MBA Top shot is basically like trading cards on the digital side, and they're trading highlights.

MBA頂呱呱基本上就像數字方面的交易卡，他們的交易亮點。

Anyways, we're gonna bring in trade Kirby to talk about it.

總之，我們要請交易科比來談談。

The host of the No dunks podcast and MBA Twitter's He is actually way more versed, better versed.

無墩播客和MBA推特的主持人他其實更精通，更精通。

Then we are.

那我們就是。

So we're going to get all the information first up.

所以我們要先把所有的資料都弄到上面去。

Basic question.

基本問題。

What exactly is MBA Top shot?

MBA頂崗實習到底是什麼？

That is the question to ask, and I'm only an expert because I've known about it for a whopping three weeks.

這就是要問的問題，我只是一個專家，因為我知道這件事已經有三個星期了。

Three weeks will make you an expert in the top shot game theory.

三週的時間，會讓你成為頂呱呱的遊戲理論專家。

Easy way to explain it.

簡單的解釋一下。

You nailed it.

你說對了

It's digital trading cards.

這是數字交易卡。

The complicated way of saying it is that these highlight moments, these top shot moments from your favorite NBA players have been turned into non fungible tokens.

複雜的說法是，你最喜歡的NBA球員的這些精彩瞬間、這些頂級投籃瞬間已經變成了不可變賣的信物。

NF ts They live on the Blockchain.

NF ts他們生活在區塊鏈上。

All of that sounds incredibly confusing, but basically we've got this Blockchain technology it's been around for more than a decade, makes it so you can easily track things like these NF ts These top shot moments there created with different degrees of rarity.

所有這一切聽起來令人難以置信的混亂，但基本上我們已經得到了這種區塊鏈技術，它已經存在了十多年，使你可以輕鬆地跟蹤像這些NF ts這樣的東西，這些頂級的拍攝時刻在那裡創造了不同程度的稀有性。

It allows collectors then to buy, sell trade gift there moments just like trading cards.

它允許收藏家然後購買，銷售貿易禮品有時刻就像交易卡。

It sounds super confusing.

這聽起來超級混亂。

So you click into the website.

所以你點擊進入網站。

You see how easy it really is.

你看這真的很簡單。

So when we talk about the parallels drawn between playing cards and these video highlights, I think the disconnect is that the playing cards or something tangible and then beyond that we see these numbers just got a skyrocketing.

所以當我們說到打牌和這些視頻亮點之間的相似之處的時候，我覺得斷層就是打牌或者是有形的東西，然後除此之外，我們看到這些數字就是有了一個天翻地覆的變化。

And can you just at least explain how these markets get set for each of these highlights?

你能不能至少解釋一下這些市場是如何設置這些亮點的？

Yeah, that's Ah, that's definitely a stumbling block for people getting over the tangible aspect of things.

是啊，那是啊，那絕對是人們克服有形事物方面的絆腳石。

But I think that's just a factor of us being old people compared to the youth who are used to just having everything on their phone, right.

但我覺得這只是我們是老年人的因素，相比年輕人，他們習慣於只在手機上進行一切操作，對吧。

The thing to me that makes people interested in top shot it's a lot easier.

對我來說，讓人們對頂針感興趣的事情就容易多了。

You're not getting your cards graded.

你沒有得到你的卡分級。

You're not having the ship them back and forth.

你不能讓他們來回運送。

You're not having to wait to see if what you think you're getting is what you're actually getting everything you need to know about each moment that you might be interested in.

你不必等待，看看你認為你得到的是否是你實際得到的一切，你需要知道你可能感興趣的每個時刻。

It's right there on the website who it is, how many of them there are, what serial number you're looking at.

網站上就寫著是誰，有多少人，你看的是什麼序列號。

You know, it's guaranteed to be authentic in perfect condition every single time, and you get it right away.

你知道，每次都保證是正品，完好無損，而且你馬上就能拿到。

You hop on the marketplace, you pick out your moment.

你跳上市場，你選擇你的時刻。

If you're lucky, you score a path, you pop it open.

如果你運氣好，你打進一條路，你就把它彈開。

Either way, it's a matter of seconds until you have your top shot moments rather than days, weeks, months.

無論哪種方式，它都是幾秒鐘的問題，直到你有你的頂級拍攝時刻，而不是幾天，幾周，幾個月。

Maybe if you're trying to get into trading cards.

如果你想買交易卡的話，也許可以。

There's also the nostalgia factor, no doubt about it popping a pack of moments.

還有懷舊的因素，毫無疑問，它爆出一包瞬間。

It feels like opening a pack of cards back in the day, but in a new school way.

感覺就像當年打開一包紙牌，但又是新派的方式。

It's kind of a sweet spot for me.

這對我來說是一種甜蜜的地方。

In between nostalgia and the future.

在懷舊與未來之間。

Gen.

Gen.

Z is watching this right now, saying How do they not know what top shot isn't that everything lives digitally, which is that 1996 to current day age bracket, which is basically the entirety of the N ba?

Z現在就在看這個，說他們怎麼不知道什麼是頂拍不是一切都數字化生活，也就是1996年到現在的那個年齡段，基本上就是整個N巴了？

So what I wanna ask you is what player feedback or excitement have you seen drum up with the guys in the league and I would imagine more than a select few players.

所以我想問你的是，你在聯盟中看到了哪些球員的反饋或興奮點，我想不止是少數球員。

They're gonna be hyped Thio, obtain their own top shot and get in on this, uh, this new trading phenomenon.

他們會被催眠的Thio，獲得自己的頂針，並參與到這個，呃，這個新的交易現象中。

Yeah, no doubt about it.

是的，毫無疑問。

It's ah, kind of been surprising, I think, to be getting so much publicity, actually, in the league for top shot this year, we've seen Josh Hart be the first guy who really hopped on the top shot train.

這啊，有點出乎我的意料，我覺得，能得到這麼多的宣傳，其實，在今年的聯盟中，我們已經看到約什-哈特是第一個真正跳上頂投列車的人。

But it's also been Tyree's Halliburton.

但這也是泰瑞的哈里伯頓。

Damian Lee, Terrence Ross, Clint Capela, Taco Fall.

達米安-李，泰倫斯-羅斯，克林特-卡佩拉，塔可-法爾。

All these guys have been tweeting about top shot.

這些人都在微博上晒出了頂針。

I saw that the magic head, Terrence Ross explaining to people what exactly it was on their Twitter account.

我看到那個魔頭，泰倫斯-羅斯在自己的推特賬號上向人們解釋這到底是什麼。

And then last night, Terry Rozier really up the ante.

而昨晚，特里-羅齊爾真的加大了賭注。

He was offering up courtside seats to whoever bought one of his very own Terry Rozier jersey moments, saying he'd be able to hang out with you afterwards.

他在提供場邊座位給誰，誰就買一件自己的特里-羅齊爾球衣的時刻，說他之後就能夠和你一起玩了。

Who knows how that's actually gonna go down?

誰知道這到底是怎麼一回事？

But we're seeing the n.

但我們看到的是n。

F.

F.

T s move from a digital thing to also having ah physical component already, and that's in the course of just a month in basically about a month of people finding out about top shot about this n f t kind of go in mainstream.

T s從一個數字的東西到也有啊物理成分已經，這是在短短一個月的過程中，在基本上一個月的人發現關於頂拍這個n f t種去主流。

So, yeah, NBA players are certainly getting involved.

所以，是的，NBA球員肯定會參與進來。

They're gonna wanna have their moments.

他們會想有他們的時刻。

It seems like every time they're hopping on the platform, they also want to get their teammates moments.

好像每次跳上平臺的時候，他們也想得到隊友的時刻。

Love to see the support.

愛看支持。

But it's just a matter of time at this point before one of the big name players in the league says something about it.

不過此時聯盟中的某位大牌球星說些什麼只是時間問題。

I guess getting the players involved kind of does make it a little bit more tangible.

我想，讓玩家參與進來，也算是讓它變得更實在一點吧。

When you think about that, though, players are involved now.

仔細想想，雖然現在有玩家參與。

So is getting a top shot moment now.

所以現在正在獲得頂替的時刻。

The new clout?

新的影響力？

I think so.

我想是的

I think it's gonna be even more so whenever Top shot is able to turn around these moments really quickly.

我想，只要頂拍能夠真正快速地扭轉這些時刻，就會更加。

We saw Josh Hart played a game last week after he had popped open one of his top shop packs.

上週我們看到約什-哈特打了一場比賽後，他已經打開了他的一個頂級商店包。

He hopped on Twitter, had to have been from the locker room, saying, I hope I made a new top shop moment today.

他跳上微博，不得不從更衣室說，我希望我今天做出了一個新的頂級商店時刻。

I guess we'll see in the future if it happened, but I'm sure that their plan somewhere down the line is to be able to see an incredible moment and turn it into a top shot moment right away.

我想我們會在未來看到它是否發生，但我相信他們的計劃在未來的某個地方是能夠看到一個令人難以置信的時刻，並立即將其變成一個頂級的拍攝時刻。

So then that you'll be able to hop on the marketplace and find that right away, you know, they're gonna be releasing some other some Hall of Fame players.

所以，你就可以跳上市場，發現，馬上，你知道，他們會發布一些其他一些名人堂球員。

Shock is gonna be getting his first moment ever in a running backpack and not too long.

休克將迎來他第一次穿上跑步揹包的時刻，而且時間不會太長。

And that, to me, is gonna be major.

對我來說，這將是主要的。

You heard Shack on TNT last night, shouting out, Put it on the top shot.

你聽到沙克昨晚在TNT上大喊："把它放在頂針上。

That guy wants to be early.

這傢伙想早點。

Two things on the Internet.

互聯網上的兩件事。

I think he was the very first verified user on Twitter.

我想他是推特上第一個被驗證的用戶。

So whenever Shaq really gets into it, I think that will be another major point in the top shot journey.

所以，每當沙克真正進入狀態的時候，我想這將是頂投歷程中的另一個重要節點。

We love to see it.

我們喜歡看。

Thank you so much for schooling us.

非常感謝你對我們的教育。

I feel like I know a little bit more still a little confused, but I feel like I know a little bit more of what's going on right now.

我覺得我知道的多一點還是有點迷茫，但我覺得我知道的多一點是現在的情況。

Thanks so much, right?

非常感謝，對吧？

Thanks to all for having me.

謝謝大家對我的邀請。

The way I learned.

我學習的方式。

I went and I got a Zach Lavine moment the Bulls air back had to get my Zack.

我去了，我得到了一個扎克-拉文的時刻，公牛隊的空中後衛不得不讓我的扎克。

And then I got hooked just like that.

然後我就這樣迷上了。

It's pretty simple once you really dip into it.

一旦你真正涉足其中，就會發現它非常簡單。

Okay, I'll just I'll just spend the money.

好吧，我就... ...我就把錢花了。

That's all I gotta do, I guess.

我想，這就是我所要做的。

Thanks, Trey.

謝謝，特雷。

All right, so now we're welcoming and Jesse Schwartz at Yodo on Twitter.

好了，所以現在我們歡迎和傑西-施瓦茨在Yodo的Twitter上。

Jesse made headlines the other day when he paid $208,000 for LeBron James Top shot.

前幾天，傑西花了20.8萬美元買下勒布朗-詹姆斯頂針，成為頭條。

Jesse, I'm just gonna ask you this straight up.

傑西，我就直接問你這個問題。

What the heck does that mean to you?

這對你來說到底是什麼意思？

I mean, obviously it means $208,000 worth of something.

我的意思是，很明顯這意味著價值208000美元的東西。

Yeah.

是啊。

I mean, I've been on top shot since almost the beginning since, like August.

我的意思是，我一直在頂級的拍攝，因為幾乎開始 自從，像八月。

So to see it grow over the last few months and then January February to really explode, Um, it just felt like the right time to make a splash.

所以，看到它在過去幾個月的增長，然後一月二月真正爆發，嗯，它只是覺得像正確的時間，使一個飛躍。

And personally, I mean, I've been a huge LeBron James fan since he came in the league s Oh, there's no one I'd rather bet on.

而就我個人而言，我的意思是，自從勒布朗-詹姆斯來到聯盟後，我一直是他的忠實粉絲，哦，沒有人我更願意下注。

I think he's the greatest athlete of all time and somehow still doesn't get his recognition.

我認為他是有史以來最偉大的運動員，但不知為何還是沒有得到他的認可。

So a couple things kick game collection proper.

所以，幾件事踢遊戲收藏妥妥的。

I do want to commend you on that over your shoulder.

我確實想在你的肩膀上讚揚你。

And secondly, this whole concept of the top shot phenomenon you said you've been in on this game since August.

其次，你說你從8月份開始就在這個遊戲中出現了頂針現象，這整個概念。

How addictive is it?

有多上癮？

Is it something that you just find yourself in and absolutely all about from its inception?

是不是從一開始你就發現自己在其中，而且絕對是全身心的投入？

Yeah.

是啊。

I mean, it's a lot of fun.

我的意思是，這是一個很大的樂趣。

I mean, I think you can see that as the users are growing and they continue to do astronomical numbers every day.

我的意思是，我想你可以看到，隨著用戶的增長，他們每天繼續做天文數字。

It's like I think you could just see how good the product is and how addictive it is.

就像我覺得你能看到產品有多好，有多容易上癮一樣。

It's like it's like day trading, meet sports meets fantasy.

這就像它像日間交易，滿足體育與幻想。

Um, yes, it's just a lot of fun, Jesse.

嗯，是的，這只是一個很大的樂趣，傑西。

I need to get an explanation why a pair of Nike shocks are fours are hanging up behind you over your left shoulder.

我需要得到一個解釋，為什麼一雙耐克避震器是四個掛在你身後的左肩上。

I'm a big fan of that shock sneaker, and then I want to get into my actual question.

我很喜歡那雙震撼的運動鞋，然後我想進入我的實際問題。

So why is that behind you right now?

那麼，為什麼現在就在你身後呢？

Shocks are four is literally my favorite shoe of all time, and I've been a sneaker guy forever.

Shocks are four is literally my favorite shoe of all time, and I've been a sneaker guy forever。

And so I think I have every color those and yeah, I mean you know, to me, art is what you what you wanted to be.

所以我想我有每一種顏色，是的，我的意思是，你知道，對我來說，藝術是你... ...你想成為什麼。

So now it's top shots.

所以現在是頂針。

And before that, it was sneakers.

而在此之前，是運動鞋。

And that's how it's on my wall.

我的牆上就是這麼寫的。

The R four's air sick.

R四的空氣病。

But going boy anyway.

但無論如何要去男孩。

Okay, let me talk to you about top shots.

好吧，我跟你說說頂針。

So those are astronomical prices.

所以這些都是天文數字的價格。

Six figures for a digital copy of Said Highlight.

六位數的數字版《說亮點》。

We're talking about a Zion top shot.

我們說的是錫安頂針。

Currently market priced at a quarter million dollars.

目前市場售價25萬元。

Who values thes?

誰重視這些？

How do you pay prices for these?

這些價格怎麼算？

Who gets that payment?

誰能拿到這筆錢？

And how does one get into, um, dipping their toe in the water That doesn't have you know, $100,000 to spend on a top shot.

如何進入，嗯，浸泡他們的腳趾 在水中，沒有你知道，10萬美元 花在一個頂級的拍攝。

I know I threw a lot of questions.

我知道我扔了很多問題。

They're actually, but if we can sift through them, I think I think the beauty of it is there's really moments at every price point.

其實他們是，但如果我們能篩選出來，我覺得我覺得它的好處是每個價位都真的有時刻。

Um, obviously, the $208,000 purchase wasn't the first thing that that we did.

嗯，很明顯，20.8萬美元的購買不是我們做的第一件事。

And, like I have been on for months, kind of making smaller purchases, selling some stuff, re buying back in on.

而且，像我已經上了好幾個月了，算是小批量的採購，賣掉一些東西，重新買回來上。

I think that's the beauty of it.

我想這就是它的魅力所在。

Anyone can come on.

誰都可以上。

And by a a $1 moment.

而由一個1元的時刻。

200,000.

200,000.

So all right, So this is the probably the most important question that will ask you today.

所以，好吧，所以這可能是今天要問你最重要的問題。

What do you think about this moment?

這一刻，你怎麼看？

How much do you think this would go for the LeBron?

你覺得這樣的勒布朗能賣多少錢？

No.

不知道

Wait for it.

等著瞧吧

This one.

這個。

Oh, Gary E wouldn't know That was up there.

哦，加里-E不知道那是在上面的。

I would have bought the Oh, yeah.

我會買的哦，是的。

Textbook charged.

教科書收費。

Take right there.

就在那裡。

Height guy extraordinaire.

身高超群的傢伙。

You got the headband going.

你把頭帶去了。

I like it.

我喜歡它。

Eso How much do you think that would value at?

你覺得這東西值多少錢？

Just like don't make it would definitely break the record.

就像不要讓它一定會破紀錄一樣。

I don't want to throw any numbers out.

我不想拋出任何數字。

You know, if you wanna DME, we'll figure something out.

你知道，如果你想要DME，我們會想辦法的。

Gas him.

氣他。

They would pay people take perfect.

他們會付給人們採取完美的。

Perfect, I guess this man thanks so much, Jesse for joining us today and giving us a little insight on top shot.

完美，我想這個人非常感謝，傑西今天參加我們的活動，給我們介紹一下頂拍的心得。

Thank you guys.

謝謝你們

Thanks for watching ESPN on YouTube for live streaming sports and premium content.

感謝您在YouTube上觀看ESPN的體育直播和優質內容。