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  • Thank you very much, ok actually I'd like you to ignore and forget this technology here for a moment this running here and think about the moon

    謝謝各位, 首先請暫時忽略這個裝置, 我要各位稍微想像一下月亮的樣子

  • Think moon plays an incredibly important role in Chinese culture

    從古至今,月亮在中國歷代文化扮演著相當重要的角色

  • it defines the calendar

    我們使用的月曆是根據月亮制定

  • it also in the source of inspiration for thousands of poets, artists and writers

    月亮帶給詩人、藝術家、作家們靈感的來源

  • So, in ancient times to take the idea of the moon and express it

    古人從月亮得到啟發,將想法發揚光大

  • This's quite a complex process

    其實是個滿複雜的過程

  • and it was done using oracle bones

    他們利用甲骨文

  • producing this kind of artifact

    作出有考古價值的工具

  • it was very difficult, and it was magical and mysterious process

    製造過程神秘之外,還具有相當的難度

  • and it was confined to a very very small proportion of population

    而且只受限於少數人所知

  • and it was used to hold things like ceremonies

    它用來舉行各種儀式和祭典

  • so people use the flow of information

    人類將資訊的交流加以操控

  • and a form of control and it was very limited access

    侷限於少數人獲及

  • because it was so difficult to produce

    這類史前器具的製造難度太高

  • You think about what happened when pen and brush and ink and paper came along

    一開始,人類擁有筆具、刷具、墨水和紙的時候

  • Suddendly, open up the ability for people to express their ideas to a much broader audience

    人類突然能自由的表達思想、傳遞給更多讀者

  • it also generated new art forms, calligraphy, painting, etc

    這些文具也創造出新的藝術形式,例如:書法、繪畫等等•••

  • and provided a route for people to join the government through examinations

    開創了人們加入政府的途徑

  • and through writings of history and things like that

    例如考選制度、編撰歷史等方式

  • So slowly, the number of people who are able to express their ideas increased

    漸漸的,能隨心所欲表達思想的人也越來越多

  • Print, was a major revolution

    印刷術便是其中一項革命性的突破

  • you think about Chinese printing machine in particular

    中國史上的雕版印刷

  • very complex devices because the numbers of the characters

    光看文字的多寡就得知它極為複雜

  • Actually setting of a press for a book took a long time

    事實上,要列印一本書的設置上就要花費好一陣工夫

  • and it required a huge amount of investment

    也需要耗盡相當的心力與投資

  • in terms of the machinery, in terms of the type setting

    在機器的設置上

  • and actually distributing the books

    要讓書籍廣流市面又是另一項挑戰

  • So again, you had a small group of people who are very much in control

    所以這些技術在生產上

  • of the means of production, at the same time

    只侷限於少數人

  • you're expanding the overall size of the market and the readership by making it more broadly available

    但同時,業者又希望擴大市場,讓更多讀者接觸資訊

  • Now, along came the computer, things have changed quite considerably

    如今,電腦的出現讓事情有了轉機

  • now we can all express our feelings about the moon, using our computer

    任何人皆能自在地用電腦表達想法

  • We can take graphically, we can write, we can do match-ups all kinds of things

    可能藉由圖畫、寫作、各種方法

  • and we can broadcast it to an absolutely global audience

    來實現全球性的傳播

  • the same time however, what that has meant is it increased the pressure for innovation

    同時,電腦的出現也加速了技術革新

  • everyone now can produce on their computer

    如今每個人都能自行用電腦來開發技術

  • hundreds of millions of people worldwide

    世界上

  • people can access on the internet

    數以百萬的人都能上網路傳達資訊

  • so it's more and more pressure for us to create

    產生更多不得不創新的壓力

  • better, more interesting, more compelling content

    急於作出更好、更有趣、更引人入勝的內容

  • same time, is putting pressure on traditional publishing models

    同時也帶給傳統出版業更多壓迫

  • before a tv stations or a magazine was licensed to print many

    像早期雜誌能一次性大批的印刷

  • and then suddenly it's not so easy now

    突然間難度又加深了

  • because so many people could produce content

    因為有數以萬計的人在進行同樣的過程

  • now it seems a new revolution for touch on tablet or smartphones

    現階段控觸式平板、智慧型手機有了革命性的突破

  • and you see a company revolution in terms of again in the way you interact and generate content

    有些公司為了趕上趨勢,紛紛研究互動跟生產內容

  • through for example mobile apps, on your phone and on your tablet

    藉由你的手機和平板電腦上的程式

  • so the audience is increasing pretty close now to a billion smartphone users

    可以觸及的使用人數高達上億

  • and that will continue to grow and computer users will also continue to increase as well

    這個可觀的數目跟電腦使用者將持續增加

  • at the same time, the barriers of entry continuing to go down

    跟入門的門檻成為反比

  • because more and more of us can do it

    因為現今競爭者眾

  • So, a lot of people begin to wonder what's the next big trend

    我們都在猜測下個世界級的趨勢為何

  • Last five years in technology this tremendous growth in smartphones

    過去五年來,智慧型手機有相當激烈的突破

  • markets have come from no where

    它的市場佔有率從乏人問津

  • suddenly you see all the excitement say they're on their iPhone5 which was launched last week

    到如同雨後春筍般,人手一支iPhone5

  • and in the sense of disappointment there was no wow factor that got people really excited

    智慧型手機這塊市場也逐日喪失新鮮度

  • and that shows, really, the revolution, the technology,

    這些都顯示了科技技術的革新

  • has raised a certain level of maturity

    其成熟度又日亦上升的趨勢

  • So, what is the next big thing

    那麼,究竟下一波趨勢是什麼

  • we believe the next big thing is actually not just one big thing

    我們相信,下一波趨勢無獨有偶

  • it's gonna be millions of little things

    它將是數百萬計的新事物

  • and what's gonna make that possible is 3D printing

    其中一項最具潛力的是3D列印

  • now 3D printing has been around for quite a while now

    事實上3D列印已經存在好一段時日了

  • in the background, going on, it was sort of invented in the University of Bath by a professor there

    早期由巴斯大學一名教授所研發

  • and then companies like MakerBot in the US who's started to work to popularize the technology

    經由美國公司MakerBot加以推廣

  • so now in a situation where a 3D printer costs for consumers probably around $2000

    一台3D列印機器要價近2000美元

  • in another words, it's pretty much the same price the printers used to cost through pc network, creating one for your home

    也就是說,跟早期的影印機是同等級的價格

  • and you can see the price will continue to go down in the future

    而且你會發現,3D列印的價格將會持續下降

  • so it's gonna become a truly, accessable technology for everyone

    日後會成為垂手可得的一門技術

  • so what's 3D printing does? it gives the idea, it gives the promise that everyone can be a maker

    3D列印是什麼?它提供一個你我都能製造東西的概念

  • tomorrow I know at TED is also talking about maker, but using a 3D printer we can print our own clothes maybe, we can print our own ornaments

    明天在TED,也有一場關於製造的演說。那麼經由3D列印我們也能印出衣服、裝飾品

  • or we can do our own devices like this

    或者是這一類的儀器

  • this is just some of the examples that we've done

    這些只是我們舉的一些範例

  • so you see you can make things for yourself

    由此可見,你可以自己創造東西

  • you wanna be a little bit more creative, you can actually make things, we can maybe sell things

    若是想與眾不同,甚至可以銷售你印制的東西

  • think of it is perfect just came in time build to order, somebody sees it, they like it

    對應客製化的時代實在太方便了;若有人看見他們喜歡的

  • you send a file to a printer and bam, it's done

    可以寄檔案給印刷機─"蹦"的一聲,就大功告成了

  • all they purchase is the file, you share the file with them, they print it on their printer

    他們只需要購買互享的檔案

  • so opens up this tremendous opportunity

    也催生了像是Kickstarter這樣的網站

  • and it also opens up the possibility for website like Kickstarter, I don't know if you're familiar with it

    不曉得你們有沒有聽說過,若你有什麼想法

  • but if you have an idea you gonna present your idea and people will fund the idea

    他們提供執行的方式,提供款項給你們呈請的計劃

  • so actually have this chance to create an amazing business all through 3D printing

    也開拓了3D列印的康莊大道

  • but actually, yes, everyone could be a maker

    然而,雖然每個人都能製造東西

  • but it requires a team to make it really happen

    不過還是需要團隊的力量來達成目標

  • a couple of weeks ago at VIA we hosted together, we used some ventures

    幾個禮拜前我們主辦了一場會議

  • and the first hardware, software business started to invent in the world, not just in Taiwan

    介紹當初應用在全球業界的硬體軟體

  • and we had over hundred people come and we put them into teams and came out with ideas

    幾百個人以分組討論的方式進行參與

  • what kind of products for the future they'd like to create

    藉由腦力激盪來思考具有未來性的產品

  • and what was very clear is it requires multiple disciplines

    像這類活動需要很多紀律

  • if you are a designer, you are not necessarily a manufacturer

    一個設計師不一定懂得製造

  • if you're a software engineer and having work in the industry for over twenty years

    也許你在業界當了超過二十年的軟體工程師

  • I can tell you this that it doesn't mean you understand hardware

    但也不表示你就完全瞭解硬體了

  • you need to be able to bring all thess skills together into a team to make it happen

    要將這些技能融會貫通,這個團隊才能發揮效用

  • VIA, we've in the technology business for a long time

    VIA在業界已有相當長的一段時間

  • and we mainly focus on creating platforms

    我們集力於創造平台

  • at TEDxShanghai a few months ago we introduced this which is called APC and it's a $49 pc the first one world used Android

    幾個月前在TEDx上海我們展示了這款美金49塊的安卓作業系統

  • it was about creating a platform and the time we looked at it and there was no case, why was there no case

    有沒有人猜測它為何少了外殼呢?其實都跟創立平台有關

  • one of the reasons is we want people to think and build the cases themselves

    因為我們希望大家自己動手創作

  • and one thing they can do actually is to use the 3D printer to create the case and prototype it

    使用3D列印,我們就能作出外殼的雛形

  • so what we put together here is our 3D printing platform

    你們看見的這台就是3D列印的裝置

  • as you can see, it's kind of a messy process here

    看起來有點複雜

  • you've a got a pc, you've got a motherboard and you've also got the printer itself

    這台裝置需要一台電腦、主機板跟列印機

  • and all these things to work together, so we're focusing integrate and make it smooth and make it easy for people to carry out

    組合這些配備之後就能簡單上手

  • it even has some software controls we put in there which make the processing and the productions the files much easier

    我們內建順暢的軟體控制配備,讓製造過程簡單化

  • as I said earlier, what's important also is not just about technology

    如同我所說的,這不僅僅是科技上的突破

  • it's not just creating a platform

    也不僅僅是為了創作出平台

  • it's about creating an ecosystem in a culture around it

    而是關係到整個文化的生態系統

  • a culture that encourages, collaboration,

    一種鼓勵相互合作的文化

  • Chinese poet used to get inspirations from the moon along probably, drinking few glasses of wine

    中國歷代詩人閒來獨自小酌幾杯,藉由眺望明月獲取靈感

  • And unfortunately, that's not the model for ths kind of innovation

    可惜的是,我們今日可不能依樣畫葫蘆

  • Much is there, I'd enjoy that. it's about bringing people together from business disciplines

    如今我們講求的是整體的商業紀律

  • and figuring out how they can all fit into the picture and contribute towards it

    需要各路人馬運籌帷幄,一同朝大方向邁進

  • now Taiwan it actually has an amazing infrastructure

    實際上,臺灣擁有世界級的電腦基礎工業

  • for making this happen, it's got a world leading pc industry

    完善的組織和硬體

  • IT hardware, and if anything held it back

    若有任何呆滯不前的情況出現

  • in my opinion, it's always relied on Intel and Microsoft to do the thinking

    我認為也得依賴英特爾、微軟來思索解決之道

  • and that was ok when the pc industry is really growing

    這些在電腦工業發展蓬勃初期,還不是什麼大問題

  • but it now suddenly you gotta think something different, we have a very powerful IT industry

    但如今大家必須轉換思維

  • a growing software and cloud service capability

    蛻變並開發出更新穎的軟體和雲端服務模式

  • a creative community we can all see today

    好比現今那些創意的社群

  • an entrepreneur spirit that's really driven the growth of this island

    企業家創業精神驅策著福爾摩莎的發展

  • very very strong manufacutring capability, it's the government that encourages this kind of environment

    政府也驅動著臺灣的高製造業效率

  • and finally, it's exciting to see the emergence of collaboration spaces where people coming together to do this kind of thing

    看見各路好手凝聚力量實在令人興奮

  • so 3D inspiration is about what

    所以,3D的觸發是什麼?

  • it's about taking an idea, something simple like this, it may actually look quite simple

    簡單來說,它是啟動看似簡單的靈感

  • this is a moon, which we printed earlier

    這是我們早先列印好的月球

  • it's about taking that idea and turning into an product

    把靈感賦諸實現就是3D列印的觸發

  • now, to begin with that product requires a simple product

    我們可以先從簡單的物體著手

  • it could be smaller, maybe be some jewelries or it could be a paper weigh in the office

    它也許輕如鴻毛,也可能是珠寶、首飾、紙鎮般的物品

  • could maybe in a different color, could have a character on it, or logos all kinds of things

    可以作出不同顏色,不同字體跟商標

  • so first just simple productisation

    一開始我們先作出原型

  • second now it produce a wave to the prototyping

    接著,再把原型樣版化

  • for storification and socialization

    讓它得以保存,加以社會化

  • where in the hot phases of internet and things what is gonna happen in the future

    3D列印的未來究竟將會如何發展?

  • how we're gonna embed the internet

    要如何把3D列印嵌入網際網路

  • into everyone device, it provides a perfect vehicle for making that happen

    進而發展成每天的應用

  • just thinking in the future, you adding that to connectivity

    未來,我們將把3D技術與網路和感應設備結合

  • you adding senses, so maybe you could have environmental information, weather information, picking that up

    也許能用於獲得各類環境資訊,如:氣象

  • you adding video capability or you add in audio

    連結錄像或音訊等其它各類各樣的功能

  • and suddenly you got a product roadmap, you've got a story around the product

    產品規劃藍圖由此而生

  • you've also got a clear product identity build around the original concept

    你也得以將你的概念轉化成清晰、明確的產品

  • you can also share that concept, share the ip and files with people working on similar things

    可以跟同業分享這個概念、網路位址跟檔案

  • So, this is the kind of process that we need to be thinking about in the future creating the idea, prototype it

    現階段,我們應該集思廣益,構造未來藍圖,開發原型

  • start with the simple stuff, get the feedback from the market

    從簡單的物體入手,獲得市場回饋

  • from that build the story, build the roadmap, socialize it by getting it connected and sensification

    藉此建立產品故事性,規劃藍圖,運用連結將其社會化,並加上感應設備

  • this all may sound a little fanciful right now, but the speed the technology is moving it

    乍聽之下有點天馬行空,但是憑著科技進展的速程

  • it's gonna happen very fast, I said also, it's about collaboration

    這一切近在咫尺當然這也跟協作有著絕對的關係

  • no longer an individual can have a great idea, it needs a team

    單打獨鬥是不管用的,我們需要絕對的團隊精神

  • it needs people who got capability in all different areas

    現階段是需要個領域菁英集思廣益的時刻

  • perhaps before it wasn't quite necessarily

    以往,「合作」可能不是非常必要的過程

  • then it's prototype, the great thing about the web is that if you have a lousy idea

    而「做出樣本原型」這些事也改變了,如今,我們能盡情的發想創意,就算點子很差也無妨

  • you don't have to spend million dollars finding out that nobody wants to buy it

    因為公司不需要花好幾百萬作出模型後,才發現根本沒人想買

  • you can put in design and people will tell you

    你只需要把設計放在網路就已見分暁

  • that's how prototyping can help

    這是作原型的優點

  • and then the next stage is actually manufaturing, as I mentioned earlier, Taiwan has that space

    再者就是製造過程如同我先前強調過,臺灣有這樣的能耐

  • it's got thousands of great manufacturers who can turn a product into

    擁有上千個技術純熟的製造廠商,能把概念付諸行動

  • who can turn an idea into mass produced product

    將想法大量生產

  • and finally it's about morphing, taking it beyond the original idea, into all different areas

    最終目標就是讓想法發揚光大,融入不同領域中

  • so, just to finish, we are back to the moon, while I've been printing, and you can see how it works

    好的,現在我們又回到這顆月球

  • and we also have a demo over there when it's finished

    演講過後,那邊還有讓各位參考的流程跟示範

  • but this is just a start, think the potential of this technology is enormous and it really gives an opporunity to shoot for the moon in the future. Thank you.

    這顆月球只是一個起點;我相信這項科技的潛力無窮,將在未來帶給我們無限的商機。謝謝各位

Thank you very much, ok actually I'd like you to ignore and forget this technology here for a moment this running here and think about the moon

謝謝各位, 首先請暫時忽略這個裝置, 我要各位稍微想像一下月亮的樣子

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A2 初級 中文 列印 製造 電腦 作出 月亮 趨勢

【TEDx】智慧3D,列印未來:Richard Brown at TEDxTaipei 2012

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    林俊源 發佈於 2014 年 02 月 17 日
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