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We're all familiar with the image of the Costco bulk shopper who walks out of the store with
一堆愛撿便宜的瘋狂採購群眾,手上扛著好幾袋 48 包裝捲筒衛生紙和家庭號番茄醬
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multiple 48-packs of toilet paper and economy-sized vats of ketchup.
滿載而歸地走出好市多,大家對於這個畫面一定都相當熟悉
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But whether you're a wholesale expert, or just there for the free samples, there's more
不管你是不是個量販、批發專家,或是只是去賣場試吃的
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there's more to this "members-only" haven than super-sized shampoo.
這個僅供「會員」血拚的賣場,背後的祕密絕不是只有一瓶巨大洗髮精那麼簡單
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From secret price codes to the strangest items in the store, these are the best tips, tricks
從秘密特價代碼到奇怪的商品,今天要來告訴大家最棒的秘笈、撇步
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and hacks to make the most out of your next Costco run.
跟技巧,讓各位下次在大賣場血拼時可以買的更划算
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"Welcome to Costco.
「歡迎來到好市多
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I love you."
愛你喔!」
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Membership?
會員?
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"Excuse me, do you have a membership card?"
「不好意思,你有會員卡嗎?」
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"Sir, I work here."
「先生,我在這裡工作。」
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"Really?"
「真的喔?」
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You may have heard the rumor that you can sneakily shop at Costco without a membership.
你大概聽過就算沒有會員卡也可以偷偷在好市多消費的傳聞
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And it's true!
沒錯,是真的!
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You can use a grocery-delivery service, or a Costco cash card.
你可以使用它的線上購物服務,或是好市多「現金卡」(禮券)
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Although you have to be a member to buy one, you don't have to be a member to use one.
雖然要有會員資格才能購買現「現金卡」,但使用的時候不需要有會員的資格
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Of course you could always ask a friend with a membership to get a cash card for you.
所以沒錯,你可以直接請有會員資格的朋友幫你買「現金卡」
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"Can't anyone get one of those cards?"
「不是任何人都可以拿到那種卡嗎?」
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"No.
「不
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Don't think so.
不是喔
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But I can talk to someone if you like?"
但我可以幫你講講看,要嗎?」
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"Yeah, put in a good word for us."
「好啊,幫我們說幾句好話。」
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Targeting the bargains
瞄準低價商品
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Product placement is everything when it comes to smart shopping.
要買得聰明,知道商品位置擺放的模式很重要
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And the best deals at Costco are usually in the center of the store.
好市多特價的商品通常都擺在賣場的中心
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"Will you get us some shrimp?
「你可以幫我拿些蝦子嗎?
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The big jumbo kind?"
大隻的那種
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"Four down, three over."
往下走四道,第三格。」
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Author of Why We Buy, Paco Underhill told BankRate,
Why We Buy 這本書的作者 Paco Underhill 告訴 BankRate
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"Membership stores — often governed by space constraints and the fact that those large
「會員制賣場」通常受控於空間限制,商場裡通常也堆滿了
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club stores stock such an incredible range of products — put many of the bargains into
大量多元化的商品,因此經常會將優惠的商品擺在
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what they call 'center court.'"
所謂的「中心區域」
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Secret pricing
秘密價錢標示
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"Oooh, birthday cake, who's birthday is it?"
「嗚,生日蛋糕,是誰的生日啊?」
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"Look at the price Carmine.
「看看那個價錢,Carmine?
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At 5 cents a cubic inch, it's all our birthdays."
這麼划算的價格,大家都可以過生日。」
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Most savvy shoppers already pay special attention to price, but according to Josh Elledge, founder
大多數精明的消費者都特別關注商品價錢,但根據 SavingsAngel.com 的創辦人
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of SavingsAngel.com, any Costco price ending in "97 cents" means the item has been marked down nationally.
Josh Elledge ,只要商品價錢尾數是 97 毛的話,就表示此商品全國的售價都已降低
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He says,
他說
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"Those items don't usually last long because people buy them fast."
「那種商品通常不會在架上停留太久,因為很快就會被搶購一空。」
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"People absolutely underestimate how much money they spend at the grocery store."
「人們完全低估了他們在大賣場的實際花費。」
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If you see an asterisk on the price tag, that's your cue to stock up!
如果你在標價上看到一個「星號」,那就是在提醒你一定要買
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According to Consumerist, an asterisk means that the item has hit its lowest price and
根據 Consumerist ,「星號」表示那樣商品正在最低價的特價中
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won't be getting restocked.
而且不會再進貨了
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Same product, different name
換湯不換藥
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Many of Costco's Kirkland-brand products are nearly identical to — or even better than their branded cousins.
許多好市多自有品牌的商品,其實跟其他市售的品牌差不多,品質甚至比他牌要更好
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"Welcome to Kost Mart, I hope you'll take a trip by the deli counter today for a complimentary
「歡迎來到 Kost Mart,歡迎去我們的熟市櫃看看,免費提供
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tube of jalapeño cheddar."
墨西哥辣椒起司供您享用。」
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"I'm lactose intolerant.
「我有乳糖不耐症。」
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Where do you keep the cigarettes?"
「你們菸都擺在哪裡?」
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One of the most popular Costco-brand items is — surprisingly — vodka.
最受歡迎的好市多自有品牌商品,很意外的竟然是「伏特加」
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According to Munchies, Costco's vodka is made from the same water source as Grey Goose vodka,
根據 Munchies,製作好市多販售的伏特加所用的水源跟 Grey Goose 伏特加相同
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and has even scored higher in many blind taste tests, per research site Under the Label.
而且在許多品酒測試中獲得的分數,這些資訊都是從一個研究網站 Under the Label 來的
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Weekdays are your jam
把握平日
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The worst part about grabbing so many bulk deals during a Saturday Costco run is the never-ending checkout line.
假日去好市多瘋狂血拚最討厭遇到的,就是等結帳的長長排隊人龍
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But just like most big box grocery stores, the worst time to shop is on the weekends.
但就像大多數量販店一樣,周末是最不適合取去採購的日子
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"Oh hey.
「噢,嘿
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I got the toothpaste and the soap."
我拿了牙膏和肥皂。」
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"Good now we can open that general store."
「好棒喔,我們可以開一個自己的雜貨店了。」
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The Krazy Coupon Lady says the lowest-trafficked times at the big box retailer are weekdays
Krazy Coupon Lady 網站表示,這類量販店人最少的時候是在平日
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between 3 and 5 p.m., and Costco manager Jon Van Guilder claims you'll be shopping in peace
下午的三點到五點,好市多經理 Jon Van Guilder 也說,任一天
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on any day, 45 minutes before they close.
在閉館的前 45 分鐘來消費,人潮都會很少
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Stocking up on the weird stuff
什麼都有,什麼都賣,什麼都不奇怪
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If you've ever been overwhelmed by the sheer amount of products offered at Costco, you've
如果單單看好市多販售的這些多樣化商品就讓你覺得很驚豔,那
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probably only begun to scratch the surface.
你一定還沒看過更厲害的商品
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Some of the more unusual items for sale include cars, exotic vacation packages, and coffins.
其他較不尋常的商品包含了車子、異國度假之旅遊行程,還有棺材呢!
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You can also purchase eight-foot-tall teddy bears, gym memberships, vending machines,
你甚至可以買八尺高的泰迪熊、健身房會員、自動販賣機
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and wine cellars.
還有酒窖
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"Wait.
「等等
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There's a wine section?"
這裡有酒精販售區?」
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"Yeah, a really good one just past the tires."
「有啊,超棒的,就在輪胎區過去一點。」
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The average Costco shopper will probably feel more comfortable sticking to paper towels and olive oil.
但一般的好市多消費者大概還是只會買捲筒衛生紙跟橄欖油吧!
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But it's comforting to know that you could buy a sports car with your Costco membership
但知道用好市多會員可以買到跑車也是一件很棒的事
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— and use the bear for the carpool lane.
還可以把巨大泰迪熊放車上來把妹呢!
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"Another great Sunday.
「又是一個美好的週日
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And not too rough on the old pocketbook."
而且荷包也不會空空。」