I want to start with the story of how I kind of broke the law,

and kind of manipulated  thousands of people

and ever since childhood, I wanted to become a music producer.

music studios were  luxurious and expensive,

and to make electronic music, you had to get these modules,

One module would create piano sounds, another one would create echo effects,

and a third one would give you synthesizer sounds, and so on.

So, to make a full record, you had to get a bunch of these,

which quickly exceeded  thousands of dollars,

So, as I was jamming along on my cheap Casio keyboard

and surfing the web, something amazing happened.

A Swedish software company shows up, and they announce their brand new product.

They said, "With our product, you can get as many modules as you want,

you can create as many sounds and effects as you want,

And boy, did I get excited. Things went fast.

I quickly learned how to master every button and lever in this program,

and after a while, I had a bunch of good tracks in my repertoire.

So, I thought to myself, "Wow, my music actually sounds good now.

I am as good as the people they play on the radio."

But to get there, I had to get past the gatekeepers,

the big record labels deciding who can and who cannot be

So I did what everyone told me to do: I burned my tracks on CDs,

and I sent them to the best labels in the world.

nobody answered me, and I got devastated.

But I happened to know the record industry's worst enemy.

Napster had emerged around the same time,

a software that let you share your music in mp3 files

People got to poke around on the folders in your computer

and you got to poke around on their computers,

And every day, hundreds of people would come to my computer

and download music from me, and I quickly noticed an obvious trend.

When a famous artist had just released a new album,

people would come in droves to download that album from my computer.

and I tuck them gently into the folders of other famous artist's albums?"

And I would photoshop the album covers and the backside,

and change the track lists, so to avoid suspicion.

and now, hundreds, thousands of people were downloading my music,

without even knowing it and without even wanting it.

So my music spread like wildfire, and people started to notice.

Discussion forums on the web tried to figure out,

"Why are there two tracks the album I downloaded from the web,

but in the store, I can't find these tracks on the CD?"

They wanted to know, "Who's this guy making this music?"

So, all of a sudden, I was a semi-famous personality

this little maneuver got me in contact with some important people,

and a while later, I got to sign record deals

with three of the best companies at that time.

the same technologies - the Internet and digital music sharing -

that helped me achieve this were the same technologies

that would turn the music industry upside down and almost destroy it.

when the convenient click  of a mouse button

would give you the same product for a fraction of the price

That leads us to one of my favorite quotes, made by Ayn Rand decades ago,

but I think it's more relevant than ever.

but you cannot avoid the consequences of avoiding reality."

And before I tell you what I think this reality is,

I'll let these words from a Newsweek article in 1995 speak for themselves:

"People predict that we'll soon buy books and newspapers

In 2012, people spent USD $1 billion online per day,

and that was the same year Newsweek had to end its print run

So, I know that we're all aware that technology can show up

but I still think that we underestimate how fast technology can come

So, what if I ask you: what is the speed of technology?

Well, I won't be able to give you a number as an answer,

25,000 years ago, one of the first human technologies emerged,

>From then until we  figured out agriculture,

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