe you are not your word They laughed in not a rude way towards the reporter But instead just out of sheer confidence They knew something was coming that we didn't and now fast-forward many months later.

我不相信，我不相信你說話不算數，他們笑了，不是對記者無禮，而是出於純粹的自信，他們知道會發生一些我們不知道的事情。

It turns out that laugh was justified every aspect and feature of iOS iPad OS Mac OS and so much more was just intrinsically tied together and Interconnected under a single entity the same entity that would have been laughed off the stage if this was announced only a handful of years ago because Apple intelligence has a face and That face is Siri Siri has become the linchpin of the entire Apple Ecosystem and that's kind of hilarious because just last week.

事實證明，笑是有道理的，iOS iPad OS Mac OS 以及更多其他系統的各個方面和功能都被內在地聯繫在一起，並在一個單一的實體下相互連接。

It was a potato like so unbelievably bad nearly useless since it was announced and somehow it's gone from useless to foundation shifting Almost overnight AI for the rest of us is what they're calling this and at face value That's pretty clever, but cliche marketing But dive a little deeper and you'll see a similar pattern to what we saw with Apple watch Could you buy activity trackers blood oxygen sensors sleep trackers all before Apple watch?

自發布以來，它就像一個洋芋，糟糕得令人難以置信，幾乎毫無用處，但不知何故，它幾乎一夜之間就從毫無用處變成了基礎轉變，他們稱其為 "面向我們其他人的人工智能"，從表面上看，這很聰明，但卻是陳詞濫調的營銷方式，但深入研究一下，你就會發現它與我們在 Apple watch 上看到的模式相似。

Absolutely, but Apple put all of those things onto one device that you were going to wear anyway and suddenly all of that becomes passive passive for Apple's massive user base Apple watch is the single best-selling watch in the world of all Watches and it also just happens to track your health and has saved thousands of lives unironically the health trackers and vitals trackers that used to only be available in a doctor's office are now just sitting on the wrist of over 100 million people many of you have used AI in many forms from a number of startups I'm sure you've used generative AI you've created AI photos and videos Some of you might even pay for multiple services that specialize in different avenues of AI Maybe even your favorite phone manufacturer has created their own AI that maybe you also have to pay extra for who's to say really?

完全正確、但蘋果公司把所有這些東西都放到了一個你無論如何都要佩戴的設備上，突然之間，所有這些對於蘋果公司龐大的用戶群來說都變得被動消極了。蘋果手錶是全球所有手錶中銷量最好的一款，而且它還能追蹤你的健康狀況，挽救了成千上萬人的生命。我相信你們使用過生成式人工智能，製作過人工智能照片和視頻，有些人甚至付費購買了專門從事不同人工智能領域的多種服務，甚至連你們最喜歡的手機制造商也創造了自己的人工智能，也許你們還得為此額外付費。

but now Suddenly no accounts on multiple services no paying for those multiple services now Every single one of those avenues for AI exist on the phone you were carrying Anyway, all in one place controlled with guardrails and intention.

但現在突然沒有了多種服務的賬戶，也不用為這些多種服務付費了 總之，所有這些人工智能的途徑都存在於你攜帶的手機上，而且都在一個地方，由護欄和意向進行控制。

It's passive and it's free AI for the rest of us Suddenly the immense power of artificial intelligence has been simplified and made accessible To a ridiculous amount of users from fun things like generating your own quirky emojis creating personalized funny AI images to more useful professional things like helping you organize and write emails Summarize meeting notes and more to more of the personal things like being contextually aware to your screen Conversations that you are having with people you love being able to prioritize and summarize your notifications Or getting you all caught up on that group chat you missed the last hour of to being able to organize and personalize your photos and your memories.

它是被動的，它是免費的，人工智能為我們其餘的人服務 突然間，人工智能的巨大威力被簡化了，讓大量用戶可以使用，從有趣的事情，如生成你自己的古怪表情符號，創建個性化的有趣的人工智能影像，到更有用的專業事情，如幫助你組織和撰寫電子郵件 總結會議記錄，以及更多的個人事情。總結會議筆記等，還有更多個人化的東西，比如根據上下文來感知你的螢幕 你與你愛的人的對話，能夠優先處理和總結你的通知，或者讓你趕上你錯過的最後一個小時的群聊，還能整理和個性化你的照片和記憶。

Oh And being able to remind you to pull up the plans that you made last week, but definitely totally forgot about amazing That only scratches the surface and most of that happens on device My brain can't even fathom that right now I can only hope that you understand how big of a deal that is most of the AI services that exist currently are handling all requests through cloud-based architecture or By lying and just showing you cute photos of anime girls because that's what you were asking for Anyway, and if those requests are being tossed off to some cloud server somewhere chances are That data is being stored and becomes Not yours Anymore looking back at how insane the benchmarks for apple silicon performance were even from the original m1 chip The extra and mostly unneeded power at the time on multiple devices can now suddenly make sense Apple says you need to have an iphone 15 pro or newer to use apple intelligence on an iphone and Your other devices need to at least have an m1 chip to run all of this And i'd go ahead and guess that the on-device processing is exactly why that is This is just the start and every new iphone after this will be able to do it And soon you won't even remember what it was like to use an iphone without apple intelligence What about the more complex requests that can't happen on device well apple has two answers for that One they've completely engineered from the ground up a system of apple silicon devices that act as a private And encrypted cloud server for relevant information from your requests to be sent to while getting relevant information Back, and that's it Nothing is actually stored on those servers and apple says that this is verifiable through third parties Something that almost every other ai startup cannot say speaking of other ai companies Apple signed an agreement with open ai to be able to leverage chat gpt This is for requests that even apple doesn't know how to handle yet more Generative stuff and even when chat gpt is an option on your iphone your phone will ask you First and it will do that Every time from what apple showed us.

哦，還能提醒你調出上週制定的計劃，但你肯定完全忘記了，太神奇了！這只是表面現象，大部分都發生在設備上，我的大腦現在甚至無法理解這一點，我只能希望你明白這有多重要、如果這些請求被扔到某個雲服務器上，那麼這些數據就有可能被存儲起來，成為不屬於你的數據。回想一下蘋果芯片的性能基準是多麼瘋狂，即使是最初的 m1 芯片。這僅僅是個開始，之後的每部新 iPhone 都能做到這一點，而且很快你就不會記得使用沒有蘋果智能的 iPhone 是什麼感覺了。那麼，設備上無法實現的更復雜的請求呢？蘋果公司與開放式人工智能公司簽署

This is full-on integration not just for ios, but for every platform That they offer like I said Foundational shift happening right here Even though the first 60 percent of wwdc was not about apple intelligence on the surface And instead showed new features like customization in ios and new mac os sequoia wallpaper Whatever the stuff the surface level nerds are excited about nearly every new thing that was announced was actually Quietly made possible by ai everything just sort of happens in the background all interactions with siri are almost Completely unchanged from how we interact with it now rather How you want to interact with it siri can just actually do the things you wish it could do We could be here for hours deep diving into all the features that were announced Deep diving into potential features that may come in the future There's so much happening here.

這不僅是對 ios 的全面整合、就像我說的，他們提供的每一個平臺 都發生了根本性的轉變 儘管WWDC的前60%表面上與蘋果智能無關 而是展示了新功能，比如ios的定製化功能 和新的Mac OS sequoia壁紙所有與 siri 的交互幾乎都是在後臺進行的，與我們現在與 siri 的交互方式完全不同，而是你想如何與 siri 交互，siri 就能做你希望它能做的事情，我們可以在這裡花幾個小時深入研究已發佈的所有功能，深入研究未來可能出現的潛在功能。

But really the key feature the killer feature for all of this Is how deeply integrated this is for all of their devices?

但真正的關鍵功能，也是所有這些功能的殺手鐗，是如何將其深度集成到所有設備中？

Remember when google first debuted the magic eraser feature on pixel phones people lost their minds over that and obviously We were waiting for apple to come up with an answer to that and here it is So thank you google for making a feature So good that it was just bound to trickle down to more of these devices regardless of the company And that's sort of the point i'm trying to make here.

還記得谷歌首次在像素手機上推出魔力橡皮擦功能時，人們為此大傷腦筋，很顯然，我們一直在等待蘋果對此做出迴應，現在終於等到了，感謝谷歌做出瞭如此出色的功能，以至於無論哪家公司都會將其推廣到更多設備上，這就是我想說的一點。

There is No going back from this And here's what I mean in the earlier days of android one of the biggest pitfalls of the entire thing Was fragmentation each oem had their own fork of the software and none of the devices were consistent So even if a new version of android came out You had to just cross your fingers and hope that one your device oem would care enough to update your device at all And two that if they did they would do it in a timely manner preferably before the next new version of android came out then Google introduced nexus devices known today as the pixel lineup And if you think google is making pixel phones to sell hardware You have not been paying attention.

我的意思是，在早期的安卓系統中，整個系統最大的隱患之一就是碎片化，每個 OEM 都有自己的軟件分叉，而且沒有一個設備是一致的，所以即使有新版本的安卓系統問世，你也只能掰著手指頭盼著，一是你的設備 OEM 會關心你的設備，更新你的設備；二是即使他們更新了，他們也會及時更新，最好是在下一個新版本問世之前。如果你認為谷歌生產像素手機是為了銷售硬件，那你就大錯特錯了。

Google doesn't make money from hardware Their goal was to eliminate as much fragmentation in their ecosystem as possible The goal was not to sell phones But instead to sell the promise of what android could be it set a new standard for what android should look and feel Like and it certainly set the standard on when updates happen and how important those updates are it taught consumers to no longer Accept the ways of the other oems and slowly but surely They all started playing ball and now because of those early moves Every android user benefits from that regardless of what company you're buying a phone from what apple did at wwdc Now lays the groundwork to shift the foundation of the entire industry artificial intelligence Is inevitable it is ultimately one of the most important advancements humanity has ever seen and apple has now set the Standard for how personal it should be how intentional it should be but more importantly How private ai should be they're showing that artificial intelligence can in fact be Private and that will start to shift what consumers will accept from every other ai company ever This is not just a win for apple fans.

谷歌不靠硬件賺錢，他們的目標是儘可能消除生態系統中的碎片化，目標不是銷售手機，而是銷售安卓系統的承諾。它為安卓系統的外觀和感覺設定了新標準，當然也為何時更新以及更新的重要性設定了標準。現在，蘋果在 WWDC 上所做的一切為改變整個行業的基礎奠定了基礎 人工智能是不可避免的，它最終將成為人類有史以來最重要的進步之一，而蘋果現在已經為人工智能應該如何個性化、如何有意識地使用人工智能設定了標準，但更重要的是，人工智能應該如何私有化，他們表明人工智能實際上可以私有化，這將開始改變消費者對其他所有人工智能公司的接受

This is a win for everyone that claims to love Technology, this is a move that will trickle down for years to come a moment We will look back at as a pivotal turning point for a form of technology That was a little bit foreign and a little bit scary if gone unregulated apple may take a while to adopt Technology or even integrate new features that you think should have been there for 10 years But to them they do it for important reasons sometimes and that's what we're seeing here Apple waited to pull the trigger on artificial intelligence because they knew just how powerful it could be In the right hands this will be or hopefully will be everything and more that i've been hyping it up to be It's going to be available in beta form when ios 18 ipad os 18 and mac os sequoia land later in the fall this really makes me hopeful optimistic and excited about the future of apple and well the future of everything

對於所有熱愛科技的人來說，這是一場勝利、如果不加監管，蘋果可能需要一段時間來採用技術，甚至整合你認為 10 年前就應該有的新功能，但對他們來說，他們這樣做有時是有重要原因的，這就是我們在這裡看到的情況。蘋果之所以遲遲沒有啟動人工智能，是因為他們知道人工智能有多麼強大。在適當的時候，人工智能將成為或有望成為我所期待的一切，甚至更多。當 ios 18 ipad OS 18 和 mac OS sequoia 在秋季晚些時候登陸時，它將以測試版的形式推出。